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Haircare in Taiwan to 2008
Product Type: Market Research Report Publication Date: Nov 19, 2004
 
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SUMMARY

Introduction

  • This databook is a detailed information resource covering all the key datapoints on haircare in Taiwan. It includes comprehensive value, volume,segmentation and market share data. The databook supplies actual data to2003 and full forecasts to 2008.

Scope of this report

  • Contains information on five key categories: Conditioner, hair colorants,shampoo, styling agents, salon products.
  • Provides market value, volume, expenditure and consumption data by market,segment and subsegment.
  • Includes company and brand share data by category, as well as distributionchannel data.
  • Contains market value segmentation by demographic and socioeconomic group.

Research and analysis highlights

  • The market for haircare in Taiwan increased between 1998-2003, growing atan average annual rate of 2.5%.
  • The leading company in the market in 2003 was Procter & Gamble. Thesecond-largest player was Kao Corporation, with LOreal S.A. in third place.

Key reasons to read this report

  • Discover the major quantitative trends affecting haircare markets.
  • Understand consumers consumption and expenditure patterns.
  • Understand the future direction of the market with reliable historicaldata and full five year forecasting.

TABLE OF CONTENTS

CHAPTER 1 INTRODUCTION

  • What is this report about?
  • How to use this report
  • Definitions

CHAPTER 2 TAIWAN HAIRCARE

  • 2.1 Value
  • 2.2 Volume
  • 2.3 Market Share
  • 2.4 Distribution
  • 2.5 Per Head Expenditure & Consumption
  • 2.6 ConsumerGraphics

CHAPTER 3 TAIWAN CONDITIONER

  • 3.1 Value
  • 3.2 Volume
  • 3.3 Market Share
  • 3.4 Distribution
  • 3.5 Per Head Expenditure & Consumption
  • 3.6 ConsumerGraphics

CHAPTER 4 TAIWAN HAIR COLORANTS

  • 4.1 Value
  • 4.2 Volume
  • 4.3 Market Share
  • 4.4 Distribution
  • 4.5 Per Head Expenditure & Consumption
  • 4.6 ConsumerGraphics

CHAPTER 5 TAIWAN SHAMPOO

  • 5.1 Value
  • 5.2 Volume
  • 5.3 Market Share
  • 5.4 Distribution
  • 5.5 Per Head Expenditure & Consumption
  • 5.6 ConsumerGraphics

CHAPTER 6 TAIWAN STYLING AGENTS

  • 6.1 Value
  • 6.2 Volume
  • 6.3 Market Share
  • 6.4 Distribution
  • 6.5 Per Head Expenditure & Consumption
  • 6.6 ConsumerGraphics

CHAPTER 7 TAIWAN SALON PRODUCTS

  • 7.1 Value
  • 7.2 Volume
  • 7.3 Market Share
  • 7.4 Distribution
  • 7.5 Per Head Expenditure & Consumption
  • 7.6 ConsumerGraphics

CHAPTER 8 TAIWAN SOCIOECONOMIC PROFILE

  • 8.1 Country Overview
  • 8.2 Key Facts
  • 8.3 Political Overview
  • 8.4 Taiwan Economic Overview
  • 8.5 Macroeconomic Indicators

CHAPTER 9 RESEARCH METHODOLOGY

  • 9.1 Methodology overview
  • 9.2 Secondary research
  • 9.3 Market modelling
    • Creating an initial data model
    • Revising the initial data model
    • Creating a final estimate
    • Creating demographic value splits
  • 9.4 Primary research
  • 9.5 Data finalisation
  • 9.6 Ongoing research

