Batteries

SUMMARY

US battery demand to grow 4.5% annually through 2011

US demand for primary and secondary batteries is forecast to climb 4.3 percent annually through 2011 to $14.8 billion. Growth will be driven by such factors as strong demand for battery-powered products like cellular phones and digital cameras, and heightened production of light motor vehicles. Market gains will also be assisted by an ongoing shift in the product mix toward more expensive batteries (such as lithium-based cells) that deliver improved performance for highdrain electronic devices.

Primary battery demand to outperform secondary battery market

Sales of primary batteries are expected to increase faster than secondary battery market gains through 2011, due in large part to increasing usage of primary lithium and other high-performance battery chemistries in high-drain applications such as digital cameras. Secondary battery demand in value terms will be constrained by falling manufacturing costs of rechargeable lithium and nickelmetal hydride batteries. However, the secondary battery market will be supported by rising production of hybrid/ electric vehicles and increased spending for backup power systems, particularly in the telecommunications sector.

Although lead-acid batteries will account for about 69 percent of all secondary battery sales in 2011, lithium-ion, lithium-polymer and nickel-metal hydride batteries will register the strongest rates of growth. Demand for these advanced battery types will be fueled by their highperformance characteristics, as well as by continuing technological improvements.

TABLE OF CONTENTS

INTRODUCTION

I. EXECUTIVE SUMMARY

II. MARKET ENVIRONMENT

• General
• Economic Environment
  • Cyclical Trends
  • Long-Term Trends
• Durable Goods Manufacturing Trends
• Electrical & Electronic Sector Trends
• Legal & Regulatory Environment

III. TECHNOLOGY

• General
• Basic Electrical Properties
• Battery Construction & Operation
• Conventional Battery Chemistries
  • Alkaline
  • Zinc-Carbon/Zinc-Chloride
  • Lead-Acid
  • Nickel-Cadmium
  • Others
• Advanced Battery Chemistries
  • Lithium
  • Nickel-Metal Hydride
  • Zinc-Air
  • Rechargeable Alkaline
  • Others
• Wireless Communications & Portable Computing
• Hybrid-Electric Vehicles
• Fuel Cells & Other Alternative Sources of Power
  • Fuel Cells
  • Other Sources of Power
• Motor Vehicle Electrical Trends
• Smart Batteries

IV. OVERVIEW

• General
• Pricing Patterns
• International Environment
  • World Outlook
  • Foreign Trade
    • Primary Batteries
    • Secondary Batteries

V. PRIMARY BATTERY PRODUCTS

• General
• Alkaline Batteries
• Primary Lithium
• Other Primary Batteries
  • Zinc-Air
  • Zinc-Carbon/Zinc-Chloride
  • Silver Oxide
  • Specialty & All Other Primary Batteries

VI. PRIMARY BATTERY MARKETS

• General
• Consumer Market
  • Personal Income & Expenditure Trends
  • Consumer Primary Battery Demand
    • Entertainment
    • Lighting
    • Toys & Games
    • Photography
    • Other Consumer Markets
• Industrial Market
  • Industrial Production & Investment Trends
  • Industrial Primary Battery Demand
• Government Market
  • Government Spending & Investment Trends
  • Government Primary Battery Demand
• Other Primary Battery Markets

VII. SECONDARY BATTERY PRODUCTS

• General
• Lead-Acid Batteries
  • Starting/Lighting/Ignition
  • Non-SLI
    • Motive Power
    • Stationary & Other Types
• Rechargeable Lithium Batteries
  • Lithium-Ion
  • Lithium-Polymer
• Nickel-Metal Hydride Batteries
• Nickel-Cadmium Batteries
• Other Secondary Batteries
  • Rechargeable Alkaline
  • Rechargeable Zinc-Air
  • Nickel-Hydrogen
  • Sodium-Sulfur
  • Exotic & All Other

