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SUMMARY
Introduction - This databook is a detailed information resource covering all the key datapoints on make-up in Hong Kong. It includes comprehensive value, volume,segmentation and market share data. The databook supplies actual data to2003 and full forecasts to 2008.
Scope of this report - Contains information on four key categories: eye make-up, face make-up,lip make-up, nail make-up.
- Provides market value, volume, expenditure and consumption data by market,segment and subsegment.
- Includes company and brand share data by category, as well as distributionchannel data.
- Contains market value segmentation by demographic and socioeconomic group.
Research and analysis highlights - The market for make-up in Hong Kong increased between 1998-2003, growingat an average annual rate of 3.8%.
- The leading company in the market in 2003 was LOreal S.A. Thesecond-largest player was Procter & Gamble, with The Estee LauderCompanies Inc. in third place.
Key reasons to read this report - Discover the major quantitative trends affecting make-up markets.
- Understand consumers consumption and expenditure patterns.
- Understand the future direction of the market with reliable historicaldata and full five year forecasting.
TABLE OF CONTENTS
CHAPTER 1 INTRODUCTION - What is this report about?
- How to use this report
- Definitions
CHAPTER 2 HONG KONG MAKE-UP - 2.1 Value
- 2.2 Volume
- 2.3 Market Share
- 2.4 Distribution
- 2.5 Expenditure & consumption per head
- 2.6 ConsumerGraphics
CHAPTER 3 HONG KONG EYE MAKE-UP - 3.1 Value
- 3.2 Volume
- 3.3 Market Share
- 3.4 Distribution
- 3.5 Expenditure & consumption per head
- 3.6 ConsumerGraphics
CHAPTER 4 HONG KONG FACE MAKE-UP - 4.1 Value
- 4.2 Volume
- 4.3 Market Share
- 4.4 Distribution
- 4.5 Expenditure & consumption per head
- 4.6 ConsumerGraphics
CHAPTER 5 HONG KONG LIP MAKE-UP - 5.1 Value
- 5.2 Volume
- 5.3 Market Share
- 5.4 Distribution
- 5.5 Expenditure & consumption per head
- 5.6 ConsumerGraphics
CHAPTER 6 HONG KONG NAIL MAKE-UP - 6.1 Value
- 6.2 Volume
- 6.3 Market Share
- 6.4 Distribution
- 6.5 Expenditure & consumption per head
- 6.6 ConsumerGraphics
CHAPTER 7 HONG KONG SOCIOECONOMIC PROFILE - 7.1 Country Overview
- 7.2 Key Facts
- 7.3 Political Overview
- 7.4 Hong Kong Economic Overview
- 7.5 Macroeconomic Indicators
CHAPTER 8 RESEARCH METHODOLOGY - 8.1 Methodology overview
- 8.2 Secondary research
- 8.3 Market modelling
- Creating an initial data model
- Revising the initial data model
- Creating a final estimate
- Creating demographic value splits
- 8.4 Primary research
- 8.5 Data finalisation
- 8.6 Ongoing research
CHAPTER 9 APPENDIX - 9.1 Future readings
- 9.2 Research team
- 9.3 How to contact experts in your industry
- List of Tables
- Table 2: Make up distribution channels
- Table 3: Hong Kong Make-Up value, 1998-2003 (HK$ m, 2003 prices)
- Table 4: Hong Kong Make-Up value forecast, 2003-2008 (HK$ m, 2003prices)
- Table 5: Hong Kong Make-Up value, 1998-2003 (HK$ m, nominal prices)
- Table 6: Hong Kong Make-Up value forecast, 2003-2008 (HK$ m, nominalprices)
- Table 7: Hong Kong Make-Up value, 1998-2003 (US$ m)
- Table 8: Hong Kong Make-Up value forecast, 2003-2008 (US$ m)
- Table 9: Hong Kong Make-Up volume, 1998-2003 (units m)
- Table 10: Hong Kong Make-Up volume forecast, 2003-2008 (units m)
- Table 11: Hong Kong Make-Up brand share, by value, 2002-2003 (%)
- Table 12: Hong Kong Make-Up value, by brand, 2002-2003 (HK$ m)
- Table 13: Hong Kong Make-Up company share, by value, 2002-2003 (%)
- Table 14: Hong Kong Make-Up value, by company, 2002-2003 (HK$ m)
