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SUMMARY
Increase of investments in improving customer service, productivity of
customer-facing employees, marketing automation and sales force automation are
driving sales of CRM applications. Further, the recent slowdown in the US
economy creates opportunities for CRM vendors as companies are in a
cost-cutting mode and are forced to rethink how and where they spend their
marketing and sales promotion dollar. In addition, due to the increased cost
of customer acquisition, customer retention has become much more important.
The software-as-a-service (SaaS) or on-demand CRM market is expected to give
stiff competition to the traditional on-premise CRM and is forecast to account
for a significant share of the market.
Further, the ongoing cycles of market consolidation and innovation, combined
with convergence of BI with enterprise applications, such as CRM, and growing
volumes of data are driving the demand for BI applications. The need for
linking business processes with partners, suppliers and customers to have a
comprehensive view of operations beyond the organization, is also expected to
drive the demand further.
In addition, a shift from spending on planning, forecasting and analytical
applications to spending on packaged analytical infrastructure technologies --
data warehouses and data marts is expected to drive the market through 2012.
This is a bundle of two technology market assessment reports: "CRM Market
2007-2010" and "Business Intelligence Market 2007-2010". Bundled reports are
available at an attractive discount over the individual reports.
The report forecasts the market size of CRM and Business Intelligence over the
period 2007-2010. Further, the total market is segmented into various
geographic regions and verticals. The report also presents market size for
major countries in various regions. In addition, the report identifies key
selling drivers for CRM and Business Intelligence for major verticals.
This report can help IT vendors identify target geographies and verticals.
Further, the sales drivers can be used to penetrate the identified vertical or
increase the current share of the customer's wallet.
TechNavio Insights is a set of reports based on TechNavio -- a market
intelligence platform for the IT industry. It builds on the intelligence
available within TechNavio, and leverages on the custom research experience of
the 'Technology Navigators'. TechNavio is built on years of experience of
Infiniti Research in deep dive custom research and consulting for over 30
Fortune 500 companies and numerous large and mid-sized companies.
TABLE OF CONTENTS
1. Market Size & Forecast
2. Geographic Segmentation
2.1 CRM Market in
Americas
2.2 Americas - Market Size by Country
2.3 CRM Market in
APAC
2.4 APAC -- Market Size by Country
2.5 CRM Market in EMEA
2.6
EMEA -- Market Size by Country
3. Vertical Segmentation
3.1 CRM Market
Size by Vertical
4. Sales Drivers by Verticals
4.1 Banking, Financial
Services & Insurance
4.2 Manufacturing
4.3 Communications
4.4
Services
4.5 Retail
5. Market Size and Forecast
6. Geographic
Segmentation
6.1 Business Intelligence Market in Americas
6.2 Americas
- Market Size by Country
6.3 Business Intelligence Market in APAC
6.4
APAC - Market Size by Country
6.5 Business Intelligence Market in EMEA
6.6 EMEA - Market Size by Country
7. Vertical Segmentation
7.1
Vertical Segmentation of Business Intelligence Market
8. Sales Drivers by
Verticals
8.1 Banking, Financial Services & Insurance
Other Reports
in this Series
List of Exhibits
Exhibit 1.1: CRM Market Size
and Forecast 2007-2010 (In $ million)
Exhibit 2.1: CRM Market Segmentation
by Geography - 2007
Exhibit 2.2: Americas CRM Market Size 2007-2010 (in $
million)
Exhibit 2.3: Americas CRM Market Size by Country (2007)
Exhibit 2.4: APAC CRM Market Size 2007-2010 (in $ million)
Exhibit 2.5:
APAC CRM Market Size by Country (2007)
Exhibit 2.6: EMEA CRM Market Size
2007-2010 (In $ million)
Exhibit 2.7: EMEA CRM Market Size by Country
(2007)
Exhibit 3.1: CRM Market Segmentation by Vertical - 2007
Exhibit
3.2: CRM Market Size by Vertical (2007) 14
Exhibit 5.1: Business
Intelligence Market Size 2007-2010 (In $ million)
Exhibit 6.1: Business
Intelligence Market Segmentation by Geography -- 2007
Exhibit 6.2:
Americas BI Market Size 2007-2010 (in $ million)
Exhibit 6.3: Americas BI
Market Size by Country (2007)
Exhibit 6.4: APAC BI Market Size 2007-2010
(In $ million)
Exhibit 6.5: APAC BI Market Size by Country (2007)
Exhibit 6.6: EMEA BI Market Size 2007-2010 (In $ million)
Exhibit 6.7:
EMEA BI Market Size by Country (2007)
Exhibit 7.1: BI Market Segmentation
by Vertical - 2007
Exhibit 7.2: BI Market Size by Vertical (2007)
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