Hotspots: Individual's Perspectives

SUMMARY

As the hotspot market begins to mature, corporate and individual opinions of the market begin to evolve and solidify. This report examines adoption of, and perspectives on hotspots on a corporate and individual level, drawing from In-Stat's structured research. Survey results are segmented by the respondents' size of business and industry vertical.

TABLE OF CONTENTS

• Executive Summary
• Methodology
• Usage
• Current Users
• Drivers/Barriers
• Willingness to Pay
• Conclusion

List of Tables

• Table 1. Current and Potential Hotspot Usage by Industry
• Table 2. Usage by Type of Location According to Respondent Industry
• Table 3. Occasion for Hotspot Usage by Industry
• Table 4. Response to Wi-Fi Security Concerns by Industry
• Table 5. Response to Wi-Fi Security Concerns by Size of Business

List of Figures

• Figure 1. Current and Potential Hotspot Usage
• Figure 2. Frequency of Hotspot Usage
• Figure 3. Anticipated Future Use of Hotspots and Drivers of Future Use
• Figure 4. Anticipated Future Use of Hotspots Based on Respondent Willingness to Pay for Service
• Figure 5. Usage by Type of Location
• Figure 6. Occasion for Hotspot Usage
• Figure 7. Current and Anticipated Use of Access Devices
• Figure 8. Barriers to Hotspot Usage (Multiple Responses Accepted)
• Figure 9. Response to Wi-Fi Security Concerns
• Figure 10. Corporate Adoption of Hotspot Service
• Figure 11. Influence of Free Hotspots
• Figure 12. Conditions on Willingness to Pay for Hotspot Service (Multiple Responses Accepted)
• Figure 13. Drivers for Fee-Based Hotspot Services (Multiple Responses Accepted)
• Figure 14. Service Preferences--Premium vs. "No Frills"