Specialty Product Shopping 2003

SUMMARY

Increased customer affluence and a more cosmopolitan view towards food, drink and personal care products are driving the sales of specialtypackaged goods to become an $80 billion market in 2002. It is imperative that retailers and manufacturers pay the specialty packaged goods sector theattention it deserves, by ensuring easy product accessibility and comprehensive product ranges.

SCOPE OF THE REPODRT

• Comprehensive overview of the state of the specialty food, drink and personal care markets across the U.S. and Europe
• Key data on core specialty shopper purchasing behavior, attitudes and motivations
• Size, growth forecasts and analysis of the independent retail channel and independent specialty food and drink retailers
• Profiles of leading specialty retailers in New York, London, Paris and Munich

REPORT HIGHLIGHTS

The American and European specialty food and drink market is expected to grow at a CAGR of 4.9%, bringing the overall sales value to $108 billionby 2007.

Sales of specialty personal care products in the U.S. and Europe were valued at $3.9 billion in 2002 or 6.5% of the overall personal caremarket.

Taste, variety and freshness are the top reasons for specialty food and drink purchases. Product efficacy, health benefits and expert adviceare the most cited drivers behind purchases of specialty personal care products.

KEY REASONS TO BUY THIS REPORT

• Effectively target core specialty shoppers and convert mainstream consumers into dedicated specialty shoppers.
• Understand the current dynamics of and future opportunities in the specialty consumer packaged goods market space.

  TABLE OF CONTENTS

  CHAPTER 1 EXECUTIVE SUMMARY

  • Hot topics
  • Future decoded
  • Action points

  CHAPTER 2 FUTURE DECODED

  • Introduction
  • Key findings
  • Market drivers
  • Generic specialty consumer packaged good market drivers
  • Specialty food and drink drivers
  • Specialty personal care drivers
  • Quantifying the specialty CPG market space
  • Specialty food and drink market
  • Specialty personal care market
  • Forecasting the growth of the specialty CPG market
  • Specialty food and drinks market forecast
  • Obstacles to faster growth
  • Specialty personal care market forecast
  • Obstacles to faster growth
  • City focus - latest trends
  • New York
  • Paris
  • London
  • Munich
  • Summary
  • Conclusions

  CHAPTER 3 ACTION POINTS

  • Introduction
  • Key findings
  • Develop flexible regional sourcing
  • Invest in trendspotter programs
  • Adapt specialty goods to core shoppers' changing needs
  • Conclusions

  CHAPTER 4 APPENDIX

  • Non-core specialty shoppers
  • Tourists
  • Definitions
  • Research methodology
  • SPP writing team
  • How to contact experts in your industry

  LIST OF TABLES

  • Table 1: GDP at the constant 1995 price and PPP per capita by country ($m), 1997-2001
  • Table 2: Consumer attitude to mass-market food and drink products for selected features (% of core specialty food and drink shoppers)
  • Table 3: Specialty food and drink sales ($m) by country and core shoppers, 2002
  • Table 4: Core specialty food and drink performance matrix by country, 2002
  • Table 5: Proportion of educated cosmopolitans by country and key city, 2001
  • Table 6: Core specialty food and drink shoppers by country, 2002
  • Table 7: Occasions for purchasing specialty food and drinks (% of core specialty food and drink shoppers)
  • Table 8: Structure of the U.S. and European grocery retail (number of outlets), 2001/2002
  • Table 9: Specialty personal care sales ($m) by country, 2002
  • Table 10: Specialty personal care sales ($m) by country and shopper segment, 2002
  • Table 11: Core specialty personal care shopper performance matrix by country, 2002
  • Table 12: Core specialty personal care (PC) shoppers, 2002
  • Table 13: Occasions for purchasing specialty personal care products (% of core specialty personal care shoppers)
  • Table 14: Specialty food and drink performance matrix by country and core specialty food and drink shoppers, 2007
  • Table 15: Reasons for not purchasing specialty food and drinks more often or at all (% of respondents that express interests to buy more often)
  • Table 16: Specialty personal care sales ($m) by country, 2002-2007
  • Table 17: Specialty personal care performance matrix by country and core personal care shoppers, 2007
  • Table 18: Why do you not buy specialty personal care products more often, or at all if you never buy them? (% of respondents to express interests to buy them)
  • Table 19: Comparison of Munich's specialty food stores, June 2002

  LIST OF FIGURES

  • Figure 1: Specialty food, drink and personal care market drivers and obstacles, 2002
  • Figure 2: Sainsbury's specialty food and drinks range
  • Figure 3: Reasons consumers became interested in specialty food and drink products (% of core specialty food and drink shoppers)
  • Figure 4: Responses to "I like to cook", 1996, 1998 and 2000
  • Figure 5: Specialty food and drink sales ($m) by country, 2002
  • Figure 6: Attributes of the 'best' of its kind food and drink products (% of core specialty food and drink shoppers)
  • Figure 7: Reasons for specialty food and drink purchases (% of core specialty food and drink shoppers)
  • Figure 8: Ranking of popular store type for specialty food and drink purchases (% of core specialty food and drink shoppers)
  • Figure 9: Attributes of the 'best' of its kind personal care products (% of core specialty personal care shoppers)
  • Figure 10: Ranking of popular specialty personal care retail channel (% of core specialty personal care shoppers)
  • Figure 11: Specialty food and drink market values ($m) by country, 2002-2007
  • Figure 12: Cacao et Chocolat: kiosk-type opening on to the street aimed at capturing passing on-the-go trade
  • Figure 13: Neal's Yard Dairy - cheese specialists
  • Figure 14: Carluccio's Italian grocery store
  • Figure 15: Feinkost Kafer - store layout