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SUMMARY
Abstract
Introduction
This databook is a detailed information resource covering all the key data
points on Ready Meals in Egypt. It includes comprehensive value volume
segmentation and market share data. The databook supplies actual data to 2006
and full forecasts to 2011.
Scope
- Contains information on 4 categories: Chilled ready meals, Canned ready meals,
Frozen ready meals and Dried ready meals
- Provides market value, volume,
expenditure and consumption data by market, segment and subsegment
- Includes
company and brand share data by categories
Highlights
The market for Ready Meals in Egypt increased between 2001-2006, growing at an
average annual rate of 4.2%. The leading company in the market in 2006 was
Americana Group. The second-largest player was Al Motaheda Foods with Ajwa
Holding in third place.
Reasons to Purchase
- Discover the major quantitative trends affecting the Ready Meals markets
- Understand consumers' consumption and expenditure patterns
- Understand the
future direction of the market with reliable historical data and full five
year forecasting.
TABLE OF CONTENTS
Table of Contents
TABLE OF CONTENTS Chapter 1 EXECUTIVE SUMMARY 2 Summary Market Level -
Ready Meals 2 Summary category level - Dried ready meals 3 Summary
category level - Canned ready meals 4 Summary category level - Chilled
ready meals 5 Summary category level - Frozen ready meals 6 Chapter 2
INTRODUCTION 7 What is this report about? 7 How to use this report
7 Market Definition 8 Chapter 3 MARKET OVERVIEW 22 Value Analysis,
2001-2006 22 Value Analysis, 2006-2011 23 Value Analysis, US$
2001-2006 25 Value Analysis, US$ 2006-2011 26 Volume Analysis,
2001-2006 27 Volume Analysis, 2006-2011 28 Company and Brand Share
Analysis 30 Distribution Analysis 34 Expenditure & consumption per
capita 36 Chapter 4 LEADING COMPANY PROFILES 40 ConAgra Foods, Inc.
40 Nestle S A 42 Chapter 5 CATEGORY ANALYSIS - DRIED READY MEALS
45 Value Analysis, 2001-2006 45 Value Analysis, 2006-2011 46 Value
Analysis, US$ 2001-2006 47 Value Analysis, US$ 2006-2011 47 Volume
Analysis, 2001-2006 48 Volume Analysis, 2006-2011 49 Company and Brand
Share Analysis 50 Distribution Analysis 53 Expenditure & consumption
per capita 55 Chapter 6 CATEGORY ANALYSIS - CANNED READY MEALS 58
Value Analysis, 2001-2006 58 Value Analysis, 2006-2011 59 Value
Analysis, US$ 2001-2006 61 Value Analysis, US$ 2006-2011 62 Volume
Analysis, 2001-2006 63 Volume Analysis, 2006-2011 64 Company and Brand
Share Analysis 66 Distribution Analysis 69 Expenditure & consumption
per capita 71 Chapter 7 CATEGORY ANALYSIS - CHILLED READY MEALS 75
Value Analysis, 2001-2006 75 Value Analysis, 2006-2011 76 Value
Analysis, US$ 2001-2006 78 Value Analysis, US$ 2006-2011 79 Volume
Analysis, 2001-2006 80 Volume Analysis, 2006-2011 81 Company and Brand
Share Analysis 83 Distribution Analysis 85 Expenditure & consumption
per capita 87 Chapter 8 CATEGORY ANALYSIS - FROZEN READY MEALS 90
Value Analysis, 2001-2006 90 Value Analysis, 2006-2011 91 Value
Analysis, US$ 2001-2006 93 Value Analysis, US$ 2006-2011 94 Volume
Analysis, 2001-2006 96 Volume Analysis, 2006-2011 97 Company and Brand