- Table 15: Hong Kong Make-Up distribution, by value, 2002-2003 (%)
- Table 16: Hong Kong Make-Up value, by distribution channel, 2002-2003(HK$ m)
- Table 17: Hong Kong Make-Up expenditure per head, 1998-2003 (HK$, 2003prices)
- Table 18: Hong Kong Make-Up forecast expenditure per head, 2003-2008(HK$, 2003 prices)
- Table 19: Hong Kong Make-Up expenditure per head, 1998-2003 (US$)
- Table 20: Hong Kong Make-Up forecast expenditure per head, 2003-2008(US$)
- Table 21: Hong Kong Make-Up consumption per head, 1998-2003 (units)
- Table 22: Hong Kong Make-Up forecast consumption per head, 2003-2008(units)
- Table 23: Hong Kong Make-Up value, by age group, 2003
- Table 24: Hong Kong Make-Up value, by income group, 2003
- Table 25: Hong Kong Make-Up value, by marital status, 2003
- Table 26: Hong Kong Make-Up value, by size of household, 2003
- Table 27: Hong Kong Make-Up value, by urban/rural residence, 2003
- Table 28: Hong Kong Eye Make-Up value, 1998-2003 (HK$ m, 2003 prices)
- Table 29: Hong Kong Eye Make-Up value forecast, 2003-2008 (HK$ m, 2003prices)
- Table 30: Hong Kong Eye Make-Up value, 1998-2003 (HK$ m, nominalprices)
- Table 31: Hong Kong Eye Make-Up value forecast, 2003-2008 (HK$ m,nominal prices)
- Table 32: Hong Kong Eye Make-Up value, 1998-2003 (US$ m)
- Table 33: Hong Kong Eye Make-Up value forecast, 2003-2008 (US$ m)
- Table 34: Hong Kong Eye Make-Up volume, 1998-2003 (units m)
- Table 35: Hong Kong Eye Make-Up volume forecast, 2003-2008 (units m)
- Table 36: Hong Kong Eye Make-Up brand share, by value, 2002-2003 (%)
- Table 37: Hong Kong Eye Make-Up value, by brand, 2002-2003 (HK$ m)
- Table 38: Hong Kong Eye Make-Up company share, by value, 2002-2003 (%)
- Table 39: Hong Kong Eye Make-Up value, by company, 2002-2003 (HK$ m)
- Table 40: Hong Kong Eye Make-Up distribution, by value, 2002-2003 (%)
- Table 41: Hong Kong Eye Make-Up value, by distribution channel,2002-2003 (HK$ m)
- Table 42: Hong Kong Eye Make-Up expenditure per head, 1998-2003 (HK$,2003 prices)
- Table 43: Hong Kong Eye Make-Up forecast expenditure per head,2003-2008 (HK$, 2003 prices)
- Table 44: Hong Kong Eye Make-Up expenditure per head, 1998-2003 (US$)
- Table 45: Hong Kong Eye Make-Up forecast expenditure per head,2003-2008 (US$)
- Table 46: Hong Kong Eye Make-Up consumption per head, 1998-2003(units)
- Table 47: Hong Kong Eye Make-Up forecast consumption per head,2003-2008 (units)
- Table 48: Hong Kong Eye Make-Up value, by age group, 2003
- Table 49: Hong Kong Eye Make-Up value, by income group, 2003
- Table 50: Hong Kong Eye Make-Up value, by marital status, 2003
- Table 51: Hong Kong Eye Make-Up value, by size of household, 2003
- Table 52: Hong Kong Eye Make-Up value, by urban/rural residence, 2003
- Table 53: Hong Kong Face Make-Up value, 1998-2003 (HK$ m, 2003 prices)
- Table 54: Hong Kong Face Make-Up value forecast, 2003-2008 (HK$ m,2003 prices)
- Table 55: Hong Kong Face Make-Up value, 1998-2003 (HK$ m, nominalprices)
- Table 56: Hong Kong Face Make-Up value forecast, 2003-2008 (HK$ m,nominal prices)
- Table 57: Hong Kong Face Make-Up value, 1998-2003 (US$ m)
- Table 58: Hong Kong Face Make-Up value forecast, 2003-2008 (US$ m)
- Table 59: Hong Kong Face Make-Up volume, 1998-2003 (units m)
- Table 60: Hong Kong Face Make-Up volume forecast, 2003-2008 (units m)
- Table 61: Hong Kong Face Make-Up brand share, by value, 2002-2003 (%)
- Table 62: Hong Kong Face Make-Up value, by brand, 2002-2003 (HK$ m)
- Table 63: Hong Kong Face Make-Up company share, by value, 2002-2003(%)
- Table 64: Hong Kong Face Make-Up value, by company, 2002-2003 (HK$ m)