CHAPTER 10 APPENDIX

  • 10.1 Future readings
  • 10.2 Research team
  • 10.3 How to contact experts in your industry
  • List of Tables
    • Table 1: Haircare category definitions
    • Table 2: Haircare distribution definitions
    • Table 3: Taiwan haircare value, 1998-2003 (T$ m, 2003 prices)
    • Table 4: Taiwan haircare value forecast, 2003-2008 (T$ m, 2003 prices)
    • Table 5: Taiwan haircare value, 1998-2003 (T$ m, nominal prices)
    • Table 6: Taiwan haircare value forecast, 2003-2008 (T$ m, nominalprices)
    • Table 7: Taiwan haircare value, 1998-2003 (US$ m)
    • Table 8: Taiwan haircare value forecast, 2003-2008 (US$ m)
    • Table 9: Taiwan haircare volume, 1998-2003 (Units m)
    • Table 10: Taiwan haircare volume forecast (2003-2008) (Units m)
    • Table 11: Taiwan haircare brand share, by value, 2002-2003 (%)
    • Table 12: Taiwan haircare value, by brand, 2002-2003 (T$ m)
    • Table 13: Taiwan haircare company share, by value, 2002-2003 (%)
    • Table 14: Taiwan haircare value, by company, 2002-2003 (T$ m)
    • Table 15: Taiwan haircare distribution, by value, 2002-2003 (%)
    • Table 16: Taiwan haircare value, by distribution channel, 2002-2003(T$ m)
    • Table 17: Taiwan haircare expenditure per head, 1998-2003 (T$, 2003prices)
    • Table 18: Taiwan haircare forecast expenditure per head (2003-2008)(T$, 2003 prices)
    • Table 19: Taiwan haircare expenditure per head, 1998-2003 (US$)
    • Table 20: Taiwan haircare forecast expenditure per head (2003-2008)(US$)
    • Table 21: Taiwan haircare consumption per head, 1998-2003 (Units)
    • Table 22: Taiwan haircare forecast consumption per head (2003-2008)(Units)
    • Table 23: Taiwan haircare value, by age group, 2003
    • Table 24: Taiwan haircare value, by income group, 2003
    • Table 25: Taiwan haircare value, by gender, 2003
    • Table 26: Taiwan haircare value, by marital status, 2003
    • Table 27: Taiwan haircare value, by size of household, 2003
    • Table 28: Taiwan haircare value, by urban/rural residence, 2003
    • Table 29: Taiwan conditioner value, 1998-2003 (T$ m, 2003 prices)
    • Table 30: Taiwan conditioner value forecast, 2003-2008 (T$ m, 2003prices)
    • Table 31: Taiwan conditioner value, 1998-2003 (T$ m, nominal prices)
    • Table 32: Taiwan conditioner value forecast, 2003-2008 (T$ m, nominalprices)
    • Table 33: Taiwan conditioner value, 1998-2003 (US$ m)
    • Table 34: Taiwan conditioner value forecast, 2003-2008 (US$ m)
    • Table 35: Taiwan conditioner volume, 1998-2003 (Units m)
    • Table 36: Taiwan conditioner volume forecast (2003-2008) (Units m)
    • Table 37: Taiwan conditioner brand share, by value, 2002-2003 (%)
    • Table 38: Taiwan conditioner value, by brand, 2002-2003 (T$ m)
    • Table 39: Taiwan conditioner company share, by value, 2002-2003 (%)
    • Table 40: Taiwan conditioner value, by company, 2002-2003 (T$ m)
    • Table 41: Taiwan conditioner distribution, by value, 2002-2003 (%)
    • Table 42: Taiwan conditioner value, by distribution channel, 2002-2003(T$ m)
    • Table 43: Taiwan conditioner expenditure per head, 1998-2003 (T$, 2003prices)
    • Table 44: Taiwan conditioner forecast expenditure per head (2003-2008)(T$, 2003 prices)
    • Table 45: Taiwan conditioner expenditure per head, 1998-2003 (US$)
    • Table 46: Taiwan conditioner forecast expenditure per head (2003-2008)(US$)
    • Table 47: Taiwan conditioner consumption per head, 1998-2003 (Units)
    • Table 48: Taiwan conditioner forecast consumption per head (2003-2008)(Units)
