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SUMMARY
Video is the one feature likely to motivate hundreds of millions of mobile phone users to upgrade to 3G service. It is also a poorly understood feature. The result of more than 20 in-depth interviews with operators, manufacturers, content owners, and developers this report is a must read for anyone involved in wireless strategy. The report also discusses complementary opportunities for Wi-Fi hotspot and emerging proximity point services. TABLE OF CONTENTS
1 Executive Summary- 1.1 Opportunities
- 1.2 Obstacles
- 1.3 Competitive Strategies
- 1.4 Key Conclusions
2 Overview: Wireless Short Video Opportunities3 Wireless Short Video Applications & Markets- 3.1 From short messaging to short video
- 3.2 Lessons of Internet music
- 3.3 Mobile, nomadic, and stationary applications
- 3.4 Short subjects of stature
- 3.5 Status and prospects for short video
4 Wireless Segments for Short Video- 4.1 Mobile phone
- 4.1.1 Asian mobile video experience: Japan
- 4.1.2 Asian mobile video experience: Korea
- 4.2 Wi-Fi hotspots
- 4.3 Proximity services
- 4.3.1 Infrared
- 4.3.2 Bluetooth
- 4.3.3 Ultra wideband (UWB)
5 Wireless Short Video Solutions: the Components- 5.1 Devices
- 5.2 Client software
- 5.3 Infrastructure
- 5.4 Video production & translation
6 Wireless Short Video Challenges- 6.1 Video standards
- 6.2 Video databases and search engines
- 6.3 Digital rights management (DRM)
- 6.4 Balancing network capacity & multimedia content
- 6.5 Structure of the wireless industry
7 Wireless Short Video Business Models- 7.1 Free and introductory services
- 7.2 Advertising-driven services
- 7.3 Subscription-based services
- 7.4 Usage-based services
- 7.5 Revenue sharing
8 Vendor Profiles- 8.1 Operators
- 8.1.1 Hutchison 3
- 8.1.2 Inspired Broadcast Networks
- 8.1.3 J-Phone
- 8.1.4 KDDI Corp.
- 8.1.5 Nextwave Telecom
- 8.1.6 SK Telecom
- 8.1.7 Skyway Communications (formerly I-Teleco.com)
- 8.1.8 TeliaSonera |
- 8.1.9 T-Mobile
- 8.1.10 Westel Mobile Co. Ltd.
- 8.1.11 XONE Pty Ltd.
- 8.2 Content providers
- 8.2.1 Big Digit
- 8.2.2 Forbes.com
- 8.2.3 GoConnect
- 8.2.4 iFilm
- 8.2.5 IndustryView.com
- 8.2.6 Kanakaris Wireless
- 8.2.7 Kazaa
- 8.2.8 Moviso
- 8.3 Infrastructure & media players
- 8.3.1 ActiveSky
- 8.3.2 Codeonline
- 8.3.3 Emblaze Systems (formerly GEO Interactive Media Group)
- 8.3.4 Ericsson
- 8.3.5 Intec Telecom Systems
- 8.3.6 Packet Video
- 8.3.7 RealNetworks
- 8.3.8 Thin Multimedia, Inc.
- 8.3.9 WideRay
- 8.3.10 Wireless Multimedia Solutions, Inc.
- 8.4 Devices
- 8.4.1 Archos
- 8.4.2 Logitech Mobile Video
- 8.4.3 Microsoft
- 8.4.4 Motorola
- 8.4.5 NEC
- 8.4.6 Nokia
- 8.4.7 Palm, Inc.
- 8.4.8 Samsung
- 8.4.9 Symbian
- 8.4.10 Tapwave
- 8.5 Wireless solutions
- 8.5.1 Atheros Communications
- 8.5.2 Qualcomm
- 8.5.3 XtremeSpectrum
- 8.6 Rich media applications
- 8.7 Video database & search tools
- 8.7.1 EarthCam
- 8.7.2 RazorPop
- 8.7.3 SingingFish.com
- 8.8 Other products & services
- 8.8.1 Cybird
- 8.8.2 Digital Fountain
- 8.8.3 Ensigma
- 8.8.4 Hiwire
- 8.8.5 Ideaworks3D
- 8.8.6 Mobile Entertainment Forum (MEF)
- 8.8.7 Nextreaming
- 8.8.8 On2 Technologies
- 8.8.9 Pedagog
- 8.8.10 SnapStream Media
- 8.8.11 UIEvolution
9 About The AuthorsFigures- Figure 1, Global mobile/nomadic video user forecast, 2003-2007
- Figure 2, Mobile video user forecast, Asia, 2003-2007 (millions users)
- Figure 3, Mobile video user forecast, Americas, 2003-2007 (millions users)
- Figure 4, Mobile video user forecast, Europe, 2003-2007 (millions users)
- Figure 5, Mobile video user forecast, Rest of World, 2003-2007 (millions)
- Figure 6, CDMA2000 1xEV-DO subscriber growth in Korea, Dec 2002 ? May 2003, in thousands
- Figure 7, Average revenue per user per month derived from data services (in thousands of Korean WON)
Tables- Table 1, Six mobile video applications to watch
- Table 2, Select mobile/nomadic video business opportunities
- Table 3, Number of users of various computing and communications technologies worldwide
- Table 4, Potentially significant wireless short video applications
- Table 5, A sampler of short video archives (non-adult)
- Table 6, Comparison of motion graphics, animation, and video transmission requirements
- Table 7, Professional- versus user-created video
- Table 8, Leading mobile phone video categories: Stay Tuned & See What I See
- Table 9, Comparison of mobile air interfaces for video
- Table 10, SK Telecom's JUNE has 1,900 offerings in 9 fields
- Table 11, KTF's FIMM has 3,600 offerings in 9 categories
- Table 12, Comparison of Wi-Fi hotspots and 3G cellular networks
- Table 13, Leading Wi-Fi Hotspot video categories: Video Library and Video Rendezvous
- Table 14, Leading proximity service video categories: On Location and Rent-a-Peripheral
- Table 15, RealNetworks' video specifications (general mobile use)
- Table 16, RealNetworks' video specifications (Pocket PC)
- Table 17, Webshots' operator and handset support
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