- Table 65: Hong Kong Face Make-Up distribution, by value, 2002-2003 (%)
- Table 66: Hong Kong Face Make-Up value, by distribution channel,2002-2003 (HK$ m)
- Table 67: Hong Kong Face Make-Up expenditure per head, 1998-2003 (HK$,2003 prices)
- Table 68: Hong Kong Face Make-Up forecast expenditure per head,2003-2008 (HK$, 2003 prices)
- Table 69: Hong Kong Face Make-Up expenditure per head, 1998-2003 (US$)
- Table 70: Hong Kong Face Make-Up forecast expenditure per head,2003-2008 (US$)
- Table 71: Hong Kong Face Make-Up consumption per head, 1998-2003(units)
- Table 72: Hong Kong Face Make-Up forecast consumption per head,2003-2008 (units)
- Table 73: Hong Kong Face Make-Up value, by age group, 2003
- Table 74: Hong Kong Face Make-Up value, by income group, 2003
- Table 75: Hong Kong Face Make-Up value, by marital status, 2003
- Table 76: Hong Kong Face Make-Up value, by size of household, 2003
- Table 77: Hong Kong Face Make-Up value, by urban/rural residence, 2003
- Table 78: Hong Kong Lip Make-Up value, 1998-2003 (HK$ m, 2003 prices)
- Table 79: Hong Kong Lip Make-Up value forecast, 2003-2008 (HK$ m, 2003prices)
- Table 80: Hong Kong Lip Make-Up value, 1998-2003 (HK$ m, nominalprices)
- Table 81: Hong Kong Lip Make-Up value forecast, 2003-2008 (HK$ m,nominal prices)
- Table 82: Hong Kong Lip Make-Up value, 1998-2003 (US$ m)
- Table 83: Hong Kong Lip Make-Up value forecast, 2003-2008 (US$ m)
- Table 84: Hong Kong Lip Make-Up volume, 1998-2003 (units m)
- Table 85: Hong Kong Lip Make-Up volume forecast, 2003-2008 (units m)
- Table 86: Hong Kong Lip Make-Up brand share, by value, 2002-2003 (%)
- Table 87: Hong Kong Lip Make-Up value, by brand, 2002-2003 (HK$ m)
- Table 88: Hong Kong Lip Make-Up company share, by value, 2002-2003 (%)
- Table 89: Hong Kong Lip Make-Up value, by company, 2002-2003 (HK$ m)
- Table 90: Hong Kong Lip Make-Up distribution, by value, 2002-2003 (%)
- Table 91: Hong Kong Lip Make-Up value, by distribution channel,2002-2003 (HK$ m)
- Table 92: Hong Kong Lip Make-Up expenditure per head, 1998-2003 (HK$,2003 prices)
- Table 93: Hong Kong Lip Make-Up forecast expenditure per head,2003-2008 (HK$, 2003 prices)
- Table 94: Hong Kong Lip Make-Up expenditure per head, 1998-2003 (US$)
- Table 95: Hong Kong Lip Make-Up forecast expenditure per head,2003-2008 (US$)
- Table 96: Hong Kong Lip Make-Up consumption per head, 1998-2003(units)
- Table 97: Hong Kong Lip Make-Up forecast consumption per head,2003-2008 (units)
- Table 98: Hong Kong Lip Make-Up value, by age group, 2003
- Table 99: Hong Kong Lip Make-Up value, by income group, 2003
- Table 100: Hong Kong Lip Make-Up value, by marital status, 2003
- Table 101: Hong Kong Lip Make-Up value, by size of household, 2003
- Table 102: Hong Kong Lip Make-Up value, by urban/rural residence, 2003
- Table 103: Hong Kong Nail Make-Up value, 1998-2003 (HK$ m, 2003prices)
- Table 104: Hong Kong Nail Make-Up value forecast, 2003-2008 (HK$ m,2003 prices)
- Table 105: Hong Kong Nail Make-Up value, 1998-2003 (HK$ m, nominalprices)
- Table 106: Hong Kong Nail Make-Up value forecast, 2003-2008 (HK$ m,nominal prices)
- Table 107: Hong Kong Nail Make-Up value, 1998-2003 (US$ m)
- Table 108: Hong Kong Nail Make-Up value forecast, 2003-2008 (US$ m)
- Table 109: Hong Kong Nail Make-Up volume, 1998-2003 (units m)
- Table 110: Hong Kong Nail Make-Up volume forecast, 2003-2008 (units m)
- Table 111: Hong Kong Nail Make-Up brand share, by value, 2002-2003 (%)
- Table 112: Hong Kong Nail Make-Up value, by brand, 2002-2003 (HK$ m)
- Table 113: Hong Kong Nail Make-Up company share, by value, 2002-2003(%)