    • Table 49: Taiwan conditioner value, by age group, 2003
    • Table 50: Taiwan conditioner value, by income group, 2003
    • Table 51: Taiwan conditioner value, by gender, 2003
    • Table 52: Taiwan conditioner value, by marital status, 2003
    • Table 53: Taiwan conditioner value, by size of household, 2003
    • Table 54: Taiwan conditioner value, by urban/rural residence, 2003
    • Table 55: Taiwan hair colorants value, 1998-2003 (T$ m, 2003 prices)
    • Table 56: Taiwan hair colorants value forecast, 2003-2008 (T$ m, 2003prices)
    • Table 57: Taiwan hair colorants value, 1998-2003 (T$ m, nominalprices)
    • Table 58: Taiwan hair colorants value forecast, 2003-2008 (T$ m,nominal prices)
    • Table 59: Taiwan hair colorants value, 1998-2003 (US$ m)
    • Table 60: Taiwan hair colorants value forecast, 2003-2008 (US$ m)
    • Table 61: Taiwan hair colorants volume, 1998-2003 (Units m)
    • Table 62: Taiwan hair colorants volume forecast (2003-2008) (Units m)
    • Table 63: Taiwan hair colorants brand share, by value, 2002-2003 (%)
    • Table 64: Taiwan hair colorants value, by brand, 2002-2003 (T$ m)
    • Table 65: Taiwan hair colorants company share, by value, 2002-2003 (%)
    • Table 66: Taiwan hair colorants value, by company, 2002-2003 (T$ m)
    • Table 67: Taiwan hair colorants distribution, by value, 2002-2003 (%)
    • Table 68: Taiwan hair colorants value, by distribution channel,2002-2003 (T$ m)
    • Table 69: Taiwan hair colorants expenditure per head, 1998-2003 (T$,2003 prices)
    • Table 70: Taiwan hair colorants forecast expenditure per head(2003-2008) (T$, 2003 prices)
    • Table 71: Taiwan hair colorants expenditure per head, 1998-2003 (US$)
    • Table 72: Taiwan hair colorants forecast expenditure per head(2003-2008) (US$)
    • Table 73: Taiwan hair colorants consumption per head, 1998-2003(Units)
    • Table 74: Taiwan hair colorants forecast consumption per head(2003-2008) (Units)
    • Table 75: Taiwan hair colorants value, by age group, 2003
    • Table 76: Taiwan hair colorants value, by income group, 2003
    • Table 77: Taiwan hair colorants value, by gender, 2003
    • Table 78: Taiwan hair colorants value, by marital status, 2003
    • Table 79: Taiwan hair colorants value, by size of household, 2003
    • Table 80: Taiwan hair colorants value, by urban/rural residence, 2003
    • Table 81: Taiwan shampoo value, 1998-2003 (T$ m, 2003 prices)
    • Table 82: Taiwan shampoo value forecast, 2003-2008 (T$ m, 2003 prices)
    • Table 83: Taiwan shampoo value, 1998-2003 (T$ m, nominal prices)
    • Table 84: Taiwan shampoo value forecast, 2003-2008 (T$ m, nominalprices)
    • Table 85: Taiwan shampoo value, 1998-2003 (US$ m)
    • Table 86: Taiwan shampoo value forecast, 2003-2008 (US$ m)
    • Table 87: Taiwan shampoo volume, 1998-2003 (Units m)
    • Table 88: Taiwan shampoo volume forecast (2003-2008) (Units m)
    • Table 89: Taiwan shampoo brand share, by value, 2002-2003 (%)
    • Table 90: Taiwan shampoo value, by brand, 2002-2003 (T$ m)
    • Table 91: Taiwan shampoo company share, by value, 2002-2003 (%)
    • Table 92: Taiwan shampoo value, by company, 2002-2003 (T$ m)
    • Table 93: Taiwan shampoo distribution, by value, 2002-2003 (%)
    • Table 94: Taiwan shampoo value, by distribution channel, 2002-2003 (T$m)
    • Table 95: Taiwan shampoo expenditure per head, 1998-2003 (T$, 2003prices)
    • Table 96: Taiwan shampoo forecast expenditure per head (2003-2008)(T$, 2003 prices)
    • Table 97: Taiwan shampoo expenditure per head, 1998-2003 (US$)
    • Table 98: Taiwan shampoo forecast expenditure per head (2003-2008)(US$)