Share Analysis 99 Distribution Analysis 102 Expenditure & consumption
per capita 104 Chapter 9 COUNTRY COMPARISON 110 Value 110 Volume
115 Market Share 120 Chapter 10 NEW PRODUCT DEVELOPMENT 121
Product launches over time 121 Recent product launches 122 Chapter 11
EGYPT SOCIOECONOMIC PROFILE 123 Country Overview 123 Key Facts 124
Political Overview 125 Egypt Economic Overview 126 Chapter 12 EGYPT
MACROECONOMIC PROFILE 127 Macroeconomic Indicators 127 Chapter 13
RESEARCH METHODOLOGY 132 Methodology overview 132 Secondary research
133 Market modelling 134 Primary research 135 Data finalisation
135 Ongoing research 136 Chapter 14 APPENDIX 137 Future readings
137 How to contact experts in your industry 137 LIST OF
FIGURES Figure 1: Egypt Ready Meals value & value forecast, 2001-2011 (EGP
m, nominal prices) 24 Figure 2: Egypt Ready Meals category growth
comparison, by value, 2001-2011 26 Figure 3: Egypt Ready Meals volume &
volume forecast, 2001-2011 (Kg m) 29 Figure 4: Egypt Ready Meals category
growth comparison, by volume, 2001-2011 29 Figure 5: Egypt Ready Meals
company share, by value, 2005-2006 (%) 32 Figure 6: Egypt Ready Meals
distribution channels, by value, 2005-2006(%) 35 Figure 7: Egypt Dried
ready meals value & value forecast, 2001-2011 (EGP m, nominal prices) 46
Figure 8: Egypt Dried ready meals volume & volume forecast, 2001-2011 (Kg m)
49 Figure 9: Egypt Dried ready meals company share, by value, 2005-2006
(%) 51 Figure 10: Egypt Dried ready meals distribution channels, by value,
2005-2006(%) 54 Figure 11: Egypt Canned ready meals value & value
forecast, 2001-2011 (EGP m, nominal prices) 60 Figure 12: Egypt Canned
ready meals category growth comparison, by value, 2001-2011 62 Figure 13:
Egypt Canned ready meals volume & volume forecast, 2001-2011 (Kg m) 65
Figure 14: Egypt Canned ready meals category growth comparison, by volume,
2001-2011 65 Figure 15: Egypt Canned ready meals company share, by value,
2005-2006 (%) 67 Figure 16: Egypt Canned ready meals distribution
channels, by value, 2005-2006(%) 70 Figure 17: Egypt Chilled ready meals
value & value forecast, 2001-2011 (EGP m, nominal prices) 77 Figure 18:
Egypt Chilled ready meals category growth comparison, by value, 2001-2011
79 Figure 19: Egypt Chilled ready meals volume & volume forecast,
2001-2011 (Kg m) 82 Figure 20: Egypt Chilled ready meals category growth
comparison, by volume, 2001-2011 82 Figure 21: Egypt Chilled ready meals
distribution channels, by value, 2005-2006(%) 86 Figure 22: Egypt Frozen
ready meals value & value forecast, 2001-2011 (EGP m, nominal prices) 92
Figure 23: Egypt Frozen ready meals category growth comparison, by value,
2001-2011 95 Figure 24: Egypt Frozen ready meals volume & volume forecast,
2001-2011 (Kg m) 98 Figure 25: Egypt Frozen ready meals category growth
comparison, by volume, 2001-2011 98 Figure 26: Egypt Frozen ready meals
company share, by value, 2005-2006 (%) 100 Figure 27: Egypt Frozen ready
meals distribution channels, by value, 2005-2006(%) 103 Figure 28: Global
Ready meals market split (value terms, 2006) -- Top 5 countries 111 Figure
29: Global Ready meals market value, 2001 -- 2006 (Top 5 countries) 113
