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SUMMARY
“Providing in-depth intelligence on the worldwide on-demand television
industry. ”
Operators are successfully evolving their VOD services from a predominantly
free content proposition to a paid-for service. This ability to monetize
services is a crucial step forward and this edition of On-Demand TV & PVRs
includes data and forecasts illustrating this changing dynamic, while also
highlighting the growing synergies between the On-Demand and personal video
recorder sectors.
Key Coverage
Major industry questions answered in this report include:
- Where will on-demand TV next start to make an impact?
- Does the rise of VOD sound the death knell for NVOD?
- How will digital switch-off affect on-demand TV rollout?
- Will the PVR complement or compete with On-Demand services?
- Can sufficient content be licensed? And how can it be protected?
- Which platform has a competitive edge that it can exploit?
- In which countries will on-demand TV have most success?
- Who are the key players and what are their strategies for success?
With operators and programmers investing in on-demand technologies and
services, do you have the clear and reliable analysis that will enable you to
exploit new opportunities in this thriving market?
Use On-Demand TV & PVRs (6th edition) and benefit from:
- Forecasts to 2012 - track trends and pinpoint opportunities with
extensive forecasts, including global and regional penetration, revenue and
country data, as well as detailed breakdowns for 11 leading countries
- Vital intelligence on standards and regulation and other important local
knowledge to allow you to maximise your investment and make informed business
decisions.
Essential reading for:
- Cable, satellite, digital terrestrial and IPTV operators: Learn
more about where on-demand services can fit into your business strategy
- Investment Banks: Gain valuable insights into which countries will
enable you to maximise your investment opportunities
- TV content suppliers: Discover the strategies your competitors are
using and find out how on-demand technology and investment is changing the
face of broadcasting and providing you with opportunities
- Analysts, legal and financial: Use our forecasts, historic data and
independent analysis to build your knowledge of this new sector and identify
where your own expert knowledge may be required
- Broadcast Technology companies: As a recently emerged sector,
on-demand TV offers new revenue streams. Identify which technological
developments are likely to have a profitable impact on your business.
Detailed country breakdowns and forecasts for:
- Canada
- France
- Germany
- Hong Kong
- Italy
- Japan
- Netherlands
- Singapore
- Spain
- UK
- US
TABLE OF CONTENTS
CHAPTER 1
- EXECUTIVE SUMMARY
- On-demand variations
- True video-on-demand (VOD)
- Near video-on-demand (NVOD)
- Pay-per-view (PPV)
- Internet-on-demand
- Typical high-speed applications and bandwidth requirements
CHAPTER 2
- FORECASTS
- Global forecasts by region
- Global forecasts summary by platform
- NVOD
- Global NVOD summary by region
- Global DVR summary by region
- True VOD
- Global VOD forecasts summary by region
- Global Forecasts
- Global TV Households (000)
- NVOD Cable Revenues (US$ million)
- Digital DTH NVOD Universe (000)
- Digital DTH NVOD Revenues (US$ million)
- Global NVOD Household Universe (000)
- Global NVOD Revenues (US$ million)
- Global VOD Cable Universe (000)
- Global VOD Cable Revenues (US$ million)
- Global IPTV VOD Universe (000)
- Global IPTV VOD Revenues (US$ million)
- Total VOD Universe (000)
- Total VOD Revenues (US$ million)
- Total VOD/NVOD Universe (000)
- Total VOD/NVOD Revenues (US$ million)
- PVR/DVR Forecasts
- Canada Forecasts
- France Forecasts
- Germany Forecasts
- Hong Kong Forecasts
- Italy Forecasts
- Japan Forecasts
- Netherlands Forecasts
- Singapore Forecasts
- Spain Forecasts
- UK Forecasts
- US Forecasts
CHAPTER 3
- ON-DEMAND VIA CABLE
- Overview
- Selected cable subscriber data at end-June 2007 (000)
- On-demand activity
- North America
- Leading MSOs by TV subscribers (000)
- Canada: Cable subscriber numbers
- Europe
- Leading European cable operator subscribers details at end June 2007
(000)
- Asia Pacific
- Selected Asia Pacific cable subscriber numbers (000)
- Latin America
- Selected Latin American cable subscribers (000)
CHAPTER 4
- ON-DEMAND VIA DSL
- Overview
- Technology
- IP-VOD business models
- France Telecom IPTV subscriber growth (000)
- Content
- The IP-VOD challenge
- On-demand activity
- North America
- Europe
- Asia Pacific
- Latin America
CHAPTER 5
- ON-DEMAND VIA FIBRE
- Overview
- Selected FTTx operator data
- On-demand activity
- Asia Pacific
- North America
- Europe
- Latin America
CHAPTER 6
- ON-DEMAND VIA SATELLITE
- Overview
- Leading satellite operator subscriber numbers (000)
- On-demand activity
- North America
- Europe
- Asia Pacific
CHAPTER 7
- ON-DEMAND VIA DIGITAL TERRESTRIAL TV
- Overview
- Digital terrestrial TV homes (million)
- On-demand activity
CHAPTER 8
- MOBILE ON-DEMAND
- Overview
- Global mobile video revenues by region (US$ million)
- Global mobile video users by region (million)
- Global mobile video spend by user by region (million)
- On-demand activity
- Asia Pacific
- North America
- Europe
CHAPTER 9
- INTERNET-BASED ON-DEMAND SERVICES
- Overview
- Global online video revenue forecasts by region (US$ million)
- Video sharing
- Leading US video sites by unique audience (000s)
- Main players
CHAPTER 10
- ON-DEMAND CONTENT
- Platform growth
- Content supply
- Mobile content
- IPTV content
- A changing environment
- Format competition
- High-definition
- Next generation DVD support
- Lessons from DVD retail patterns
- Advertising supported
- Popular content
CHAPTER 11
- CONTENT SECURITY
- Overview
- Living with the enemy
- Protecting the content
- Selected conditional access system deployment
- Mobile security
CHAPTER 1 2
- HARDWARE
- Overview
- Future growth potential
- Digital TV household composition in 2012 (million)
- Split of TV households by delivery system in 2012 (%)
- Selected settop box supply agreements
- PVR/DVR
- PVR/DVR activity
- Hybrid settop boxes
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