    • Table 99: Taiwan shampoo consumption per head, 1998-2003 (Units)
    • Table 100: Taiwan shampoo forecast consumption per head (2003-2008)(Units)
    • Table 101: Taiwan shampoo value, by age group, 2003
    • Table 102: Taiwan shampoo value, by income group, 2003
    • Table 103: Taiwan shampoo value, by gender, 2003
    • Table 104: Taiwan shampoo value, by marital status, 2003
    • Table 105: Taiwan shampoo value, by size of household, 2003
    • Table 106: Taiwan shampoo value, by urban/rural residence, 2003
    • Table 107: Taiwan styling agents value, 1998-2003 (T$ m, 2003 prices)
    • Table 108: Taiwan styling agents value forecast, 2003-2008 (T$ m, 2003prices)
    • Table 109: Taiwan styling agents value, 1998-2003 (T$ m, nominalprices)
    • Table 110: Taiwan styling agents value forecast, 2003-2008 (T$ m,nominal prices)
    • Table 111: Taiwan styling agents value, 1998-2003 (US$ m)
    • Table 112: Taiwan styling agents value forecast, 2003-2008 (US$ m)
    • Table 113: Taiwan styling agents volume, 1998-2003 (Units m)
    • Table 114: Taiwan styling agents volume forecast (2003-2008) (Units m)
    • Table 115: Taiwan styling agents brand share, by value, 2002-2003 (%)
    • Table 116: Taiwan styling agents value, by brand, 2002-2003 (T$ m)
    • Table 117: Taiwan styling agents company share, by value, 2002-2003(%)
    • Table 118: Taiwan styling agents value, by company, 2002-2003 (T$ m)
    • Table 119: Taiwan styling agents distribution, by value, 2002-2003 (%)
    • Table 120: Taiwan styling agents value, by distribution channel,2002-2003 (T$ m)
    • Table 121: Taiwan styling agents expenditure per head, 1998-2003 (T$,2003 prices)
    • Table 122: Taiwan styling agents forecast expenditure per head(2003-2008) (T$, 2003 prices)
    • Table 123: Taiwan styling agents expenditure per head, 1998-2003 (US$)
    • Table 124: Taiwan styling agents forecast expenditure per head(2003-2008) (US$)
    • Table 125: Taiwan styling agents consumption per head, 1998-2003(Units)
    • Table 126: Taiwan styling agents forecast consumption per head(2003-2008) (Units)
    • Table 127: Taiwan styling agents value, by age group, 2003
    • Table 128: Taiwan styling agents value, by income group, 2003
    • Table 129: Taiwan styling agents value, by gender, 2003
    • Table 130: Taiwan styling agents value, by marital status, 2003
    • Table 131: Taiwan styling agents value, by size of household, 2003
    • Table 132: Taiwan styling agents value, by urban/rural residence, 2003
    • Table 133: Taiwan salon products value, 1998-2003 (T$ m, 2003 prices)
    • Table 134: Taiwan salon products value forecast, 2003-2008 (T$ m, 2003prices)
    • Table 135: Taiwan salon products value, 1998-2003 (T$ m, nominalprices)
    • Table 136: Taiwan salon products value forecast, 2003-2008 (T$ m,nominal prices)
    • Table 137: Taiwan salon products value, 1998-2003 (US$ m)
    • Table 138: Taiwan salon products value forecast, 2003-2008 (US$ m)
    • Table 139: Taiwan salon products volume, 1998-2003 (Units m)
    • Table 140: Taiwan salon products volume forecast (2003-2008) (Units m)
    • Table 141: Taiwan salon products brand share, by value, 2002-2003 (%)
    • Table 142: Taiwan salon products value, by brand, 2002-2003 (T$ m)
    • Table 143: Taiwan salon products company share, by value, 2002-2003(%)
    • Table 144: Taiwan salon products value, by company, 2002-2003 (T$ m)
    • Table 145: Taiwan salon products distribution, by value, 2002-2003 (%)
