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SUMMARY
Introduction
This databook is a detailed information resource covering all the key data
points on Chilled Food in Malaysia. It includes comprehensive value volume
segmentation and market share data. The databook supplies actual data to 2006
and full forecasts to 2011.
Scope
*Contains information on 7 categories: Chilled fish/seafood, Fresh pasta,
Meat products, Sandwiches/salads, Pizza, Chilled ready meals & Deli food
*Provides market value, volume, expenditure and consumption data by market,
segment and subsegment
*Includes company and brand share data by categories
Highlights
The market for Chilled Food in Malaysia increased between 2001-2006, growing
at an average annual rate of 6.5%.
The leading company in the market in 2006 was Farm best. The second-largest
player was Gardenia Snd Bhd with DC Organic Snd Bhd in third place.
Reasons to Purchase
*Discover the major quantitative trends affecting the Chilled Food markets
*Understand consumers' consumption and expenditure patterns
*Understand the future direction of the market with reliable historical data
and full five year forecasting
TABLE OF CONTENTS
TABLE OF CONTENTS Chapter 1 EXECUTIVE SUMMARY 2 Summary Market Level -
Chilled Food 2 Summary category level - Deli food 3 Summary category
level - Chilled fresh pasta 4 Summary category level - Chilled meat
products 5 Summary category level - Chilled ready meals 6 Chapter 2
INTRODUCTION 7 What is this report about? 7 How to use this report
7 Market Definition 8 Chapter 3 MARKET OVERVIEW 21 Value Analysis,
2001-2006 21 Value Analysis, 2006-2011 23 Value Analysis, US$
2001-2006 26 Value Analysis, US$ 2006-2011 27 Volume Analysis,
2001-2006 29 Volume Analysis, 2006-2011 31 Company and Brand Share
Analysis 35 Distribution Analysis 38 Expenditure & consumption per
capita 40 Chapter 4 LEADING COMPANY PROFILES 46 Tyson Foods, Inc.
46 Chapter 5 CATEGORY ANALYSIS - DELI FOOD 49 Value Analysis,
2001-2006 49 Value Analysis, 2006-2011 50 Value Analysis, US$
2001-2006 52 Value Analysis, US$ 2006-2011 52 Volume Analysis,
2001-2006 54 Volume Analysis, 2006-2011 55 Company and Brand Share
Analysis 58 Distribution Analysis 60 Expenditure & consumption per
capita 62 Chapter 6 CATEGORY ANALYSIS - CHILLED FRESH PASTA 65 Value
Analysis, 2001-2006 65 Value Analysis, 2006-2011 66 Value Analysis,
US$ 2001-2006 68 Value Analysis, US$ 2006-2011 68 Volume Analysis,
2001-2006 69 Volume Analysis, 2006-2011 70 Company and Brand Share
Analysis 72 Distribution Analysis 75 Expenditure & consumption per
capita 77 Chapter 7 CATEGORY ANALYSIS - CHILLED MEAT PRODUCTS 80 Value
Analysis, 2001-2006 80 Value Analysis, 2006-2011 81 Value Analysis,
US$ 2001-2006 83 Value Analysis, US$ 2006-2011 83 Volume Analysis,
2001-2006 85 Volume Analysis, 2006-2011 86 Company and Brand Share
Analysis 89 Distribution Analysis 91 Expenditure & consumption per
capita 93 Chapter 8 CATEGORY ANALYSIS - CHILLED READY MEALS 96 Value
Analysis, 2001-2006 96 Value Analysis, 2006-2011 97 Value Analysis,
US$ 2001-2006 99 Value Analysis, US$ 2006-2011 100 Volume Analysis,
2001-2006 102 Volume Analysis, 2006-2011 103 Company and Brand Share
Analysis 106 Distribution Analysis 109 Expenditure & consumption per
capita 111 Chapter 9 COUNTRY COMPARISON 116 Value 116 Volume
121 Market Share 126 Chapter 10 MALAYSIA SOCIOECONOMIC PROFILE 127
Country Overview 127 Key Facts 128 Political Overview 129 Malaysia
Economic Overview 130 Chapter 11 MALAYSIA MACROECONOMIC PROFILE 131
Macroeconomic Indicators 131 Chapter 12 RESEARCH METHODOLOGY 138
Methodology overview 138 Secondary research 139 Market modelling
140 Primary research 141 Data finalisation 141 Ongoing research
142 CHAPTER 13 APPENDIX 143 Future readings 143 How to contact
experts in your industry 143 LIST OF FIGURES Figure 1: Malaysia
Chilled food value & value forecast, 2001-2011 (MYR m, nominal prices) 25
