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SUMMARY
Abstract
Introduction
This databook is a detailed information resource covering all the key data
points on Ready Meals in Germany. It includes comprehensive value volume
segmentation and market share data. The databook supplies actual data to 2006
and full forecasts to 2011.
Scope
- Contains information on 4 categories: Chilled ready meals, Canned ready meals,
Frozen ready meals and Dried ready meals
- Provides market value, volume,
expenditure and consumption data by market, segment and subsegment
- Includes
company and brand share data by categories
Highlights
The market for Ready Meals in Germany increased between 2001-2006, growing at
an average annual rate of 5.8%. The leading company in the market in 2006 was
Frosta AG. The second-largest player was Unilever with Nestle S.A. in third
place.
Reasons to Purchase
- Discover the major quantitative trends affecting the Ready Meals markets
- Understand consumers' consumption and expenditure patterns
- Understand the
future direction of the market with reliable historical data and full five
year forecasting.
TABLE OF CONTENTS
Table of Contents
TABLE OF CONTENTS Chapter 1 EXECUTIVE SUMMARY 2 Summary Market Level -
Ready Meals 2 Summary category level - Dried ready meals 3 Summary
category level - Canned ready meals 4 Summary category level - Chilled
ready meals 5 Summary category level - Frozen ready meals 6 Chapter 2
INTRODUCTION 7 What is this report about? 7 How to use this report
7 Market Definition 8 Chapter 3 MARKET OVERVIEW 22 Value Analysis,
2001-2006 22 Value Analysis, 2006-2011 23 Value Analysis, US$
2001-2006 25 Value Analysis, US$ 2006-2011 26 Volume Analysis,
2001-2006 27 Volume Analysis, 2006-2011 28 Company and Brand Share
Analysis 30 Distribution Analysis 34 Expenditure & consumption per
capita 36 Chapter 4 LEADING COMPANY PROFILES 40 Unilever 40 Nestle
S A 42 Chapter 5 CATEGORY ANALYSIS - DRIED READY MEALS 45 Value
Analysis, 2001-2006 45 Value Analysis, 2006-2011 46 Value Analysis,
US$ 2001-2006 47 Value Analysis, US$ 2006-2011 47 Volume Analysis,
2001-2006 48 Volume Analysis, 2006-2011 49 Company and Brand Share
Analysis 50 Distribution Analysis 53 Expenditure & consumption per
capita 55 Chapter 6 CATEGORY ANALYSIS - CANNED READY MEALS 58 Value
Analysis, 2001-2006 58 Value Analysis, 2006-2011 59 Value Analysis,
US$ 2001-2006 61 Value Analysis, US$ 2006-2011 62 Volume Analysis,
2001-2006 63 Volume Analysis, 2006-2011 64 Company and Brand Share
Analysis 66 Distribution Analysis 69 Expenditure & consumption per
capita 71 Chapter 7 CATEGORY ANALYSIS - CHILLED READY MEALS 74 Value
Analysis, 2001-2006 74 Value Analysis, 2006-2011 75 Value Analysis,
US$ 2001-2006 77 Value Analysis, US$ 2006-2011 78 Volume Analysis,
2001-2006 79 Volume Analysis, 2006-2011 80 Company and Brand Share
Analysis 82 Distribution Analysis 85 Expenditure & consumption per
capita 87 Chapter 8 CATEGORY ANALYSIS - FROZEN READY MEALS 91 Value
Analysis, 2001-2006 91 Value Analysis, 2006-2011 92 Value Analysis,
US$ 2001-2006 94 Value Analysis, US$ 2006-2011 95 Volume Analysis,
2001-2006 97 Volume Analysis, 2006-2011 98 Company and Brand Share
Analysis 100 Distribution Analysis 103 Expenditure & consumption per
capita 105 Chapter 9 COUNTRY COMPARISON 111 Value 111 Volume
116 Market Share 121 Chapter 10 NEW PRODUCT DEVELOPMENT 122
Product launches over time 122 Recent product launches 124 Chapter 11
GERMANY SOCIOECONOMIC PROFILE 125 Country Overview 125 Key Facts
126 Political Overview 127 Germany Economic Overview 128 Chapter
12 GERMANY MACROECONOMIC PROFILE 129 Macroeconomic Indicators 129
Chapter 13 RESEARCH METHODOLOGY 134 Methodology overview 134 Secondary
research 135 Market modelling 136 Primary research 137 Data
finalisation 137 Ongoing research 138 Chapter 14 APPENDIX 139
Future readings 139 How to contact experts in your industry 139
LIST OF FIGURES Figure 1: Germany Ready Meals value & value forecast,
2001-2011 (EUR m, nominal prices) 24 Figure 2: Germany Ready Meals
category growth comparison, by value, 2001-2011 26 Figure 3: Germany Ready