- Table 114: Hong Kong Nail Make-Up value, by company, 2002-2003 (HK$ m)
- Table 115: Hong Kong Nail Make-Up distribution, by value, 2002-2003(%)
- Table 116: Hong Kong Nail Make-Up value, by distribution channel,2002-2003 (HK$ m)
- Table 117: Hong Kong Nail Make-Up expenditure per head, 1998-2003(HK$, 2003 prices)
- Table 118: Hong Kong Nail Make-Up forecast expenditure per head,2003-2008 (HK$, 2003 prices)
- Table 119: Hong Kong Nail Make-Up expenditure per head, 1998-2003(US$)
- Table 120: Hong Kong Nail Make-Up forecast expenditure per head,2003-2008 (US$)
- Table 121: Hong Kong Nail Make-Up consumption per head, 1998-2003(units)
- Table 122: Hong Kong Nail Make-Up forecast consumption per head,2003-2008 (units)
- Table 123: Hong Kong Nail Make-Up value, by age group, 2003
- Table 124: Hong Kong Nail Make-Up value, by income group, 2003
- Table 125: Hong Kong Nail Make-Up value, by marital status, 2003
- Table 126: Hong Kong Nail Make-Up value, by size of household, 2003
- Table 127: Hong Kong Nail Make-Up value, by urban/rural residence,2003
- Table 128: Hong Kong Key Facts
- Table 129: Hong Kong population, by age group, 1998-2003 (millions)
- Table 130: Hong Kong population forecast, by age group, 2003-2008(millions)
- Table 131: Hong Kong population, by gender, 1998-2003 (millions)
- Table 132: Hong Kong population forecast, by gender, 2003-2008(millions)
- Table 133: Hong Kong real GDP, 1998-2003 (base year=2003) (HK$ bn,2003 prices)
- Table 134: Hong Kong real GDP forecast, 2003-2008 (base year=2003)(HK$ bn, 2003 prices)
- Table 135: Hong Kong nominal GDP, 1998-2003 (base year = 2003) (HK$ bn,nominal prices)
- Table 136: Hong Kong nominal GDP forecast, 2003-2008 (base year=2003)(HK$ bn, nominal prices)
- Table 137: Hong Kong real GDP, 1998-2003 (base year = 2003) (US$ bn,2003 prices)
- Table 138: Hong Kong real GDP forecast, 2003-2008 (base year=2003)(US$ bn, 2003 prices)
- Table 139: Hong Kong consumer price index, 1998-2003 (2003=100)
- Table 140: Hong Kong consumer price index, 2003-2008 (2003=100)
- Table 141: Hong Kong exchange rate, 1998-2003
- List of Figures
- Figure 1: Hong Kong Make-Up value & value forecast, 1998-2008 (HK$m, 2003 prices)
- Figure 2: Hong Kong Make-Up category growth comparison, by value,1998-2008
- Figure 3: Hong Kong Make-Up volume & volume forecast, 1998-2008(units m)
- Figure 4: Hong Kong Make-Up category growth comparison, by volume,1998-2008
- Figure 5: Hong Kong Eye Make-Up value & value forecast, 1998-2008(HK$ m, 2003 prices)
- Figure 6: Hong Kong Eye Make-Up volume & volume forecast,1998-2008 (units m)
- Figure 7: Hong Kong Face Make-Up value & value forecast, 1998-2008(HK$ m, 2003 prices)
- Figure 8: Hong Kong Face Make-Up segment growth comparison, by value,1998-2008
- Figure 9: Hong Kong Face Make-Up volume & volume forecast,1998-2008 (units m)
- Figure 10: Hong Kong Face Make-Up segment growth comparison, byvolume, 1998-2008
- Figure 11: Hong Kong Lip Make-Up value & value forecast, 1998-2008(HK$ m, 2003 prices)
- Figure 12: Hong Kong Lip Make-Up segment growth comparison, by value,1998-2008
- Figure 13: Hong Kong Lip Make-Up volume & volume forecast,1998-2008 (units m)
- Figure 14: Hong Kong Nail Make-Up value & value forecast,1998-2008 (HK$ m, 2003 prices)
- Figure 15: Hong Kong Lip Make-Up segment growth comparison, by value,1998-2008
- Figure 16: Hong Kong Nail Make-Up volume & volume forecast,1998-2008 (units m)
- Figure 17: Hong Kong Lip Make-Up segment growth comparison, by Volume,1998-2008
- Figure 18: Map of Hong Kong
- Figure 19: Annual data review process
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