VIII. SECONDARY BATTERY MARKETS

• General
• Motor Vehicle Market
  • Motor Vehicle Outlook
  • Motor Vehicle Secondary Battery Demand
    • Conventional OEM
    • Conventional Replacement
    • Hybrid-Electric Vehicles
• Portable Devices Market
  • Portable Computers
  • Personal Communication Devices
  • Power Tools
  • Other Portable Devices
• Motive Power Market
  • Industrial & Mining Vehicles
  • Recreational & Personal Mobility Vehicles
  • Other Motive Power
• Backup Power Supplies Market
  • Telecommunications
  • Industrial
  • Utility-Related
• Government & Other Secondary Battery Markets
  • Government
  • Motorcycles
  • All Other

IX. INDUSTRY STRUCTURE

• General
• Industry Composition
• Market Share
  • Primary Batteries
  • Lead-Acid Secondary Batteries
  • Other Secondary Batteries
• Research & Product Development
• Manufacturing
• Marketing
• Cooperative Agreements
• Distribution
• Financial Requirements
• Mergers, Acquisitions & Industry Restructuring

• COMPANY PROFILES
  • ABLE New Energy, see Ultralife Batteries
  • Alliant Techsystems Incorporated
  • BYD Company Limited
  • C&D Technologies Incorporated
  • Cobasys LLC, see Energy Conversion Devices
  • Crown Battery Manufacturing Company
  • Delphi Corporation
  • Douglas Battery Manufacturing Company
  • Duracell, see Procter & Gamble
  • EaglePicher Corporation
  • East Penn Manufacturing Company Incorporated
  • Eastman Kodak Company
  • Ener-Tek International Incorporated
  • EnerDel, see Delphi
  • Energizer Holdings Incorporated
  • Energy Conversion Devices Incorporated
  • EnerSys
  • Exide Technologies
  • Gold Peak Industries Holdings Limited
  • GNB Industrial Power, see Exide Technologies
  • GP Batteries International, see Gold Peak Industries Holdings
  • Greatbatch Incorporated
  • GS Yuasa Corporation
  • Hitachi Limited
  • Johnson Controls Incorporated
  • KCM Marketing, see East Penn Manufacturing
  • Lithion, see Ener-Tek International
  • MarathonNorco Aerospace, see TransDigm Group
  • Matsushita Electric Industrial Company Limited
  • Matsushita Ultra-Technologies Battery, see Eastman Kodak and Matsushita Electric Industrial
  • Maxell Corporation of America, see Hitachi
  • MK Battery, see East Penn Manufacturing
  • Ningbo Baowang Battery, see Spectrum Brands
  • Ovonic Battery, see Energy Conversion Devices
  • Panasonic Corporation of North America, see Matsushita Electric Industrial
  • Power Battery Company Incorporated
  • Power-Sonic Corporation
  • Procter & Gamble Company
  • Renata SA, see Swatch Group
  • Saft Groupe SA
  • Samsung SDI Company Limited
  • SANYO Electric Company Limited
  • Schneider Electric SA
  • Sony Corporation
  • Spectrum Brands Incorporated
  • Swatch Group Limited
  • Toshiba Corporation
  • TransDigm Group Incorporated
  • Trojan Battery Company
  • Tyco International Limited
  • Ultralife Batteries Incorporated
  • US Battery Manufacturing Company
  • Valence Technology Incorporated
  • Wilson Greatbatch Technologies, see Greatbatch
  • Yardney Technical Products, see Ener-Tek International
  • Yuasa Battery, see GS Yuasa
• Other Companies Mentioned in Study

LIST OF TABLES

SECTION I -- EXECUTIVE SUMMARY

• Summary Table

SECTION II -- MARKET ENVIRONMENT

• 1 Economic Indicators
• 2 Battery Cyclical Trends, 1996-2006
• 3 Durable Goods Shipments
• 4 Electrical & Electronic Equipment Shipments

SECTION III -- TECHNOLOGY

• 1 Wireless Communications & Portable Computing Device Demand
• 2 Hybrid-Electric Vehicle Demand
• 3 Demand for Fuel Cells, Flywheel-Based Micropower Products, Microturbines & Ultracapacitors
• 4 Smart Battery Demand

SECTION IV -- OVERVIEW

• 1 Battery Supply & Demand
• 2 Battery Pricing Patterns
• 3 World Battery Demand
• 4 US Battery Foreign Trade
• 5 US Primary Battery Foreign Trade
• 6 US Secondary Battery Foreign Trade