Figure 30: Global Ready meals market split (volume terms, 2006) -- Top 5
countries 116 Figure 31: Global Ready meals market volume, 2001 -- 2006
(Top 5 countries) 119 Figure 32: Map of Egypt 124 Figure 33: Annual
data review process 133 LIST OF TABLES Table 1: Ready meals
category definitions 9 Table 2: Ready meals distribution channels 10
Table 3: Egypt Ready Meals value, 2001-2006 (EGP m, nominal prices) 22
Table 4: Egypt Ready Meals value forecast, 2006-2011 (EGP m, nominal prices)
24 Table 5: Egypt Ready Meals value, 2001-2006 (US$ m nominal prices)
25 Table 6: Egypt Ready Meals value forecast, 2006-2011 (US$ m nominal
prices) 26 Table 7: Egypt Ready Meals volume, 2001-2006 (Kg m) 27
Table 8: Egypt Ready Meals volume forecast, 2006-2011 (Kg m) 28 Table 9:
Egypt Ready Meals brand share, by value, 2005-2006 (%) 30 Table 10: Egypt
Ready Meals value, by brand 2005-2006 (EGP m nominal prices) 31 Table 11:
Egypt Ready Meals company share by value, 2005-2006 (%) 33 Table 12: Egypt
Ready Meals value, by company, 2005-2006 (EGP m nominal prices) 33 Table
13: Egypt Ready Meals distribution channels, by value, 2005-2006 (%) 34
Table 14: Egypt Ready Meals value, by distribution channel, 2005-2006 (EGP m
nominal prices) 34 Table 15: Egypt Ready Meals expenditure per capita,
2001-2006 (EGP, nominal prices) 36 Table 16: Egypt Ready Meals forecast
expenditure per capita, 2006-2011 (EGP, nominal prices) 37 Table 17: Egypt
Ready Meals expenditure per capita, 2001-2006 (US$ nominal prices) 37
Table 18: Egypt Ready Meals forecast expenditure per capita, 2006-2011 (US$
nominal prices) 38 Table 19: Egypt Ready Meals consumption per capita,
2001-2006 (Kg) 38 Table 20: Egypt Ready Meals forecast consumption per
capita, 2006-2011 (Kg) 39 Table 21: ConAgra Foods, Inc. Key Facts 40
Table 22: Nestle S A Key Facts 42 Table 23: Egypt Dried ready meals value,
2001-2006 (EGP m, nominal prices) 45 Table 24: Egypt Dried ready meals
value forecast, 2006-2011 (EGP m, nominal prices) 46 Table 25: Egypt Dried
ready meals value, 2001-2006 (US$ m nominal prices) 47 Table 26: Egypt
Dried ready meals value forecast, 2006-2011 (US$ m nominal prices) 47
Table 27: Egypt Dried ready meals volume, 2001-2006 (Kg m) 48 Table 28:
Egypt Dried ready meals volume forecast, 2006-2011 (Kg m) 49 Table 29:
Egypt Dried ready meals brand share, by value, 2005-2006 (%) 50 Table 30:
Egypt Dried ready meals value, by brand 2005-2006 (EGP m nominal prices)
50 Table 31: Egypt Dried ready meals company share by value, 2005-2006 (%)
52 Table 32: Egypt Dried ready meals value, by company, 2005-2006 (EGP m
nominal prices) 52 Table 33: Egypt Dried ready meals distribution
channels, by value, 2005-2006 (%) 53 Table 34: Egypt Dried ready meals
value, by distribution channel, 2005-2006 (EGP m nominal prices) 53 Table
35: Egypt Dried ready meals expenditure per capita, 2001-2006 (EGP, nominal
prices) 55 Table 36: Egypt Dried ready meals forecast expenditure per
capita, 2006-2011 (EGP, nominal prices) 55 Table 37: Egypt Dried ready
meals expenditure per capita, 2001-2006 (US$ nominal prices) 56 Table 38:
Egypt Dried ready meals forecast expenditure per capita, 2006-2011 (US$
nominal prices) 56 Table 39: Egypt Dried ready meals consumption per
