Ready Meals in Norway to 2011

SUMMARY

Abstract

Introduction

This databook is a detailed information resource covering all the key data points on Ready Meals in Norway. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope

• Contains information on 4 categories: Chilled ready meals, Canned ready meals, Frozen ready meals and Dried ready meals
• Provides market value, volume, expenditure and consumption data by market, segment and subsegment
• Includes company and brand share data by categories

Highlights

The market for Ready Meals in Norway increased between 2001-2006, growing at an average annual rate of 2.0%. The leading company in the market in 2006 was Findus Ltd. The second-largest player was Nestle S.A. with Orkla foods in third place.

Reasons to Purchase

• Discover the major quantitative trends affecting the Ready Meals markets
• Understand consumers' consumption and expenditure patterns
• Understand the future direction of the market with reliable historical data and full five year forecasting.

TABLE OF CONTENTS

Table of Contents

TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Ready Meals 2
Summary category level - Dried ready meals 3
Summary category level - Canned ready meals 4
Summary category level - Chilled ready meals 5
Summary category level - Frozen ready meals 6
Chapter 2 INTRODUCTION 7
What is this report about? 7
How to use this report 7
Market Definition 8
Chapter 3 MARKET OVERVIEW 22
Value Analysis, 2001-2006 22
Value Analysis, 2006-2011 23
Value Analysis, US$ 2001-2006 25
Value Analysis, US$ 2006-2011 26
Volume Analysis, 2001-2006 28
Volume Analysis, 2006-2011 29
Company and Brand Share Analysis 32
Distribution Analysis 35
Expenditure & consumption per capita 37
Chapter 4 LEADING COMPANY PROFILES 41
ConAgra Foods, Inc. 41
Nestle SA 43
Chapter 5 CATEGORY ANALYSIS - DRIED READY MEALS 46
Value Analysis, 2001-2006 46
Value Analysis, 2006-2011 47
Value Analysis, US$ 2001-2006 49
Value Analysis, US$ 2006-2011 49
Volume Analysis, 2001-2006 50
Volume Analysis, 2006-2011 51
Company and Brand Share Analysis 53
Distribution Analysis 56
Expenditure & consumption per capita 58
Chapter 6 CATEGORY ANALYSIS - CANNED READY MEALS 61
Value Analysis, 2001-2006 61
Value Analysis, 2006-2011 62
Value Analysis, US$ 2001-2006 64
Value Analysis, US$ 2006-2011 65
Volume Analysis, 2001-2006 67
Volume Analysis, 2006-2011 68
Company and Brand Share Analysis 71
Distribution Analysis 73
Expenditure & consumption per capita 75
Chapter 7 CATEGORY ANALYSIS - CHILLED READY MEALS 78
Value Analysis, 2001-2006 78
Value Analysis, 2006-2011 79
Value Analysis, US$ 2001-2006 81
Value Analysis, US$ 2006-2011 82
Volume Analysis, 2001-2006 84
Volume Analysis, 2006-2011 85
Company and Brand Share Analysis 88
Distribution Analysis 91
Expenditure & consumption per capita 93
Chapter 8 CATEGORY ANALYSIS - FROZEN READY MEALS 97
Value Analysis, 2001-2006 97
Value Analysis, 2006-2011 98
Value Analysis, US$ 2001-2006 100
Value Analysis, US$ 2006-2011 101
Volume Analysis, 2001-2006 103
Volume Analysis, 2006-2011 104
Company and Brand Share Analysis 107
Distribution Analysis 109
Expenditure & consumption per capita 111
Chapter 9 COUNTRY COMPARISON 117
Value 117
Volume 122
Market Share 127
Chapter 10 NEW PRODUCT DEVELOPMENT 128
Product launches over time 128
Recent product launches 130
Chapter 11 NORWAY SOCIOECONOMIC PROFILE 131
Country Overview 131
Key Facts 132
Political Overview 134
Norway Economic Overview 135
Chapter 12 NORWAY MACROECONOMIC PROFILE 136
Macroeconomic Indicators 136
Chapter 13 RESEARCH METHODOLOGY 143
Methodology overview 143
Secondary research 144
Market modelling 145
Primary research 146
Data finalisation 146
Ongoing research 147
Chapter 14 APPENDIX 148
Future readings 148
How to contact experts in your industry 148

