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SUMMARY
Overview
This is a time of fundamental and monumental change in telecommunications
network monitoring. The shift currently happening is nothing less than the
wholesale transformation of the entire communications network infrastructure
built up over the last generation. There are several forces driving this
transformation, including the Internet and the mobile phone. All participants
in the market must evolve to survive and adapt to thrive.
This report key questions for service providers, investors and vendors including:
- What is the generational shift happening in the network and how will it
affect my business?
- How does this shift affect OSS / BSS, Network Monitoring and Services?
- What new challenges and opportunities are emerging as a result?
- Who are the players in the market and how are they positioned relative to
the current transition?
- What specific steps shall I take as a service provider, investor, or
vendor in this space to defend and grow my current market position,
aggressively move into a leadership position, and/or invest wisely to bring
shareholders dramatic returns.
Target Audience
- Carriers: Looking to operationalize and assure networks undergoing
transition
- Service Providers: Wanting to bring new services to market and
delight subscribers
- Network monitoring vendors: How to compete effectively in the new
strategic environment
- Network Equipment Providers: Which integrated capabilities to offer
operators to measure, manage and ultimately monetize investments in network
infrastructure
- Venture Investors: Which investment and start-up opportunities are
created by these changes?
- Investment Bankers: As mergers and acquisitions accelerate, which
opportunities to look for
- OSS / BSS Software Vendors: Can network monitoring techniques
transform offline functions into real-time opportunities?
- Independent Software Vendors: What new business and partnering
opportunities are created by this transition?
- Next Generation Network (NGN) Focus:
- Anyone concerned about management during and after the transition from
legacy TDM-based networks to NGN IP networks
- Anyone involved in the management and operation of next generation network
(NGN) technologies and solutions such as IP Multimedia Subsystem (IMS),
Service Delivery Platforms (SDP), Services Oriented Architecture (SOA) based
networks, and NGN applications based on IP and/or next generation wireless
networks
Key Findings
- The dual forces of the internet and the mobile phone are transforming the
entire communications infrastructure built up over the last generation.
- Service providers are consolidating due to the coincident timing of
saturation in the mobile market with the decline of the fixed-line Public
Switched Telephone Network. This trend will reverse by 2009-2010 as increased
revenues from new services and lower barriers to entry attract new entrants.
- The new competitive landscape favors service providers who provide an
exceptional subscriber experience with new services at a reasonable cost.
Network monitoring plays a key role in driving these capabilities.
- There are unprecedented opportunities for service providers, vendors and
investors alike.
TABLE OF CONTENTS
Executive Summary
I.The generational shift
- What is network monitoring?
- Service Assurance
- Performance Management
- Revenue management
- Customer Relationship Management
- The eTOM Model
- How is this shift from TDM to IP occurring in the network?
- New priorities in the network
- The all-important "subscriber experience"
- New Reference points and Protocols
- New Services to be monitored
- IPTV
- Mobile TV
- Mobile Content Downloads
- Fixed-Mobile Convergence
- Mobile Advertising
- Email
- Why is network monitoring especially important during this shift?
- Market Dynamics
- Consolidation
- Saturation vs
- Price/margin erosion
II.The network monitoring market landscape
- The Network Monitoring Landscape
- Comparative Analysis
- Monitoring Solutions-Range
- Applications Supported
- Completeness of Vision
- Ability to Execute
- Comparative Performance
- Vision, Direction, Business Model, Strategic Activities and Disruptive
Factors
- Agilent
- Anritsu
- Astellia
- Brix Networks
- Empirix
- JDSU
- Narus
- NetScout
- Nexus
- Polystar OSIX
- Radcom
- Tekelec
- Tektronix
- ZCTT
III. Business Opportunities - Blueprints for Success
- Key factors in the evolution of the market
- Analysis of existing and emerging business models and associated value
chain
- Blueprints for success - how to take advantage of this information
- What should Service Providers do now?
- What should Vendors do now?
- What should Investors do now?
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