Food Packaging - UK - February 2008

SUMMARY

Abstract

This report examines the growth in the UK food packaging market, and also the impact of growing concerns about packaging waste in the debate about climate change. Underpinning the growth in the UK food packaging market - valued at over £4.1 billion in 2007 - is also the evolution of eating habits. However, gone are the days when people threw their rubbish away without worrying about the consequences. Consumers, like retailers and packaging companies, are under pressure to improve their 'green credentials'.

Key themes:

• Convenience culture, the rising number of smaller households and their influence on food packaging NPD.
• The continuing overriding importance of user-friendliness and practicality (eg easy opening) in consumers

  TABLE OF CONTENTS

  Table of Contents

  • Issues in the Market
  • Key themes
  • Abbreviations
  • Market in Brief
  • Market growth
  • Social drivers
  • Environmental awareness
  • Future
  • Internal Market Environment
  • Key points
    • Figure 1: Agreement with selected lifestyle statements, 2003-07
  • Recycling -- a public duty
  • Packaging -- a less attractive prospect
    • Figure 2: Agreement with selected lifestyle statements about food labelling, 2003-07
  • Food labelling -- more of a concern
  • 'Dustbin of Europe'
  • Broader Market Environment
  • Key points
  • Intensification in lobbying for change in the packaging industry
  • Does packaging save more waste than it generates?
  • Waste reduction -- incentive schemes
  • An ageing but eco-friendly population
    • Figure 3: Trends and projections in UK population ('000s), by age group, 2002-12
  • More guidance needed for more ABs
    • Figure 4: Changes in socio-economic status, 200207 and 2007-12
  • Women -- working and cooking more
    • Figure 5: Trends in workforce, by gender, 2001-11
  • Smaller pack sizes for smaller households
    • Figure 6: UK household sizes, 2002-12
  • Strengths and Weaknesses
  • Strengths
  • Weaknesses
  • Market Size and Forecast
  • Key points
  • A culture of convenience
    • Figure 8: UK food packaging industry, by value at msp*, 2002-07
  • The future of the market
    • Figure 9: Forecast of the UK food packaging industry, by value, 2007-12
  • Plastic increases its market share
  • Factors used in the forecast
  • Segment Performance
  • Key points:
    • Figure 10: Value sales of food packaging industry at msp, by sector, 2003, 2005 and 2007
  • Plastic -- fantastic
  • Paper and board solutions
  • Metal -- lack of flexibility
  • Glass -- a clear way forward
  • Future possibilities
  • Companies and Products
  • Key points
  • Paper and board packaging -- consolidation
  • DS Smith
  • Smurfit Kappa Group
  • Carton industry -- mostly foreign-owned
  • Tetra Pak
  • Field First
  • Mayr-Melnhof
  • Nampak
  • Stora Enso
  • A&R Cartons
  • Plastics -- fragmented but forging ahead
  • RPC Group
  • Rexam
  • Huhtamaki
  • LINPAC Plastics
  • Other
  • Niche operators
  • Metal -- an international business
  • Crown Cork Europe
  • Impress Packaging
  • Glass -- food less of a focus than drinks
  • Ardagh Glass
  • Quinn Glass
  • Allied Glass
  • Beatson Clark
  • Future
  • The Consumer -- Packaging Features
    • Figure 11: Important factors sought in food and drink packaging, November 2007
  • Consumers' concerns are numerous
  • Opening with ease
  • Consumers want biodegradable not degradable packaging
  • Keeping it fresh
  • Strength, weight and visual impact -- low priority
  • Packaging priorities
  • Children and their influence
  • Appendix -- Advertising Data
  • Appendix -- Internal Market Environment
    • Figure 17: Agreement with selected lifestyle statements, by gender, age, socio-economic group, presence of children, marital status, working status, household size and region, 2007
  • Appendix -- The Consumer -- Packaging Features: Detailed Demographics
    • Figure 18: First Important factors sought in food and drink packaging, by gender, age, ITV region, social grade, daily and Sunday newspaper readership, gross household income, age of own children, Internet usage, supermarket used, mobile phone network provider and TV reception, November 2007
    • Figure 19: Second Important factors sought in food and drink packaging, by gender, age, ITV region, social grade, daily and Sunday newspaper readership, gross household income, age of own children, Internet usage, supermarket used, mobile phone network provider and TV reception, November 2007
    • Figure 20: Third Important factors sought in food and drink packaging, by gender, age, ITV region, social grade, daily and Sunday newspaper readership, gross household income, age of own children, Internet usage, supermarket used, mobile phone network provider and TV reception, November 2007