LIST OF FIGURES
Figure 1: Norway Ready Meals value & value forecast, 2001-2011 (NOK m, nominal prices) 24
Figure 2: Norway Ready Meals category growth comparison, by value, 2001-2011 27
Figure 3: Norway Ready Meals volume & volume forecast, 2001-2011 (Kg m) 30
Figure 4: Norway Ready Meals category growth comparison, by volume, 2001-2011 31
Figure 5: Norway Ready Meals company share, by value, 2005-2006 (%) 33
Figure 6: Norway Ready Meals distribution channels, by value, 2005-2006(%) 36
Figure 7: Norway Dried Ready Meals value & value forecast, 2001-2011 (NOK m, nominal prices) 48
Figure 8: Norway Dried Ready Meals volume & volume forecast, 2001-2011 (Kg m) 52
Figure 9: Norway Dried Ready Meals company share, by value, 2005-2006 (%) 54
Figure 10: Norway Dried Ready Meals distribution channels, by value, 2005-2006(%) 57
Figure 11: Norway Canned Ready Meals value & value forecast, 2001-2011 (NOK m, nominal prices) 63
Figure 12: Norway Canned Ready Meals category growth comparison, by value, 2001-2011 66
Figure 13: Norway Canned Ready Meals volume & volume forecast, 2001-2011 (Kg m) 69
Figure 14: Norway Canned Ready Meals category growth comparison, by volume, 2001-2011 70
Figure 15: Norway Canned Ready Meals distribution channels, by value, 2005-2006(%) 74
Figure 16: Norway Chilled Ready Meals value & value forecast, 2001-2011 (NOK m, nominal prices) 80
Figure 17: Norway Chilled Ready Meals category growth comparison, by value, 2001-2011 83
Figure 18: Norway Chilled Ready Meals volume & volume forecast, 2001-2011 (Kg m) 86
Figure 19: Norway Chilled Ready Meals category growth comparison, by volume, 2001-2011 87
Figure 20: Norway Chilled Ready Meals company share, by value, 2005-2006 (%) 89
Figure 21: Norway Chilled Ready Meals distribution channels, by value, 2005-2006(%) 92
Figure 22: Norway Frozen Ready Meals value & value forecast, 2001-2011 (NOK m, nominal prices) 99
Figure 23: Norway Frozen Ready Meals category growth comparison, by value, 2001-2011 102
Figure 24: Norway Frozen Ready Meals volume & volume forecast, 2001-2011 (Kg m) 105
Figure 25: Norway Frozen Ready Meals category growth comparison, by volume, 2001-2011 106
Figure 26: Norway Frozen Ready Meals distribution channels, by value, 2005-2006(%) 110
Figure 27: Global Ready meals market split (value terms, 2006) -- Top 5 countries 118
Figure 28: Global Ready meals market value, 2001 -- 2006 (Top 5 countries) 121
Figure 29: Global Ready meals market split (volume terms, 2006) -- Top 5 countries 123
Figure 30: Global Ready meals market volume, 2001 -- 2006 (Top 5 countries) 126
Figure 31: Map of Norway 133
Figure 32: Annual data review process 144

