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SUMMARY
Overview
Introduction
Mobile email is the next logical step in the evolution of mobile
communications. The market is set to show rapid growth over the next five
years, and provide significant opportunities for mobile operators and mobile
infrastructure providers. Push email technology is relatively mature, and
mobile operators are fully backing the deployment of mobile email
solutions.
Scope
- Analysis of the main trends affecting the uptake of mobile email.
- Inisght into the various stakeholders in the mobile email market and the
interactions between them.
- Market sizing and forecasts for global enterprise mobile email covering
the period from 2004 to 2009.
Report Highlights
Today there are roughly 650 million corporate email inboxes worldwide. Based
on the assumption that at least 35-40% of these inboxes could potentially be
mobilized, Datamonitor believes the addressable market for enterprise mobile
email is around 260 million subscriptions.
Mobile operators are in a position to make the most of the explosive growth
anticipated for mobile email. Datamonitor expects mobile operators' revenues
from enterprise mobile email and PIM alone to surpass $600 million by 2009.
Mobile email infrastructure providers' revenues will continue to grow, albeit
at a much slower rate than operators' revenues, due to operators' increasing
dominance in the value chain. Despite slower growth, Datamonitor's outlook for
this market is positive; the market will maintain strong, long-term growth.
Reasons to Purchase
- Gain valuable insight into the main trends in the adoption of mobile email
and the evolution in the roles of the key stakeholders.
- Complement your strategic decision-making with a range of end-user and
market data pertaining to the mobile email market.
- Improve your business planning through a quantitative assessment of the
current and future market opportunity.
TABLE OF CONTENTS
- CHAPTER 1 MARKET CONTEXT
- Introduction
- The state of the market
- Recent market developments
- Seven's acquisition of Smartner
- Sybase adds Extended Systems to its mobile basket
- Ambitious statements as Nokia announces its entry to the mobile email
market
- Good Technology makes a strategic U-turn
- CHAPTER 2 STAKEHOLDERS IN THIS MARKET
- Mobile operators
- Mobile email infrastructure providers
- RIM
- Other mobile email infrastructure providers
- Seven
- Good
- Visto
- Intellisync
- iAnywhere
- Device manufacturers
- CHAPTER 3 THE FUTURE DECODED
- Introduction
- General trend
- Mobile operators
- Mobile email infrastructure providers
- Recommendations
- Pricing
- Partnership
- Attention to detail
- Conclusion
- CHAPTER 4 APPENDIX
- Future readings
- SPP writing team
- Contact the author
- SPP Program Manager
- How to contact experts in your industry
- List of Tables
- Table 1: Global revenues for operators and infrastructure providers from
enterprise mobile email, 2004-2009 ($ millions)
- Table 2: Mobile operators' revenues from enterprise mobile email, by
region, 2004-2009 ($ millions)
- Table 3: Mobile email infrastructure provider revenues, by region, 2004
to 2009 ($ millions)
- List of Figures
- Figure 1: Mobile email penetration in European enterprises, 2004-2005
- Figure 2: Mobile PIM penetration in European enterprises, 2004-2005
- Figure 3: Global revenues for operators and infrastructure providers
from enterprise mobile email, 2004-2009 ($ millions)
- Figure 4: Mobile operators' revenues from enterprise mobile email, by
region, 2004-2009 ($ millions)
- Figure 5: Mobile email infrastructure provider revenues*, by region,
2004 to 2009 ($ millions)
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