Figure 2: Malaysia Chilled food category growth comparison, by value,
2001-2011 28 Figure 3: Malaysia Chilled food volume & volume forecast,
2001-2011 (Kg m) 33 Figure 4: Malaysia Chilled food category growth
comparison, by volume, 2001-2011 34 Figure 5: Malaysia Chilled food
company share, by value, 2005-2006 (%) 36 Figure 6: Malaysia Chilled food
distribution channels, by value, 2005-2006 (%) 39 Figure 7: Malaysia Deli
food value & value forecast, 2001-2011 (MYR m, nominal prices) 51 Figure
8: Malaysia Deli food category growth comparison, by value, 2001-2011 53
Figure 9: Malaysia Deli food volume & volume forecast, 2001-2011 (Kg m) 56
Figure 10: Malaysia Deli food category growth comparison, by volume, 2001-2011
57 Figure 11: Malaysia Deli food distribution channels, by value,
2005-2006 (%) 61 Figure 12: Malaysia Chilled fresh pasta value & value
forecast, 2001-2011 (MYR m, nominal prices) 67 Figure 13: Malaysia Chilled
fresh pasta volume & volume forecast, 2001-2011 (Kg m) 71 Figure 14:
Malaysia Chilled fresh pasta company share, by value, 2005-2006 (%) 73
Figure 15: Malaysia Chilled fresh pasta distribution channels, by value,
2005-2006 (%) 76 Figure 16: Malaysia Chilled meat products value & value
forecast, 2001-2011 (MYR m, nominal prices) 82 Figure 17: Malaysia
Chilled meat products category growth comparison, by value, 2001-2011 84
Figure 18: Malaysia Chilled meat products volume & volume forecast, 2001-2011
(Kg m) 87 Figure 19: Malaysia Chilled meat products category growth
comparison, by volume, 2001-2011 88 Figure 20: Malaysia Chilled meat
products distribution channels, by value, 2005-2006 (%) 92 Figure 21:
Malaysia Chilled ready meals value & value forecast, 2001-2011 (MYR m, nominal
prices) 98 Figure 22: Malaysia Chilled ready meals category growth
comparison, by value, 2001-2011 101 Figure 23: Malaysia Chilled ready
meals volume & volume forecast, 2001-2011 (Kg m) 104 Figure 24: Malaysia
Chilled ready meals category growth comparison, by volume, 2001-2011 105
Figure 25: Malaysia Chilled ready meals company share, by value, 2005-2006 (%)
107 Figure 26: Malaysia Chilled ready meals distribution channels, by
value, 2005-2006 (%) 110 Figure 27: Global Chilled food market split
(value terms, 2006) -- Top 5 countries 117 Figure 28: Global Chilled food
market value, 2001 -- 2006 (Top 5 countries) 120 Figure 29: Global Chilled
food market split (volume terms, 2006) -- Top 5 countries 122 Figure 30:
Global Chilled food market volume, 2001 -- 2006 (Top 5 countries) 125
Figure 31: Map of Malaysia 128 Figure 32: Annual data review process
139 LIST OF TABLES Table 1: Chilled food category definitions
9 Table 2: Chilled food distribution channels 10 Table 3: Malaysia
Chilled food value, 2001-2006 (MYR m, nominal prices) 22 Table 4: Malaysia
Chilled food value forecast, 2006-2011 (MYR m, nominal prices) 24 Table 5:
Malaysia Chilled food value, 2001-2006 (US$ m nominal prices) 26 Table 6:
Malaysia Chilled food value forecast, 2006-2011 (US$ m nominal prices) 27
Table 7: Malaysia Chilled food volume, 2001-2006 (Kg m) 30 Table 8:
Malaysia Chilled food volume forecast, 2006-2011 (Kg m) 32 Table 9:
Malaysia Chilled food brand share, by value, 2005-2006 (%) 35 Table 10:
Malaysia Chilled food value, by brand 2005-2006 (MYR m nominal prices) 35
Table 11: Malaysia Chilled food company share by value, 2005-2006 (%) 37
Table 12: Malaysia Chilled food value, by company, 2005-2006 (MYR m nominal
prices) 37 Table 13: Malaysia Chilled food distribution channels, by
value, 2005-2006 (%) 38 Table 14: Malaysia Chilled food value, by
distribution channel, 2005-2006 (MYR m nominal prices) 38 Table 15:
Malaysia Chilled food expenditure per capita, 2001-2006 (MYR, nominal prices)
40 Table 16: Malaysia Chilled food forecast expenditure per capita,
2006-2011 (MYR, nominal prices) 41 Table 17: Malaysia Chilled food
expenditure per capita, 2001-2006 (US$ nominal prices) 42 Table 18:
Malaysia Chilled food forecast expenditure per capita, 2006-2011 (US$ nominal
prices) 43 Table 19: Malaysia Chilled food consumption per capita,
2001-2006 (Kg) 44 Table 20: Malaysia Chilled food forecast consumption per
capita, 2006-2011 (Kg) 45 Table 21: Tyson Foods, Inc.. Key Facts 46
Table 22: Malaysia Deli food value, 2001-2006 (MYR m, nominal prices) 49
Table 23: Malaysia Deli food value forecast, 2006-2011 (MYR m, nominal prices)
50 Table 24: Malaysia Deli food value, 2001-2006 (US$ m nominal prices)
52 Table 25: Malaysia Deli food value forecast, 2006-2011 (US$ m nominal
prices) 52 Table 26: Malaysia Deli food volume, 2001-2006 (Kg m) 54
Table 27: Malaysia Deli food volume forecast, 2006-2011 (Kg m) 55 Table
28: Malaysia Deli food brand share, by value, 2005-2006 (%) 58 Table 29:
Malaysia Deli food value, by brand 2005-2006 (MYR m nominal prices) 58
Table 30: Malaysia Deli food company share by value, 2005-2006 (%) 59
Table 31: Malaysia Deli food value, by company, 2005-2006 (MYR m nominal
prices) 59 Table 32: Malaysia Deli food distribution channels, by value,
2005-2006 (%) 60 Table 33: Malaysia Deli food value, by distribution
channel, 2005-2006 (MYR m nominal prices) 60 Table 34: Malaysia Deli food
expenditure per capita, 2001-2006 (MYR, nominal prices) 62 Table 35:
Malaysia Deli food forecast expenditure per capita, 2006-2011 (MYR, nominal
prices) 62 Table 36: Malaysia Deli food expenditure per capita, 2001-2006
(US$ nominal prices) 63 Table 37: Malaysia Deli food forecast expenditure
per capita, 2006-2011 (US$ nominal prices) 63 Table 38: Malaysia Deli food
consumption per capita, 2001-2006 (Kg) 64 Table 39: Malaysia Deli food
forecast consumption per capita, 2006-2011 (Kg) 64 Table 40: Malaysia
Chilled fresh pasta value, 2001-2006 (MYR m, nominal prices) 65 Table 41:
Malaysia Chilled fresh pasta value forecast, 2006-2011 (MYR m, nominal prices)
66 Table 42: Malaysia Chilled fresh pasta value, 2001-2006 (US$ m nominal
prices) 68 Table 43: Malaysia Chilled fresh pasta value forecast,
2006-2011 (US$ m nominal prices) 68 Table 44: Malaysia Chilled fresh pasta
volume, 2001-2006 (Kg m) 69 Table 45: Malaysia Chilled fresh pasta volume
forecast, 2006-2011 (Kg m) 70 Table 46: Malaysia Chilled fresh pasta brand
share, by value, 2005-2006 (%) 72 Table 47: Malaysia Chilled fresh pasta
value, by brand 2005-2006 (MYR m nominal prices) 72 Table 48: Malaysia
Chilled fresh pasta company share by value, 2005-2006 (%) 74 Table 49:
Malaysia Chilled fresh pasta value, by company, 2005-2006 (MYR m nominal
prices) 74 Table 50: Malaysia Chilled fresh pasta distribution channels,
by value, 2005-2006 (%) 75 Table 51: Malaysia Chilled fresh pasta value,
by distribution channel, 2005-2006 (MYR m nominal prices) 75 Table 52:
Malaysia Chilled fresh pasta expenditure per capita, 2001-2006 (MYR, nominal
prices) 77 Table 53: Malaysia Chilled fresh pasta forecast expenditure per
capita, 2006-2011 (MYR, nominal prices) 77 Table 54: Malaysia Chilled
fresh pasta expenditure per capita, 2001-2006 (US$ nominal prices) 78
Table 55: Malaysia Chilled fresh pasta forecast expenditure per capita,
2006-2011 (US$ nominal prices) 78 Table 56: Malaysia Chilled fresh pasta
consumption per capita, 2001-2006 (Kg) 79 Table 57: Malaysia Chilled fresh
pasta forecast consumption per capita, 2006-2011 (Kg) 79 Table 58:
Malaysia Chilled meat products value, 2001-2006 (MYR m, nominal prices) 80
Table 59: Malaysia Chilled meat products value forecast, 2006-2011 (MYR m,
nominal prices) 81 Table 60: Malaysia Chilled meat products value,
2001-2006 (US$ m nominal prices) 83 Table 61: Malaysia Chilled meat
products value forecast, 2006-2011 (US$ m nominal prices) 83 Table 62:
Malaysia Chilled meat products volume, 2001-2006 (Kg m) 85 Table 63:
Malaysia Chilled meat products volume forecast, 2006-2011 (Kg m) 86 Table
64: Malaysia Chilled meat products brand share, by value, 2005-2006 (%) 89
