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SUMMARY
US demand to grow 4.3% annually through 2011
Demand for decorative tile is forecast to increase 4.3 per year to four
billion square feet in 2011. Demand for decorative tile is dominated by
flooring applications, which accounted for just over four-fifths of total tile
demand in 2006. Through 2011, demand for decorative tile will be spurred by
increasing use of tile in flooring applications, as consumer preferences shift
away from carpets and rugs. Flooring demand for tile is expected to increase
five percent per year through 2011 to 3.3 billion square feet. Gains will be
particularly strong in nonresidential flooring applications, driven by an
increased appreciation of the performance and aesthetic qualities of tile.
Building owners and property managers value tile because of its slip
resistance, ease of installation, minimal maintenance requirements, and lower
cost than other high-end flooring materials. In the residential market, growth
will be driven by remodeling activity, as homeowners seek to replace old and
worn floors with modern, aesthetically pleasing tile styles.
Nonresidential construction market offers best prospects
The nonresidential construction market will offer the best prospects.
Decorative tile can be installed in malls, airports, office buildings, retail
outlets, and other municipal and commercial buildings, with such uses as
flooring, wall coverings, countertops and backsplashes. In addition to
durability and moisture-resistance, decorative tile is seen as a modern,
fashionable surfacing material. Demand will also be promoted by continued
spending on residential kitchen and bathroom renovation, the two areas of a
home where decorative tile is most likely to be installed. Increases in the
size of kitchens and bathrooms will also spur tile demand.
Study coverage
It presents historical demand data for the years 1996, 2001 and 2006 and
forecasts for 2011 and 2016 by tile product, application and market. The study
also considers market environment factors, evaluates company market share and
profiles leading industry competitors.
TABLE OF CONTENTS
INTRODUCTION
I. EXECUTIVE SUMMARY
II. MARKET ENVIRONMENT
- General
- Macroeconomic Outlook
- Demographic Trends
- Consumer Income & Spending
- Personal Income & Expenditures
- Consumer Financing
- Building Construction Outlook
- Residential Construction
- Housing Completions
- Housing Stock
- Improvement & Repairs
- Nonresidential Construction
- Office & Commercial Construction
- Institutional Construction
- Industrial Construction
- Transportation & Other Nonresidential Building
- Improvements & Repairs
- Historical Market Trends
- Pricing
- Environmental Issues & Regulatory Considerations
- Foreign Trade
- World Market
- Western Europe
- Asia/Pacific Region
- Other Regions
III. PRODUCTS
- General
- Value Outlook
- Area Outlook
- Installation Costs
- Ceramic Tile
- Characteristics
- Suppliers
- Porcelain Tile
- Characteristics
- Suppliers
- Glass Tile
- Characteristics
- Suppliers
- Other Tile
- Natural Stone
- Concrete
- Metal
IV. APPLICATIONS
- General
- Flooring
- Flooring Outlook
- Tile Demand
- Characteristics
- Residential Construction
- Nonresidential Construction
- Competitive Materials
- Wall Coverings
- Wall Coverings Outlook
- Tile Demand
- Characteristics
- Residential Construction
- Nonresidential Construction
- Competitive Materials
- Countertops
- Countertops Outlook
- Tile Demand
- Characteristics
- Residential Construction
- Nonresidential Construction
- Competitive Materials
- Other Applications
V. MARKETS
- General
- Residential
- New
- Tile Demand by Room & Housing Type
- Tile Demand by Product & Application
- Improvements & Repairs
- Tile Demand by Room & Housing Type
- Tile Demand by Product & Application
- Nonresidential
- New
- Tile Demand by Product
- Tile Demand by Application
- Improvements & Repairs
- Tile Demand by Product
- Tile Demand by Application
- Building Type
- Office & Commercial
- Institutional
- Industrial
- Transportation & Other Nonresidential Building
VI. INDUSTRY STRUCTURE
- General
- Industry Composition
- Market Share
- Mohawk Industries
- Marazzi Group
- Grupo Porcelanite
- Internacional de Ceramica
- Florim Ceramiche
- Shaw Industries
- Crossville
- Others
- Competitive Strategies
- Research & Development
- Manufacturing
- Distribution
- Marketing