LIST OF TABLES
Table 1: Ready meals category definitions 9
Table 2: Ready meals distribution channels 10
Table 3: Norway Ready Meals value, 2001-2006 (NOK m, nominal prices) 22
Table 4: Norway Ready Meals value forecast, 2006-2011 (NOK m, nominal prices) 23
Table 5: Norway Ready Meals value, 2001-2006 (US$ m nominal prices) 25
Table 6: Norway Ready Meals value forecast, 2006-2011 (US$ m nominal prices) 26
Table 7: Norway Ready Meals volume, 2001-2006 (Kg m) 28
Table 8: Norway Ready Meals volume forecast, 2006-2011 (Kg m) 29
Table 9: Norway Ready Meals brand share, by value, 2005-2006 (%) 32
Table 10: Norway Ready Meals value, by brand 2005-2006 (NOK m nominal prices) 32
Table 11: Norway Ready Meals company share by value, 2005-2006 (%) 34
Table 12: Norway Ready Meals value, by company, 2005-2006 (NOK m nominal prices) 34
Table 13: Norway Ready Meals distribution channels, by value, 2005-2006 (%) 35
Table 14: Norway Ready Meals value, by distribution channel, 2005-2006 (NOK m nominal prices) 35
Table 15: Norway Ready Meals expenditure per capita, 2001-2006 (NOK, nominal prices) 37
Table 16: Norway Ready Meals forecast expenditure per capita, 2006-2011 (NOK, nominal prices) 38
Table 17: Norway Ready Meals expenditure per capita, 2001-2006 (US$ nominal prices) 39
Table 18: Norway Ready Meals forecast expenditure per capita, 2006-2011 (US$ nominal prices) 39
Table 19: Norway Ready Meals consumption per capita, 2001-2006 (Kg) 40
Table 20: Norway Ready Meals forecast consumption per capita, 2006-2011 (Kg) 40
Table 21: ConAgra Foods, Inc. Key Facts 41
Table 22: Nestle SA Key Facts 43
Table 23: Norway Dried ready meals value, 2001-2006 (NOK m, nominal prices) 46
Table 24: Norway Dried ready meals value forecast, 2006-2011 (NOK m, nominal prices) 47
Table 25: Norway Dried ready meals value, 2001-2006 (US$ m nominal prices) 49
Table 26: Norway Dried ready meals value forecast, 2006-2011 (US$ m nominal prices) 49
Table 27: Norway Dried ready meals volume, 2001-2006 (Kg m) 50
Table 28: Norway Dried ready meals volume forecast, 2006-2011 (Kg m) 51
Table 29: Norway Dried ready meals brand share, by value, 2005-2006 (%) 53
Table 30: Norway Dried ready meals value, by brand 2005-2006 (NOK m nominal prices) 53
Table 31: Norway Dried ready meals company share by value, 2005-2006 (%) 55
Table 32: Norway Dried ready meals value, by company, 2005-2006 (NOK m nominal prices) 55
Table 33: Norway Dried ready meals distribution channels, by value, 2005-2006 (%) 56
Table 34: Norway Dried ready meals value, by distribution channel, 2005-2006 (NOK m nominal prices) 56
Table 35: Norway Dried ready meals expenditure per capita, 2001-2006 (NOK, nominal prices) 58
Table 36: Norway Dried ready meals forecast expenditure per capita, 2006-2011 (NOK, nominal prices) 58
Table 37: Norway Dried ready meals expenditure per capita, 2001-2006 (US$ nominal prices) 59
Table 38: Norway Dried ready meals forecast expenditure per capita, 2006-2011 (US$ nominal prices) 59
Table 39: Norway Dried ready meals consumption per capita, 2001-2006 (Kg) 60
Table 40: Norway Dried ready meals forecast consumption per capita, 2006-2011 (Kg) 60
Table 41: Norway Canned ready meals value, 2001-2006 (NOK m, nominal prices) 61
Table 42: Norway Canned ready meals value forecast, 2006-2011 (NOK m, nominal prices) 62
Table 43: Norway Canned ready meals value, 2001-2006 (US$ m nominal prices) 64
Table 44: Norway Canned ready meals value forecast, 2006-2011 (US$ m nominal prices) 65
Table 45: Norway Canned ready meals volume, 2001-2006 (Kg m) 67
Table 46: Norway Canned ready meals volume forecast, 2006-2011 (Kg m) 68
Table 47: Norway Canned ready meals brand share, by value, 2005-2006 (%) 71
Table 48: Norway Canned ready meals value, by brand 2005-2006 (NOK m nominal prices) 71
Table 49: Norway Canned ready meals company share by value, 2005-2006 (%) 72
Table 50: Norway Canned ready meals value, by company, 2005-2006 (NOK m nominal prices) 72
Table 51: Norway Canned ready meals distribution channels, by value, 2005-2006 (%) 73
Table 52: Norway Canned ready meals value, by distribution channel, 2005-2006 (NOK m nominal prices) 73
Table 53: Norway Canned ready meals expenditure per capita, 2001-2006 (NOK, nominal prices) 75
Table 54: Norway Canned ready meals forecast expenditure per capita, 2006-2011 (NOK, nominal prices) 75
Table 55: Norway Canned ready meals expenditure per capita, 2001-2006 (US$ nominal prices) 76
Table 56: Norway Canned ready meals forecast expenditure per capita, 2006-2011 (US$ nominal prices) 76
Table 57: Norway Canned ready meals consumption per capita, 2001-2006 (Kg) 77
Table 58: Norway Canned ready meals forecast consumption per capita, 2006-2011 (Kg) 77
Table 59: Norway Chilled ready meals value, 2001-2006 (NOK m, nominal prices) 78