Meals volume & volume forecast, 2001-2011 (Kg m) 29 Figure 4: Germany
Ready Meals category growth comparison, by volume, 2001-2011 29 Figure 5:
Germany Ready Meals company share, by value, 2005-2006 (%) 32 Figure 6:
Germany Ready meals distribution channels, by value, 2005-2006(%) 35
Figure 7: Germany Dried ready meals value & value forecast, 2001-2011 (EUR m,
nominal prices) 46 Figure 8: Germany Dried ready meals volume & volume
forecast, 2001-2011 (Kg m) 49 Figure 9: Germany Dried ready meals company
share, by value, 2005-2006 (%) 51 Figure 10: Germany Dried ready meals
distribution channels, by value, 2005-2006(%) 54 Figure 11: Germany Canned
ready meals value & value forecast, 2001-2011 (EUR m, nominal prices) 60
Figure 12: Germany Canned ready meals category growth comparison, by value,
2001-2011 62 Figure 13: Germany Canned ready meals volume & volume
forecast, 2001-2011 (Kg m) 65 Figure 14: Germany Canned ready meals
category growth comparison, by volume, 2001-2011 65 Figure 15: Germany
Canned ready meals company share, by value, 2005-2006 (%) 67 Figure 16:
Germany Canned ready meals distribution channels, by value, 2005-2006(%)
70 Figure 17: Germany Chilled ready meals value & value forecast,
2001-2011 (EUR m, nominal prices) 76 Figure 18: Germany Chilled ready
meals category growth comparison, by value, 2001-2011 78 Figure 19:
Germany Chilled ready meals volume & volume forecast, 2001-2011 (Kg m) 81
Figure 20: Germany Chilled ready meals category growth comparison, by volume,
2001-2011 81 Figure 21: Germany Chilled ready meals company share, by
value, 2005-2006 (%) 83 Figure 22: Germany Chilled ready meals
distribution channels, by value, 2005-2006(%) 86 Figure 23: Germany Frozen
ready meals value & value forecast, 2001-2011 (EUR m, nominal prices) 93
Figure 24: Germany Frozen ready meals category growth comparison, by value,
2001-2011 96 Figure 25: Germany Frozen ready meals volume & volume
forecast, 2001-2011 (Kg m) 99 Figure 26: Germany Frozen ready meals
category growth comparison, by volume, 2001-2011 99 Figure 27: Germany
Frozen ready meals company share, by value, 2005-2006 (%) 101 Figure 28:
Germany Frozen ready meals distribution channels, by value, 2005-2006(%)
104 Figure 29: Global Ready meals market split (value terms, 2006) -- Top
5 countries 112 Figure 30: Global Ready meals market value, 2001 -- 2006
(Top 5 countries) 115 Figure 31: Global Ready meals market split (volume
terms, 2006) -- Top 5 countries 117 Figure 32: Global Ready meals market
volume, 2001 -- 2006 (Top 5 countries) 120 Figure 33: Map of Germany
126 Figure 34: Annual data review process 135 LIST OF TABLES
Table 1: Ready meals category definitions 9 Table 2: Ready meals
distribution channels 10 Table 3: Germany Ready Meals value, 2001-2006
(EUR m, nominal prices) 22 Table 4: Germany Ready Meals value forecast,
2006-2011 (EUR m, nominal prices) 23 Table 5: Germany Ready Meals value,
2001-2006 (US$ m nominal prices) 25 Table 6: Germany Ready Meals value
forecast, 2006-2011 (US$ m nominal prices) 26 Table 7: Germany Ready Meals
volume, 2001-2006 (Kg m) 27 Table 8: Germany Ready Meals volume forecast,
2006-2011 (Kg m) 28 Table 9: Germany Ready Meals brand share, by value,
2005-2006 (%) 30 Table 10: Germany Ready Meals value, by brand 2005-2006
(EUR m nominal prices) 31 Table 11: Germany Ready Meals company share by
value, 2005-2006 (%) 33 Table 12: Germany Ready Meals value, by company,
2005-2006 (EUR m nominal prices) 33 Table 13: Germany Ready Meals
distribution channels, by value, 2005-2006 (%) 34 Table 14: Germany Ready
Meals value, by distribution channel, 2005-2006 (EUR m nominal prices) 34
Table 15: Germany Ready Meals expenditure per capita, 2001-2006 (EUR, nominal
prices) 36 Table 16: Germany Ready Meals forecast expenditure per capita,
2006-2011 (EUR, nominal prices) 37 Table 17: Germany Ready Meals
expenditure per capita, 2001-2006 (US$ nominal prices) 37 Table 18:
Germany Ready Meals forecast expenditure per capita, 2006-2011 (US$ nominal
prices) 38 Table 19: Germany Ready Meals consumption per capita, 2001-2006