capita, 2001-2006 (Kg) 57 Table 40: Egypt Dried ready meals forecast
consumption per capita, 2006-2011 (Kg) 57 Table 41: Egypt Canned ready
meals value, 2001-2006 (EGP m, nominal prices) 58 Table 42: Egypt Canned
ready meals value forecast, 2006-2011 (EGP m, nominal prices) 59 Table 43:
Egypt Canned ready meals value, 2001-2006 (US$ m nominal prices) 61 Table
44: Egypt Canned ready meals value forecast, 2006-2011 (US$ m nominal prices)
62 Table 45: Egypt Canned ready meals volume, 2001-2006 (Kg m) 63
Table 46: Egypt Canned ready meals volume forecast, 2006-2011 (Kg m) 64
Table 47: Egypt Canned ready meals brand share, by value, 2005-2006 (%) 66
Table 48: Egypt Canned ready meals value, by brand 2005-2006 (EGP m nominal
prices) 66 Table 49: Egypt Canned ready meals company share by value,
2005-2006 (%) 68 Table 50: Egypt Canned ready meals value, by company,
2005-2006 (EGP m nominal prices) 68 Table 51: Egypt Canned ready meals
distribution channels, by value, 2005-2006 (%) 69 Table 52: Egypt Canned
ready meals value, by distribution channel, 2005-2006 (EGP m nominal prices)
69 Table 53: Egypt Canned ready meals expenditure per capita, 2001-2006
(EGP, nominal prices) 71 Table 54: Egypt Canned ready meals forecast
expenditure per capita, 2006-2011 (EGP, nominal prices) 72 Table 55:
Egypt Canned ready meals expenditure per capita, 2001-2006 (US$ nominal
prices) 72 Table 56: Egypt Canned ready meals forecast expenditure per
capita, 2006-2011 (US$ nominal prices) 73 Table 57: Egypt Canned ready
meals consumption per capita, 2001-2006 (Kg) 73 Table 58: Egypt Canned
ready meals forecast consumption per capita, 2006-2011 (Kg) 74 Table 59:
Egypt Chilled ready meals value, 2001-2006 (EGP m, nominal prices) 75
Table 60: Egypt Chilled ready meals value forecast, 2006-2011 (EGP m, nominal
prices) 76 Table 61: Egypt Chilled ready meals value, 2001-2006 (US$ m
nominal prices) 78 Table 62: Egypt Chilled ready meals value forecast,
2006-2011 (US$ m nominal prices) 79 Table 63: Egypt Chilled ready meals
volume, 2001-2006 (Kg m) 80 Table 64: Egypt Chilled ready meals volume
forecast, 2006-2011 (Kg m) 81 Table 65: Egypt Chilled ready meals brand
share, by value, 2005-2006 (%) 83 Table 66: Egypt Chilled ready meals
value, by brand 2005-2006 (EGP m nominal prices) 83 Table 67: Egypt
Chilled ready meals company share by value, 2005-2006 (%) 84 Table 68:
Egypt Chilled ready meals value, by company, 2005-2006 (EGP m nominal prices)
84 Table 69: Egypt Chilled ready meals distribution channels, by value,
2005-2006 (%) 85 Table 70: Egypt Chilled ready meals value, by
distribution channel, 2005-2006 (EGP m nominal prices) 85 Table 71: Egypt
Chilled ready meals expenditure per capita, 2001-2006 (EGP, nominal prices)
87 Table 72: Egypt Chilled ready meals forecast expenditure per capita,
2006-2011 (EGP, nominal prices) 87 Table 73: Egypt Chilled ready meals
expenditure per capita, 2001-2006 (US$ nominal prices) 88 Table 74: Egypt
Chilled ready meals forecast expenditure per capita, 2006-2011 (US$ nominal
prices) 88 Table 75: Egypt Chilled ready meals consumption per capita,
2001-2006 (Kg) 89 Table 76: Egypt Chilled ready meals forecast consumption