    • Table 146: Taiwan salon products value, by distribution channel,2002-2003 (T$ m)
    • Table 147: Taiwan salon products expenditure per head, 1998-2003 (T$,2003 prices)
    • Table 148: Taiwan salon products forecast expenditure per head(2003-2008) (T$, 2003 prices)
    • Table 149: Taiwan salon products expenditure per head, 1998-2003 (US$)
    • Table 150: Taiwan salon products forecast expenditure per head(2003-2008) (US$)
    • Table 151: Taiwan salon products consumption per head, 1998-2003(Units)
    • Table 152: Taiwan salon products forecast consumption per head(2003-2008) (Units)
    • Table 153: Taiwan salon products value, by age group, 2003
    • Table 154: Taiwan salon products value, by income group, 2003
    • Table 155: Taiwan salon products value, by gender, 2003
    • Table 156: Taiwan salon products value, by marital status, 2003
    • Table 157: Taiwan salon products value, by size of household, 2003
    • Table 158: Taiwan salon products value, by urban/rural residence, 2003
    • Table 159: Taiwan Key Facts
    • Table 160: Taiwan population, by age group, 1998-2003 (millions)
    • Table 161: Taiwan population forecast, by age group, 2003-2008(millions)
    • Table 162: Taiwan population, by gender, 1998-2003 (millions)
    • Table 163: Taiwan population forecast, by gender, 2003-2008 (millions)
    • Table 164: Taiwan real GDP, 1998-2003 (base year = 2003) (Ta $ bn,2003 prices)
    • Table 165: Taiwan real GDP forecast, 2003-2008 (base year=2003) (Ta $bn, 2003 prices)
    • Table 166: Taiwan nominal GDP, 1998-2003 (base year = 2003) (Ta $ bn,nominal prices)
    • Table 167: Taiwan nominal GDP forecast, 2003-2008 (base year=2003) (Ta$ bn, nominal prices)
    • Table 168: Taiwan real GDP, 1998-2003 (base year = 2003) (US$ bn, 2003prices)
    • Table 169: Taiwan real GDP forecast, 2003-2008 (base year=2003) (US$bn, 2003 prices)
    • Table 170: Taiwan consumer price index, 1998-2003 (2003=100)
    • Table 171: Taiwan consumer price index, 2003-2008 (2003=100)
    • Table 172: Taiwan exchange rate, 1998-2003
  • List of Figures
    • Figure 1: Taiwan haircare value & value forecast, 1998-2008 (T$ m,2003 prices)
    • Figure 2: Taiwan haircare category growth comparison, by value,1998-2008
    • Figure 3: Taiwan haircare volume & volume forecast, 1998-2008(Units m)
    • Figure 4: Taiwan haircare category growth comparison, by volume,1998-2008
    • Figure 5: Taiwan conditioner value & value forecast, 1998-2008 (T$m, 2003 prices)
    • Figure 8: Taiwan conditioner volume & volume forecast, 1998-2008(Units m)
    • Figure 11: Taiwan hair colorants value & value forecast, 1998-2008(T$ m, 2003 prices)
    • Figure 14: Taiwan hair colorants volume & volume forecast,1998-2008 (Units m)
    • Figure 17: Taiwan shampoo value & value forecast, 1998-2008 (T$ m,2003 prices)
    • Figure 19: Taiwan shampoo volume & volume forecast, 1998-2008(Units m)
    • Figure 21: Taiwan styling agents value & value forecast, 1998-2008(T$ m, 2003 prices)
    • Figure 22: Taiwan styling agents segment growth comparison, by value,1998-2008
    • Figure 24: Taiwan styling agents volume & volume forecast,1998-2008 (Units m)
    • Figure 25: Taiwan styling agents segment growth comparison, by value,1998-2008
    • Figure 27: Taiwan salon products value & value forecast, 1998-2008(T$ m, 2003 prices)
    • Figure 30: Taiwan salon products volume & volume forecast,1998-2008 (Units m)
    • Figure 32: Map of Taiwan
    • Figure 33: Annual data review process

Haircare in Taiwan to 2008

Publisher: Datamonitor

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