Table 65: Malaysia Chilled meat products value, by brand 2005-2006 (MYR m
nominal prices) 89 Table 66: Malaysia Chilled meat products company share
by value, 2005-2006 (%) 90 Table 67: Malaysia Chilled meat products value,
by company, 2005-2006 (MYR m nominal prices) 90 Table 68: Malaysia Chilled
meat products distribution channels, by value, 2005-2006 (%) 91 Table 69:
Malaysia Chilled meat products value, by distribution channel, 2005-2006 (MYR
m nominal prices) 91 Table 70: Malaysia Chilled meat products expenditure
per capita, 2001-2006 (MYR, nominal prices) 93 Table 71: Malaysia Chilled
meat products forecast expenditure per capita, 2006-2011 (MYR, nominal prices)
93 Table 72: Malaysia Chilled meat products expenditure per capita,
2001-2006 (US$ nominal prices) 94 Table 73: Malaysia Chilled meat products
forecast expenditure per capita, 2006-2011 (US$ nominal prices) 94 Table
74: Malaysia Chilled meat products consumption per capita, 2001-2006 (Kg)
95 Table 75: Malaysia Chilled meat products forecast consumption per
capita, 2006-2011 (Kg) 95 Table 76: Malaysia Chilled ready meals value,
2001-2006 (MYR m, nominal prices) 96 Table 77: Malaysia Chilled ready
meals value forecast, 2006-2011 (MYR m, nominal prices) 97 Table 78:
Malaysia Chilled ready meals value, 2001-2006 (US$ m nominal prices) 99
Table 79: Malaysia Chilled ready meals value forecast, 2006-2011 (US$ m
nominal prices) 100 Table 80: Malaysia Chilled ready meals volume,
2001-2006 (Kg m) 102 Table 81: Malaysia Chilled ready meals volume
forecast, 2006-2011 (Kg m) 103 Table 82: Malaysia Chilled ready meals
brand share, by value, 2005-2006 (%) 106 Table 83: Malaysia Chilled ready
meals value, by brand 2005-2006 (MYR m nominal prices) 106 Table 84:
Malaysia Chilled ready meals company share by value, 2005-2006 (%) 108
Table 85: Malaysia Chilled ready meals value, by company, 2005-2006 (MYR m
nominal prices) 108 Table 86: Malaysia Chilled ready meals distribution
channels, by value, 2005-2006 (%) 109 Table 87: Malaysia Chilled ready
meals value, by distribution channel, 2005-2006 (MYR m nominal prices)
109 Table 88: Malaysia Chilled ready meals expenditure per capita,
2001-2006 (MYR, nominal prices) 111 Table 89: Malaysia Chilled ready meals
forecast expenditure per capita, 2006-2011 (MYR, nominal prices) 112
Table 90: Malaysia Chilled ready meals expenditure per capita, 2001-2006 (US$
nominal prices) 113 Table 91: Malaysia Chilled ready meals forecast
expenditure per capita, 2006-2011 (US$ nominal prices) 114 Table 92:
Malaysia Chilled ready meals consumption per capita, 2001-2006 (Kg) 115
Table 93: Malaysia Chilled ready meals forecast consumption per capita,
2006-2011 (Kg) 115 Table 94: Global Chilled food market value, 2006
116 Table 95: Global Chilled food market split (value terms (US$ m), 2006)
-- Top 5 countries 119 Table 96: Global Chilled food market volume, 2006
121 Table 97: Global Chilled food market split (volume terms, 2006) -- Top
5 countries 124 Table 98: Leading players - Top 5 countries 126 Table
99: Malaysia Key Facts 128 Table 100: Malaysia population, by age group,
2000-2005 (millions) 131 Table 101: Malaysia population forecast, by age
group, 2005-2010 (millions) 132 Table 102: Malaysia population, by gender,
2000-2005 (millions) 132 Table 103: Malaysia population forecast, by
gender, 2005-2010 (millions) 133 Table 104: Malaysia real GDP, 2000-2005
(MYP bn, 2005 prices) 133 Table 105: Malaysia real GDP forecast, 2005-2010
(MYP bn, 2005 prices) 134 Table 106: Malaysia nominal GDP, 2000-2005 (MYP
bn, nominal prices) 134 Table 107: Malaysia real GDP, 2000-2005 (US$ bn,
2005 prices) 135 Table 108: Malaysia real GDP forecast, 2005-2010 (US$ bn,
2005 prices) 135 Table 109: Malaysia consumer price index, 2000-2005
(2000=100) 136 Table 110: Malaysia consumer price index, 2005-2010
(2000=100) 136 Table 111: Malaysia exchange rate, 2000-2005 137
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