- Mergers & Acquisitions & Cooperative Agreements
- COMPANY PROFILES
- Architectural Imports, see Iris Ceramica
- Armstrong World Industries Incorporated
- Artflor Incorporated
- Azuvi SA
- Berkshire Hathaway Incorporated
- Casa Dolce Casa, see Florim Ceramiche
- Casa Reale Ceramic Incorporated, see Gruppo Ceramiche Ricchetti
- Castle & Cooke Incorporated
- Cecrisa Revestimentos Ceramicos SA
- Ceramica Carabobo CA
- Ceramica Saloni SA
- Corporacion Empresarial Roca SA
- Crossville Incorporated
- Dal-Tile Corporation, see Mohawk Industries
- Edge Flooring
- Ege Seramik Sanayi ve Ticaret AS
- Eliane Revestimentos Ceramicos SA
- Epro Incorporated
- Florida Brick & Clay Company Incorporated
- Florida Tile Industries Incorporated
- Florim Ceramiche SpA
- GranitiFiandre SpA, see Iris Ceramica
- Grupo Industrial Saltillo SA de CV
- Grupo Lamosa SA de CV
- Grupo Porcelanite
- Gruppo Ceramiche Ricchetti SpA
- Interceramic, see Internacional de Ceramica
- Internacional de Ceramica SA de CV
- Iris Ceramica SpA
- Ironrock Capital Incorporated
- Laufen Ceramic Tile, see Corporacion Empresarial Roca
- Mannington Mills Incorporated
- Manufacturas Vitromex SA de CV, see Grupo Industrial Saltillo
- Marazzi Group SpA
- Meredith Art Tile, see Ironrock Capital
- Metropolitan Ceramics, see Ironrock Capital
- Mohawk Industries Incorporated
- Monarch Ceramic Tile, see Marazzi Group
- Oceanside Glasstile Company
- Pacific Clay Products, see Castle & Cooke
- Pamesa Ceramica SA
- Pan American Ceramics, see Ceramica Carabobo
- Porcelanosa Grupo
- Portobello SA
- Portinari Porcelain Tile, see Cecrisa Revestimentos Ceramicos
- Quarry Tile Company
- Ragno USA Incorporated, see Marazzi Group
- Ricchetti Ceramic, see Gruppo Ceramiche Ricchetti
- Sandhill Industries
- Seneca Tiles Incorporated
- Shaw Industries, see Berkshire Hathaway
- Smith-Laredo
- Sonoma Tilemakers
- StonePeak Ceramics Incorporated, see Iris Ceramica
- Summitville Tiles Incorporated
- United States Ceramic Tile, see Corporacion Empresarial Roca
- Yankee Hill Brick, see Castle & Cooke
LIST OF TABLES
SECTION I -- EXECUTIVE SUMMARY
SECTION II -- MARKET ENVIRONMENT
- 1 Macroeconomic Indicators
- 2 Resident Population
- 3 Personal Income & Expenditures
- 4 Consumer Financing Environment, 1996-2006
- 5 Building Construction Expenditures
- 6 Residential Construction Expenditures
- 7 Housing Indicators
- 8 Residential Improvement & Repair Expenditures
- 9 Nonresidential Construction Expenditures
- 10 Nonresidential Improvement & Repair Expenditures
- 11 Decorative Tile Market, 1996-2006
- 12 Tile Pricing Trends
- 13 Decorative Tile Foreign Trade
SECTION III -- PRODUCTS
- 1 Tile Demand by Type in Value Terms
- 2 Tile Demand by Type in Area Terms
- 3 Ceramic Tile Demand by Type & Application
- 4 Porcelain Tile Demand by Type & Application
- 5 Glass Tile Demand
- 6 Other Tile Demand by Type & Application
SECTION IV -- APPLICATIONS
- 1 Tile Demand by Application
- 2 Floor Covering Supply & Demand
- 3 Flooring: Tile Demand by Market & Product
- 4 Wall Coverings Supply & Demand
- 5 Wall Coverings: Tile Demand by Market & Product
- 6 Countertop Demand
- 7 Countertops: Tile Demand by Market & Product
- 8 Other Applications: Tile Demand by Market & Product
SECTION V -- MARKETS
- 1 Tile Demand by Market
- 2 Residential Tile Demand by Market & Product
- 3 New Residential Tile Demand by Room & Housing Type
- 4 New Residential Tile Demand by Product & Application
- 5 Residential Improvement & Repair Tile Demand by Room & Housing Type
- 6 Residential Improvement & Repair Tile Demand by Product & Application
- 7 Nonresidential Tile Demand by Market & Product
- 8 New Nonresidential Tile Demand by Product & Application
- 9 Nonresidential Improvement & Repair Tile Demand by Product & Application
- 10 Nonresidential Tile Demand by Building Type
SECTION VI -- INDUSTRY STRUCTURE
- 1 US Decorative Tile Revenues for Selected Manufacturers, 2006
LIST OF CHARTS
SECTION II -- MARKET ENVIRONMENT
- 1 Year of Construction of Housing Stock, 2006
- 2 Tile Imports by Country, 2006
- 3 Tile Exports by Destination, 2006
SECTION III -- PRODUCTS
- 1 Tile Demand by Type in Value Terms, 2006
- 2 Tile Demand by Type in Area Terms, 2006
SECTION IV -- APPLICATIONS
- 1 Tile Demand by Application, 2006: Value Versus Area
SECTION VI -- INDUSTRY STRUCTURE
- 1 Decorative Tile Market Share, 2006
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