(Kg) 38 Table 20: Germany Ready Meals forecast consumption per capita,
2006-2011 (Kg) 39 Table 21: Unilever Key Facts 40 Table 22: Nestle S A
Key Facts 42 Table 23: Germany Dried ready meals value, 2001-2006 (EUR m,
nominal prices) 45 Table 24: Germany Dried ready meals value forecast,
2006-2011 (EUR m, nominal prices) 46 Table 25: Germany Dried ready meals
value, 2001-2006 (US$ m nominal prices) 47 Table 26: Germany Dried ready
meals value forecast, 2006-2011 (US$ m nominal prices) 47 Table 27:
Germany Dried ready meals volume, 2001-2006 (Kg m) 48 Table 28: Germany
Dried ready meals volume forecast, 2006-2011 (Kg m) 49 Table 29: Germany
Dried ready meals brand share, by value, 2005-2006 (%) 50 Table 30:
Germany Dried ready meals value, by brand 2005-2006 (EUR m nominal prices)
50 Table 31: Germany Dried ready meals company share by value, 2005-2006
(%) 52 Table 32: Germany Dried ready meals value, by company, 2005-2006
(EUR m nominal prices) 52 Table 33: Germany Dried ready meals distribution
channels, by value, 2005-2006 (%) 53 Table 34: Germany Dried ready meals
value, by distribution channel, 2005-2006 (EUR m nominal prices) 53 Table
35: Germany Dried ready meals expenditure per capita, 2001-2006 (EUR, nominal
prices) 55 Table 36: Germany Dried ready meals forecast expenditure per
capita, 2006-2011 (EUR, nominal prices) 55 Table 37: Germany Dried ready
meals expenditure per capita, 2001-2006 (US$ nominal prices) 56 Table 38:
Germany Dried ready meals forecast expenditure per capita, 2006-2011 (US$
nominal prices) 56 Table 39: Germany Dried ready meals consumption per
capita, 2001-2006 (Kg) 57 Table 40: Germany Dried ready meals forecast
consumption per capita, 2006-2011 (Kg) 57 Table 41: Germany Canned ready
meals value, 2001-2006 (EUR m, nominal prices) 58 Table 42: Germany Canned
ready meals value forecast, 2006-2011 (EUR m, nominal prices) 59 Table 43:
Germany Canned ready meals value, 2001-2006 (US$ m nominal prices) 61
Table 44: Germany Canned ready meals value forecast, 2006-2011 (US$ m nominal
prices) 62 Table 45: Germany Canned ready meals volume, 2001-2006 (Kg m)
63 Table 46: Germany Canned ready meals volume forecast, 2006-2011 (Kg m)
64 Table 47: Germany Canned ready meals brand share, by value, 2005-2006
(%) 66 Table 48: Germany Canned ready meals value, by brand 2005-2006 (EUR
m nominal prices) 66 Table 49: Germany Canned ready meals company share by
value, 2005-2006 (%) 68 Table 50: Germany Canned ready meals value, by
company, 2005-2006 (EUR m nominal prices) 68 Table 51: Germany Canned
ready meals distribution channels, by value, 2005-2006 (%) 69 Table 52:
Germany Canned ready meals value, by distribution channel, 2005-2006 (EUR m
nominal prices) 69 Table 53: Germany Canned ready meals expenditure per
capita, 2001-2006 (EUR, nominal prices) 71 Table 54: Germany Canned ready
meals forecast expenditure per capita, 2006-2011 (EUR, nominal prices) 71
Table 55: Germany Canned ready meals expenditure per capita, 2001-2006 (US$
nominal prices) 72 Table 56: Germany Canned ready meals forecast
expenditure per capita, 2006-2011 (US$ nominal prices) 72 Table 57:
Germany Canned ready meals consumption per capita, 2001-2006 (Kg) 73 Table
58: Germany Canned ready meals forecast consumption per capita, 2006-2011 (Kg)
73 Table 59: Germany Chilled ready meals value, 2001-2006 (EUR m, nominal
prices) 74 Table 60: Germany Chilled ready meals value forecast, 2006-2011
(EUR m, nominal prices) 75 Table 61: Germany Chilled ready meals value,
2001-2006 (US$ m nominal prices) 77 Table 62: Germany Chilled ready meals
value forecast, 2006-2011 (US$ m nominal prices) 78 Table 63: Germany
Chilled ready meals volume, 2001-2006 (Kg m) 79 Table 64: Germany Chilled
ready meals volume forecast, 2006-2011 (Kg m) 80 Table 65: Germany Chilled
ready meals brand share, by value, 2005-2006 (%) 82 Table 66: Germany
Chilled ready meals value, by brand 2005-2006 (EUR m nominal prices) 82
Table 67: Germany Chilled ready meals company share by value, 2005-2006 (%)
84 Table 68: Germany Chilled ready meals value, by company, 2005-2006 (EUR
m nominal prices) 84 Table 69: Germany Chilled ready meals distribution