SECTION V -- PRIMARY BATTERY PRODUCTS

• 1 Primary Battery Supply & Demand
• 2 Alkaline Battery Supply & Demand
• 3 Primary Lithium Battery Demand
• 4 Other Primary Battery Supply & Demand
• 5 Zinc-Air Battery Demand
• 6 Zinc-Carbon/Zinc-Chloride Battery Demand
• 7 Silver Oxide Battery Demand
• 8 Specialty & All Other Primary Battery Demand

SECTION VI -- PRIMARY BATTERY MARKETS

• 1 Primary Battery Demand by Market
• 2 Consumer Income & Expenditures
• 3 Consumer Primary Battery Market
• 4 Industrial Sector Indicators
• 5 Industrial Primary Battery Market
• 6 Government Spending & Investment
• 7 Government Primary Battery Market
• 8 Other Primary Battery Markets

SECTION VII -- SECONDARY BATTERY PRODUCTS

• 1 Secondary Battery Supply & Demand
• 2 Lead-Acid Battery Supply & Demand
• 3 Starting/Lighting/Ignition Battery Demand
• 4 Non-SLI Lead-acid Battery Demand
• 5 Rechargeable Lithium Battery Supply & Demand
• 6 Nickel-Metal Hydride Battery Supply & Demand
• 7 Nickel-Cadmium Battery Supply & Demand
• 8 Other Secondary Battery Supply & Demand

SECTION VIII -- SECONDARY BATTERY MARKETS

• 1 Secondary Battery Demand by Market
• 2 Motor Vehicle Indicators
• 3 Motor Vehicle Battery Market
• 4 Conventional OEM Motor Vehicle Battery Market
• 5 Conventional Replacement Motor Vehicle Battery Market
• 6 Hybrid-Electric Vehicle Battery Market
• 7 Portable Devices Secondary Battery Market
• 8 Portable Computers Battery Market
• 9 Personal Communications Devices Battery Market
• 10 Power Tools Battery Market
• 11 Other Portable Devices Battery Market
• 12 Motive Power Secondary Battery Market
• 13 Backup Power Supplies Secondary Battery Market
• 14 Government & Other Secondary Battery Markets

SECTION IX -- INDUSTRY STRUCTURE

• 1 Revenue Data: Selected Battery Product Manufacturers, 2006
• 2 Research & Development Spending Patterns:Selected Battery Manufacturers
• 3 Capital Spending Patterns:Selected Battery Manufacturers
• 4 Selected Cooperative Agreements
• 5 Composite Financial Ratios:Selected Battery Producers, 2006
• 6 Selected Acquisitions & Divestitures

LIST OF CHARTS

SECTION II -- MARKET ENVIRONMENT

• 1 Battery Cyclical Trends, 1997-2006

SECTION III -- TECHNOLOGY

• 1 Basic Battery Construction

SECTION IV -- OVERVIEW

• 1 Battery Pricing Patterns, 1996-2016
• 2 World Battery Demand by Region, 2006
• 3 US Primary Battery Exports by Region, 2006
• 4 US Primary Battery Imports by Region, 2006
• 5 US Secondary Battery Exports by Region, 2006
• 6 US Secondary Battery Imports by Region, 2006

SECTION V -- PRIMARY BATTERY PRODUCTS

• 1 Primary Battery Demand by Chemistry, 2006

SECTION VI -- PRIMARY BATTERY MARKETS

• 1 Primary Battery Demand by Market, 2006

SECTION VII -- SECONDARY BATTERY PRODUCTS

• 1 Secondary Battery Demand by Chemistry, 2006

SECTION VIII -- SECONDARY BATTERY MARKETS

• 1 Secondary Battery Demand by Market, 2006

SECTION IX -- INDUSTRY STRUCTURE

• 1 Total US Battery Market Share by Company, 2006
• 2 US Primary Battery Market Share by Company, 2006
• 3 US Lead-Acid Battery Market Share by Company, 2006
• 4 US Non-Lead-acid Secondary Battery Market Share by Company, 2006