Table 60: Norway Chilled ready meals value forecast, 2006-2011 (NOK m, nominal prices) 79
Table 61: Norway Chilled ready meals value, 2001-2006 (US$ m nominal prices) 81
Table 62: Norway Chilled ready meals value forecast, 2006-2011 (US$ m nominal prices) 82
Table 63: Norway Chilled ready meals volume, 2001-2006 (Kg m) 84
Table 64: Norway Chilled ready meals volume forecast, 2006-2011 (Kg m) 85
Table 65: Norway Chilled ready meals brand share, by value, 2005-2006 (%) 88
Table 66: Norway Chilled ready meals value, by brand 2005-2006 (NOK m nominal prices) 88
Table 67: Norway Chilled ready meals company share by value, 2005-2006 (%) 90
Table 68: Norway Chilled ready meals value, by company, 2005-2006 (NOK m nominal prices) 90
Table 69: Norway Chilled ready meals distribution channels, by value, 2005-2006 (%) 91
Table 70: Norway Chilled ready meals value, by distribution channel, 2005-2006 (NOK m nominal prices) 91
Table 71: Norway Chilled ready meals expenditure per capita, 2001-2006 (NOK, nominal prices) 93
Table 72: Norway Chilled ready meals forecast expenditure per capita, 2006-2011 (NOK, nominal prices) 94
Table 73: Norway Chilled ready meals expenditure per capita, 2001-2006 (US$ nominal prices) 95
Table 74: Norway Chilled ready meals forecast expenditure per capita, 2006-2011 (US$ nominal prices) 95
Table 75: Norway Chilled ready meals consumption per capita, 2001-2006 (Kg) 96
Table 76: Norway Chilled ready meals forecast consumption per capita, 2006-2011 (Kg) 96
Table 77: Norway Frozen ready meals value, 2001-2006 (NOK m, nominal prices) 97
Table 78: Norway Frozen ready meals value forecast, 2006-2011 (NOK m, nominal prices) 98
Table 79: Norway Frozen ready meals value, 2001-2006 (US$ m nominal prices) 100
Table 80: Norway Frozen ready meals value forecast, 2006-2011 (US$ m nominal prices) 101
Table 81: Norway Frozen ready meals volume, 2001-2006 (Kg m) 103
Table 82: Norway Frozen ready meals volume forecast, 2006-2011 (Kg m) 104
Table 83: Norway Frozen ready meals brand share, by value, 2005-2006 (%) 107
Table 84: Norway Frozen ready meals value, by brand 2005-2006 (NOK m nominal prices) 107
Table 85: Norway Frozen ready meals company share by value, 2005-2006 (%) 108
Table 86: Norway Frozen ready meals value, by company, 2005-2006 (NOK m nominal prices) 108
Table 87: Norway Frozen ready meals distribution channels, by value, 2005-2006 (%) 109
Table 88: Norway Frozen ready meals value, by distribution channel, 2005-2006 (NOK m nominal prices) 109
Table 89: Norway Frozen ready meals expenditure per capita, 2001-2006 (NOK, nominal prices) 111
Table 90: Norway Frozen ready meals forecast expenditure per capita, 2006-2011 (NOK, nominal prices) 112
Table 91: Norway Frozen ready meals expenditure per capita, 2001-2006 (US$ nominal prices) 113
Table 92: Norway Frozen ready meals forecast expenditure per capita, 2006-2011 (US$ nominal prices) 114
Table 93: Norway Frozen ready meals consumption per capita, 2001-2006 (Kg) 115
Table 94: Norway Frozen ready meals forecast consumption per capita, 2006-2011 (Kg) 116
Table 95: Global Ready meals market value, 2006 117
Table 96: Global Ready meals market split (value terms (US$ m), 2006) -- Top 5 countries 120
Table 97: Global Ready meals market volume, 2006 122
Table 98: Global Ready meals market split (volume terms, 2006) -- Top 5 countries 125
Table 99: Leading players - Top 5 countries 127
Table 100: Norway Ready Meals new product launches (reports) and SKUs, by company (Top 5 companies), 2006 128
Table 101: Norway Ready Meals new product launches (reports), by flavor and fragrances (Top 10 flavors), 2006 129
Table 102: Norway Ready Meals new product launches (reports), by Ingredients (Top 10 Ingredients), 2006 129
Table 103: Norway Ready Meals new product launches (reports), by Package tags or Claims 2006 130
Table 104: Norway Ready Meals new product launches (reports) - Recent 5 launches 130
Table 105: Norway Key Facts 132
Table 106: Norway population, by age group, 2000-2005 (millions) 136
Table 107: Norway population forecast, by age group, 2005-2010 (millions) 137
Table 108: Norway population, by gender, 2000-2005 (millions) 137
Table 109: Norway population forecast, by gender, 2005-2010 (millions) 138
Table 110: Norway real GDP, 2000-2005 (NOK bn, 2005 prices) 138
Table 111: Norway real GDP forecast, 2005-2010 (NOK bn, 2005 prices) 139
Table 112: Norway nominal GDP, 2000-2005 (NOK bn, nominal prices) 139
Table 113: Norway real GDP, 2000-2005 (US$ bn, 2005 prices) 140
Table 114: Norway real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 140
Table 115: Norway consumer price index, 2000-2005 (2000=100) 141
Table 116: Norway consumer price index, 2005-2010 (2000=100) 141
Table 117: Norway exchange rate, 2000-2005 142