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SUMMARY
This is a profile of the original Mobile Virtual Network Operator (MVNO)
Virgin Mobile, which now has operations in the UK, North America and
Australia. The report includes historic financial and subscriber data for its
publicly-traded UK operation, and assements of its failed subsidiary in
Singapore. Full SWOT analysis, as well as potential future partners in Africa,
Asia and Latin America, is also included
TABLE OF CONTENTS
- Executive Summary
- Methodology
- Introduction
- History
- Ownership Structure
- Key Executives (UK)
- Regional Operations
- UK
- The US
- Australia
- Canada
- Singapore
- Potential International Ventures
- Supplier Relationships
- Key Operating Metrics
- Subscribers
- Total Revenue
- ARPU
- Service Revenue Components
- Data and Voice ARPU
- Inactive Customers and Churn
- Cost Per Gross Addition (CPGA)
- Recent News
- Network Upgrades
- Service Launches
- Major Changes in Financial Position
- SWOT Analysis
- Strengths
- Weaknesses
- Opportunities
- Threats
- Recommendations
- List of Secondary Sources
- List of Tables
- Table 1. Q1 2003 UK Net Customer Additions
- Table 2. Virgin Mobile Ownership Structure
- Table 3. Virgin Mobile's Geographic Areas of Operations (for six
months ending: )
- Table 4. UK Wireless Market Share as on March 2004
- Table 5. UK Subscribers September 30 2003 through September 30 2004
(thousands)
- Table 6. K Total Revenue December 2002 to September 30, 2004 (In £
millions)
- Table 7. UK ARPU September 2003 to September 30, 2004 (£)
- Table 8. UK Non-Voice Service Turnover as a percentage of Service
Turnover
- Table 9. UK Churn Rate 30 September 2004 through 30 September 2003
- Table 10. UK Inactive Subscribers 31 December 2001 through 31 June 2004
- Table 11. CPGA 6 months ended September 2004 to 12 months ended
December 2001 (£)
- List of Figures
- Figure 1. Virgin Mobile UK Key Executives
- Figure 2. Virgin Mobile UK Organizational Chart
- Figure 3. Virgin Mobile USA Organizational Chart
- Figure 4. Virgin Mobile Australia Organizational Chart
- Figure 5. Virgin Mobile Canada Organizational Chart
- Figure 6. Virgin Mobile's Potential International Partners
- Figure 7. Virgin Mobile's Infrastructure, Handset and Content Suppliers
- Figure 8. UK Data and Voice percentage of ARPU for September 2004 and
March 2004
- Figure 9. Summary of Virgin Mobile's SWOT
- Figure 10. UK Mobile Penetration by Age Group
- Figure 11. High Growth Markets where the MVNO Model Does Not Exist
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