Men's Underwear - UK - March 2006

TABLE OF CONTENTS

• Introduction and Abbreviations
• Definitions
• Consumer research
• Socio-economic group
• Lifestage and Special Groups
• Advertising data
• Abbreviations
• Executive Summary
• Material world
• Investing in fashion
• Socks retain foothold
• Smalls spenders
• Brief geography of the UK
• Market Drivers
• The influence of demographic changes on market development
  • Figure 1: Male population, by age group,2000-10
• Smarty pants spend less
  • Figure 2: PDI and consumer expenditure, atconstant 2000 prices, 2000-09
• Christmas stockings make pants presents
• Style generation
  • Figure 3: Men's attitudes towardsappearance, 2000-05
• The fibre of fashion
• Underpants staying in shape to help men's health
• Market Size and Trends
  • Figure 4: UK retail sales of men'sunderwear, 2000-05
• Men changing their underwear more frequently
  • Figure 5: UK retail sales of men'sunderwear, by product, 2001, 2003 and 2005
• Market Segmentation
• Men's underpants
  • Figure 6: UK retail sales of men'sunderpants, by value and volume, 2000-05
• Package enhancement
• Boxing cleverTrunk road to growth?Brief appealString sales slipsFigure 7: UK retail value sales of mensunderpants, by basic style 2003-05
• Top in-vest-ment opportunity?
  • Figure 8: UK retail sales of men'svests/T-shirts, 2000-05
• Men's socks
  • Figure 9: UK retail sales of men'ssocks, 2000-05
• Supermarkets pull up their socks to compete on priceThe Supply Structure
• Manufacturer shares
  • Figure 10: Men's underwear sales, bybrand, 2003 and 2005
• Major players
• Jockey UK Company Limited
  • Figure 11: Main monitored mediaexpenditure by Jockey International Inc in the UK, 2000-05
• HJ Sock Group Ltd
• Pantherella
• Samuel Eden & Son Limited
• Sara Lee Courtaulds
• Triumph International
  • Figure 12: Main monitored advertisingexpenditure by Triumph International Limited, 2000-05
• Wolsey Limited
  • Figure 13: Main monitored mediaexpenditure by Wolsey Limited, 2000-05
• Other brands
• Aertex Underwear
• Bonds Australia
• Bruno Banani
• Chunk
• Impetus
• Ley
• Lord Ambrose London
• Sonneti
• Sunspel
• 2xist
• Designer labels
• Calvin Klein/Warnaco Group
  • Figure 14: Main monitored advertisingexpenditure by Calvin Klein Fashions UK, 2000-05
• Ben Sherman
  • Figure 15: Main monitored advertisingexpenditure by the Ben Sherman Group Ltd, 2000-05
• Tommy Hilfiger
• Distribution
  • Figure 16: UK retail sales of men'sunderpants and vests, by type of outlet, 2003 and 2005
  • Figure 17: UK retail sales of socks, bytype of outlet, 2003 and 2005
• Internet shopping
• Marks & Spencer
• Next
• Debenhams
• Burton
• Matalan
• Primark
• Supermarkets
• The Consumer
• Underwear getting tighter
  • Figure 18: Expenditure on underwear formen, by all adults, 2001-05
• Mind the gender gap
  • Figure 19: Expenditure in last year onunderwear for men, by men and women, 2001-05
• Sock spend sliding lower
  • Figure 20: Expenditure in last year onsocks for men, by men and women, 2001-05
• Londoners and Scots are top of the socks
• Big spenders for smalls
• Top spenders for the top drawer
• Unadventurous with underwear
  • Figure 21: Agreement with statementsregarding men's underwear, November 2005
• Tabloids are top drawer in targeting third age
• Waitrose and Morrisons likely to expand waistbrands
• Drawer-ing in the younger crowd
• The Consumer -- Detailed Demographics
  • Figure 22: Expenditure in last year onunderwear for men, by all adults, by gender, age, socio-economic group,presence of children, marital status, working status, household size,region, lifestage and Mintel's Special Groups, 2005
  • Figure 23: Expenditure in last year onunderwear for men, by men, by age, socio-economic group, presence ofchildren, marital status, working status, household size, region,lifestage and Mintel's Special Groups, 2005
  • Figure 24: Expenditure in last year onunderwear for men, by women, by age, socio-economic group, presence ofchildren, marital status, working status, household size, region,lifestage and Mintel's Special Groups, 2005
  • Figure 25: Expenditure in last year onsocks for men, by all adults, by gender, age, socio-economic group,presence of children, marital status, working status, household size,region, lifestage and Mintel's Special Groups, 2005
  • Figure 26: Expenditure in last year onsocks for men, by men, by age, socio-economic group, presence ofchildren, marital status, working status, household size, region,lifestage and Mintel's Special Groups, 2005
  • Figure 27: Expenditure in last year onsocks for men, by women, by age, socio-economic group, presence ofchildren, marital status, working status, household size, region,lifestage and Mintel's Special Groups, 2005
  • Figure 28: Agreement with most popularstatements regarding men's underwear, by gender, age, socio-economicgroup, region, working status, marital status, presence of children andlifestage, November 2005
  • Figure 29: Agreement with most popularstatements regarding men's underwear, by Mintel's Special Groups,media usage, ACORN category and detailed lifestage, November 2005
  • Figure 30: Agreement with most popularstatements regarding men's underwear, by supermarket usage andcommercial TV viewing, November 2005
  • Figure 31: Agreement with other statementsregarding men's underwear, by gender, age, socio-economic group,region, working status, marital status, presence of children andlifestage, November 2005
  • Figure 32: Agreement with other statementsregarding men's underwear, by Mintel's Special Groups, media usage,ACORN category and detailed lifestage, November 2005
  • Figure 33: Agreement with other statementsregarding men's underwear, by supermarket usage and commercial TVviewing, November 2005
• The Future
• The demand for low priced products continues to grow
• Fashionable few to see figures fall
• Top earners tend to spend
• Underwear style comes out on top
• Closer fit and lower waist bands
• A market for specialist socks
• Vests for outerwear
• Forecast
• Flatline value growth
  • Figure 41: Forecast of UK retail sales formen's underwear, value and volume, 2005-10
• Deflation to dampen underwear
• Budget briefs outweighing the highly-strung
  • Figure 42: Indexed growth for men'sunderwear, value versus volume, 2005-10
• Factors incorporated in the forecast