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SUMMARY
This study quantifies in detail the mobile device market in Russia. It also
analyzes market trends and provides future outlooks. It contains IDC's review
and forecast of the mobile device market for 2005-2009. This study discusses
the market for mobile devices and converged devices comprising the following
form factors:
- Handheld devices (pen-based handheld devices and keypad-based handheld devices)
- Converged devices
The study also includes quantitative analysis of the market and presents the
following data, broken down by handheld form factor:
- Actual unit shipments and value of shipments for 2004
- Forecast unit shipments and value of shipments for 2005 to 2009
The data and trend information in this study was compiled through in-depth
interviews with marketing and product management executives of mobile devices
vendors and their channel partners.
"The Russian mobile devices market boomed again in 2004. Still far from
saturation, the mobile devices market offers vendors solid growth
opportunities. Nevertheless, vendors must bear in mind that main opportunities
in this market are now in the converged mobile device segment, especially smart
phones. Users will buy them in ever-increasing numbers, attracted by
competitive prices, rich PIM and multimedia capabilities, simplicity of usage,
and active promotion by major mobile phone vendors." - Yury Goldaev, Research
Analyst, IDC Russia
TABLE OF CONTENTS
- Table of Contents
- IDC Opinion
- In This Study
- Methodology
- Executive Summary
- Situation Overview
- Introduction
- Economic and Political Environment
- Table: Key Economic Indicators in Russia, 2003-2006
- Table: Incomes and Consumer Expenditure in Moscow and St. Petersburg, in RUB and US$, 2003-2004
- IT Environment in Russia
- Total Mobile Devices Market in Russia
- General Overview
- Development of the Mobile Devices Market, 2002-2004
- Figure: Development of Shipments versus Value of Shipments (US$M) of Mobile Devices, in Russia, 2002-2004
- Market Analysis: Mobile Devices Market by Technology (Shares and Growth Rates)
- Figure: Market Share of Shipments and Value of Shipments of All Mobile Devices by Mobile Device, in Russia, 2004
- Figure: Growth in Shipments and Value of Shipments, by Type of Device, in Russia, 2004
- Table: Shipments, Value of Shipments (US$M) and Average System Price (ASP, US$) of All Mobile Devices, by Type of Device, in Russia, 2004
- Table: Growth in All Mobile Device Shipments, Value of Shipments (US$M) and Average System Price (ASP, US$), by Mobile Device, in Russia, 2004
- Figure: Shipments and Value of Shipments (US$M) of Total Mobile Devices, by Operating System, in Russia, 2004
- Competitive Analysis: Mobile Devices Market by Vendor (Shares and Growth Rates)
- Figure: Top Five Vendors' Mobile Device Shipment Dynamics, in Russia, 2004
- Table: Vendor Market Share of Total Mobile Device Shipments and Value of Shipments (US$M), in Russia, 2004
- Table: Vendor Growth in Mobile Device Shipments and Value of Shipments, in Russia, 2004
- Future Outlook
- Figure: Forecast of Growth of Mobile Device Shipments and Value of Shipments (US$M), by Type of Device, in Russia, in 2005
- Figure: Outlook for Mobile Device Shipments, by Type of Device, in Russia, 2003-2009
- Figure: Outlook for the Value of Shipments (US$M) of Mobile Devices, by Type of Device, in Russia, 2003-2009
- Handheld Devices Market in Russia
- General Overview
- Development of the Handheld Market, 2002-2004
- Figure: Development of Shipments versus Value of Shipments (US$M) of Handheld Devices, in Russia, 2002-2004
- Major Trends Observed in the Handheld Devices Market
- Market Analysis: Handheld Devices Market by Segments (Form Factor, Price Segment, and Operating System)
- Table: Shipments, Value of Shipments (US$M) and Average System Price (ASP, US$) of Total Handheld Devices, by Form Factor, in Russia, 2004
- Table: Growth in Shipments, Value of Shipments (US$M) and Average System Price (ASP, US$) of Total Handheld Devices, By Form Factor, in Russia, 2004
- Figure: Market Share of Shipments and Value of Shipments (US$M) of Total Handheld Devices, by Operating System, in Russia, 2004
- Figure: Growth in Shipments and Value of Shipments (US$M) of Total Handheld Devices, by Operating System, in Russia, 2004
- Table: Shipments and Value of Shipments (US$M) of Total Handheld Devices, by Operating System, in Russia, 2004
- Table: Growth in Shipments and Value of Shipments (US$M) of Total Handheld Devices, by Operating Systems, in Russia, 2004
- Competitive Analysis: Handheld Devices Market by Vendor (Shares and Growth Rates)