per capita, 2006-2011 (Kg) 89 Table 77: Egypt Frozen ready meals value,
2001-2006 (EGP m, nominal prices) 90 Table 78: Egypt Frozen ready meals
value forecast, 2006-2011 (EGP m, nominal prices) 91 Table 79: Egypt
Frozen ready meals value, 2001-2006 (US$ m nominal prices) 93 Table 80:
Egypt Frozen ready meals value forecast, 2006-2011 (US$ m nominal prices)
94 Table 81: Egypt Frozen ready meals volume, 2001-2006 (Kg m) 96
Table 82: Egypt Frozen ready meals volume forecast, 2006-2011 (Kg m) 97
Table 83: Egypt Frozen ready meals brand share, by value, 2005-2006 (%) 99
Table 84: Egypt Frozen ready meals value, by brand 2005-2006 (EGP m nominal
prices) 99 Table 85: Egypt Frozen ready meals company share by value,
2005-2006 (%) 101 Table 86: Egypt Frozen ready meals value, by company,
2005-2006 (EGP m nominal prices) 101 Table 87: Egypt Frozen ready meals
distribution channels, by value, 2005-2006 (%) 102 Table 88: Egypt Frozen
ready meals value, by distribution channel, 2005-2006 (EGP m nominal prices)
102 Table 89: Egypt Frozen ready meals expenditure per capita, 2001-2006
(EGP, nominal prices) 104 Table 90: Egypt Frozen ready meals forecast
expenditure per capita, 2006-2011 (EGP, nominal prices) 105 Table 91:
Egypt Frozen ready meals expenditure per capita, 2001-2006 (US$ nominal
prices) 106 Table 92: Egypt Frozen ready meals forecast expenditure per
capita, 2006-2011 (US$ nominal prices) 107 Table 93: Egypt Frozen ready
meals consumption per capita, 2001-2006 (Kg) 108 Table 94: Egypt Frozen
ready meals forecast consumption per capita, 2006-2011 (Kg) 109 Table 95:
Global Ready meals market value, 2006 110 Table 96: Global Ready meals
market split (value terms (US$ m), 2006) -- Top 5 countries 113 Table 97:
Global Ready meals market volume, 2006 115 Table 98: Global Ready meals
market split (volume terms, 2006) -- Top 5 countries 118 Table 99: Leading
players - Top 5 countries 120 Table 100: Egypt Ready Meals new product
launches (reports) and SKUs, by company 2006 121 Table 101: Egypt Ready
Meals new product launches (reports), by flavor and fragrances 2006 121
Table 102: Egypt Ready Meals new product launches (reports), by Ingredients
2006 122 Table 103: Egypt Ready Meals new product launches (reports), by
Package tags or Claims 2006 122 Table 104: Egypt Ready Meals new product
launches (reports) 122 Table 105: Egypt Key Facts 124 Table 106: Egypt
population, by age group, 2000-2005 (millions) 127 Table 107: Egypt
population forecast, by age group, 2005-2010 (millions) 128 Table 108:
Egypt population, by gender, 2000-2005 (millions) 128 Table 109: Egypt
population forecast, by gender, 2005-2010 (millions) 129 Table 110: Egypt
real GDP, 2000-2005 (EGP bn, 2005 prices) 129 Table 111: Egypt real GDP
forecast, 2005-2010 (EGP bn, 2005 prices) 129 Table 112: Egypt nominal
GDP, 2000-2005 (EGP bn, nominal prices) 130 Table 113: Egypt real GDP,
2000-2005 (US$ bn, 2005 prices) 130 Table 114: Egypt real GDP forecast,
2005-2010 (US$ bn, 2005 prices) 130 Table 115: Egypt consumer price index,
2000-2005 (2000=100) 131 Table 116: Egypt consumer price index, 2005-2010
(2000=100) 131 Table 117: Egypt exchange rate, 2000-2005 131
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