channels, by value, 2005-2006 (%) 85 Table 70: Germany Chilled ready meals
value, by distribution channel, 2005-2006 (EUR m nominal prices) 85 Table
71: Germany Chilled ready meals expenditure per capita, 2001-2006 (EUR,
nominal prices) 87 Table 72: Germany Chilled ready meals forecast
expenditure per capita, 2006-2011 (EUR, nominal prices) 88 Table 73:
Germany Chilled ready meals expenditure per capita, 2001-2006 (US$ nominal
prices) 88 Table 74: Germany Chilled ready meals forecast expenditure per
capita, 2006-2011 (US$ nominal prices) 89 Table 75: Germany Chilled ready
meals consumption per capita, 2001-2006 (Kg) 89 Table 76: Germany Chilled
ready meals forecast consumption per capita, 2006-2011 (Kg) 90 Table 77:
Germany Frozen ready meals value, 2001-2006 (EUR m, nominal prices) 91
Table 78: Germany Frozen ready meals value forecast, 2006-2011 (EUR m, nominal
prices) 92 Table 79: Germany Frozen ready meals value, 2001-2006 (US$ m
nominal prices) 94 Table 80: Germany Frozen ready meals value forecast,
2006-2011 (US$ m nominal prices) 95 Table 81: Germany Frozen ready meals
volume, 2001-2006 (Kg m) 97 Table 82: Germany Frozen ready meals volume
forecast, 2006-2011 (Kg m) 98 Table 83: Germany Frozen ready meals brand
share, by value, 2005-2006 (%) 100 Table 84: Germany Frozen ready meals
value, by brand 2005-2006 (EUR m nominal prices) 100 Table 85: Germany
Frozen ready meals company share by value, 2005-2006 (%) 102 Table 86:
Germany Frozen ready meals value, by company, 2005-2006 (EUR m nominal prices)
102 Table 87: Germany Frozen ready meals distribution channels, by value,
2005-2006 (%) 103 Table 88: Germany Frozen ready meals value, by
distribution channel, 2005-2006 (EUR m nominal prices) 103 Table 89:
Germany Frozen ready meals expenditure per capita, 2001-2006 (EUR, nominal
prices) 105 Table 90: Germany Frozen ready meals forecast expenditure per
capita, 2006-2011 (EUR, nominal prices) 106 Table 91: Germany Frozen
ready meals expenditure per capita, 2001-2006 (US$ nominal prices) 107
Table 92: Germany Frozen ready meals forecast expenditure per capita,
2006-2011 (US$ nominal prices) 108 Table 93: Germany Frozen ready meals
consumption per capita, 2001-2006 (Kg) 109 Table 94: Germany Frozen ready
meals forecast consumption per capita, 2006-2011 (Kg) 110 Table 95: Global
Ready meals market value, 2006 111 Table 96: Global Ready meals market
split (value terms (US$ m), 2006) -- Top 5 countries 114 Table 97: Global
Ready meals market volume, 2006 116 Table 98: Global Ready meals market
split (volume terms, 2006) -- Top 5 countries 119 Table 99: Leading
players - Top 5 countries 121 Table 100: Germany Ready Meals new product
launches (reports) and SKUs, by company (Top 5 companies), 2006 122 Table
101: Germany Ready Meals new product launches (reports), by flavor and
fragrances (Top 10 flavors), 2006 123 Table 102: Germany Ready Meals new
product launches (reports), by Ingredients (Top 10 Ingredients), 2006 123
Table 103: Germany Ready Meals new product launches (reports), by Package tags
or Claims (Top 10 claims), 2006 124 Table 104: Germany Ready Meals new
product launches (reports) - Recent 5 launches 124 Table 105: Germany Key
Facts 126 Table 106: Germany population, by age group, 2000-2005
(millions) 129 Table 107: Germany population forecast, by age group,
2005-2010 (millions) 130 Table 108: Germany population, by gender,
2000-2005 (millions) 130 Table 109: Germany population forecast, by
gender, 2005-2010 (millions) 131 Table 110: Germany real GDP, 2000-2005
(EUR bn, 2005 prices) 131 Table 111: Germany real GDP forecast, 2005-2010
(EUR bn, 2005 prices) 131 Table 112: Germany nominal GDP, 2000-2005 (EUR
bn, nominal prices) 132 Table 113: Germany real GDP, 2000-2005 (US$ bn,
2005 prices) 132 Table 114: Germany real GDP forecast, 2005-2010 (US$ bn,
2005 prices) 132 Table 115: Germany consumer price index, 2000-2005
(2000=100) 133 Table 116: Germany consumer price index, 2005-2010
(2000=100) 133 Table 117: Germany exchange rate, 2000-2005 133
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