- Figure: Top Five Vendors' Handheld Devices Shipment Dynamics, in Russia, 2004
- Table: Vendor Market Share of Shipments and Value of Shipments (US$M) of Handheld Devices in Russia, 2004
- Table: Vendor Growth in Shipments and Value of Shipments of Handheld Devices in Russia, 2004
- Future Outlook
- Figure: Outlook for Shipments of Handheld Devices, by Form Factor, in Russia, 2003-2009
- Figure: Outlook for the Value of Shipments (US$M) of Handheld Device, by Form Factor, in Russia, 2003-2009
- Converged Mobile Devices Market in Russia
- General Overview
- Converged Mobile Devices Market Development, 2002-2004
- Figure: Development of Shipments versus Value of Shipments (US$M) of Converged Mobile Devices, in Russia, 2002-2004
- Major Trends Observed in the Converged Mobile Devices Market
- Market Analysis: Converged Mobile Devices Market by Segments (Form Factor, Price Segment, and Operating System)
- Figure: Market Share of Shipments and Value of Shipments (US$M) of Converged Mobile Devices, by Operating System, in Russia, 2004
- Figure: Growth in Shipments and Value of Shipments (US$M) of Converged Mobile Devices, by Operating System, in Russia, 2004
- Table: Shipments and Value of Shipments (US$M) of Total Converged Mobile Devices, by Operating System, in Russia, 2004
- Table: Growth in Shipments and Value of Shipments (US$M) of Total Converged Mobile Devices, by Operating System, in Russia, 2004
- Figure: Market Share of Shipments and Value of Shipments (US$M) of Converged Mobile Devices, by Operating Platform, in Russia, 2004
- Figure: Growth in Shipments and Value of Shipments (US$M) of Converged Mobile Device, by Operating Platform, in Russia, 2004
- Table: Shipments, Value of Shipments (US$M) and Average System Price (ASP, US$) of Total Converged Mobile Devices, by Operating Platform, in Russia, 2004
- Table: Growth in Shipments, Value of Shipments (US$M) and Average System Price (ASP, US$) of Total Converged Mobile Devices, by Operating Platform, in Russia, 2004
- Competitive Analysis: Converged Mobile Devices Market by Vendor (Shares and Growth Rates)
- Figure: Top Four Vendors' Converged Mobile Device Shipment Dynamics in Russia, 2004
- Table: Vendor Market Share of Shipments and Value of Shipments (US$M) of Total Converged Mobile Devices, in Russia, 2004
- Table: Vendor Growth of Shipments and Value of Shipments (US$M) of Converged Mobile Devices, in Russia, 2004
- Table: Vendor Market Share of Shipments and Value of Shipments (US$M) of Microsoft-powered Converged Mobile Devices, in Russia, 2004
- Table: Vendor Growth of Shipments and Value of Shipments (US$M) of Microsoft-powered Converged Mobile Devices, in Russia, 2004
- Table: Vendor Market Share of Shipments and Value of Shipments (US$M) of Symbian-based Converged Mobile Devices, in Russia, 2004
- Table: Vendor Growth of Shipments and Value of Shipments (US$M) of Symbian-based Converged Mobile Devices, in Russia, 2004
- Table: Vendor Market Share of Shipments and Value of Shipments (US$M) of Palm OS-based Converged Mobile Devices, in Russia, 2004
- Table: Vendor Growth of Shipments and Value of Shipments (US$M) of Palm OS-based Converged Mobile Devices, in Russia, 2004
- Future Outlook
- Figure: Outlook for Shipments of Converged Mobile Devices, by Operating Platform, in Russia, 2003-2009
- Figure: Outlook for the Value of Shipments (US$M) of Converged Mobile Devices, by Operating Platform, in Russia, 2003-2009
- Distribution Channel
- Channel Partners in Russia
- Table: Major Channel Partners of Mobile Device Vendors in Russia, 2004
- Future Outlook
- Forecast Assumptions
- Table: Key Forecast Assumptions for the Mobile Devices Market in Russia, 2005-2009
- Forecast Tables
- Table: Forecast and Analysis of Mobile Device Unit Shipments, by Type of Device, in Russia, 2003-2009
- Table: Forecast and Analysis of the Value of Shipments (US$M) of Mobile Devices, by Type of Device, in Russia, 2003-2009
- Table: Forecast and Analysis of Mobile Device ASPs (US$), by Type of Device, in Russia, 2003-2009
- Vendor Profiles
- Nokia
- Table: SWOT Analysis - Nokia
- Hewlett-Packard
- Table: SWOT Analysis - HP
- Motorola
- Table: SWOT Analysis - Motorola
- Siemens
- Table: SWOT Analysis - Siemens
- Sony Ericsson
- Table: SWOT Analysis - Sony Ericsson
- Essential Guidance
- Learn More
- Related Research
- Definitions
- Mobile Phones
- Handheld Devices
- Pen-Based Handheld Devices
- Keypad-Based Handhelds
- Converged Mobile Devices
- Discussion of Converged Mobile Device Segmentation
- Removal of Vertical Application Devices
- Methodology
- Research Sources
- Notes on Forecasting
- Synopsis
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