    • Figure 21: Fourth Important factors sought in food and drink packaging, by gender, age, ITV region, social grade, daily and Sunday newspaper readership, gross household income, age of own children, Internet usage, supermarket used, mobile phone network provider and TV reception, November 2007
  • Appendix -- The Consumer -- Attitudes Towards Food Packaging: Detailed Demographics
    • Figure 22: Agreement/disagreement with statement 'Supermarkets have a responsibility to minimise their product packaging', by gender, age, ITV region, social grade, daily and Sunday newspaper readership, gross household income, age of own children, Internet usage, supermarket used, mobile phone network provider and TV reception, November 2007
    • Figure 23: Agreement/disagreement with statement 'I try to buy products with minimal packaging', by gender, age, ITV region, social grade, daily and Sunday newspaper readership, gross household income, age of own children, Internet usage, supermarket used, mobile phone network provider and TV reception, November 2007
    • Figure 24: Agreement/disagreement with statement 'I find it confusing recycling different food packaging', by gender, age, ITV region, social grade, daily and Sunday newspaper readership, gross household income, age of own children, Internet usage, supermarket used, mobile phone network provider and TV reception, November 2007
    • Figure 25: Agreement/disagreement with statement 'Supermarkets should provide facilities for recycling', by gender, age, ITV region, social grade, daily and Sunday newspaper readership, gross household income, age of own children, Internet usage, supermarket used, mobile phone network provider and TV reception, November 2007
    • Figure 26: Agreement/disagreement with statement 'Government should do more to ensure supermarkets reduce packaging waste', by gender, age, ITV region, social grade, daily and Sunday newspaper readership, gross household income, age of own children, Internet usage, supermarket used, mobile phone network provider and TV reception, November 2007
    • Figure 27: Agreement/disagreement with statement 'Supermarkets use far too much packaging in food items', by gender, age, ITV region, social grade, daily and Sunday newspaper readership, gross household income, age of own children, Internet usage, supermarket used, mobile phone network provider and TV reception, November 2007
    • Figure 28: Agreement/disagreement with statement 'I do not care how much packaging there is on food and drink', by gender, age, ITV region, social grade, daily and Sunday newspaper readership, gross household income, age of own children, Internet usage, supermarket used, mobile phone network provider and TV reception, November 2007
    • Figure 29: Agreement/disagreement with statement 'It is sometimes hard to tell from the packaging how much is inside', by gender, age, ITV region, social grade, daily and Sunday newspaper readership, gross household income, age of own children, Internet usage, supermarket used, mobile phone network provider and TV reception, November 2007
    • Figure 30: Agreement/disagreement with statement 'Some foods (eg fruit and vegetables) do not need any packaging', by gender, age, ITV region, social grade, daily and Sunday newspaper readership, gross household income, age of own children, Internet usage, supermarket used, mobile phone network provider and TV reception, November 2007
    • Figure 31: Agreement/disagreement with statement 'I like to able to see food through the packaging', by gender, age, ITV region, social grade, daily and Sunday newspaper readership, gross household income, age of own children, Internet usage, supermarket used, mobile phone network provider and TV reception, November 2007
    • Figure 32: Agreement/disagreement with statement 'I specifically look for resealable packaging', by gender, age, ITV region, social grade, daily and Sunday newspaper readership, gross household income, age of own children, Internet usage, supermarket used, mobile phone network provider and TV reception, November 2007
    • Figure 33: Agreement/disagreement with statement 'Pictures of the food on packaging do not always look the same as the food itself', by gender, age, ITV region, social grade, daily and Sunday newspaper readership, gross household income, age of own children, Internet usage, supermarket used, mobile phone network provider and TV reception, November 2007
    • Figure 34: Agreement with statements about recycling food and drink packaging, by gender, age, ITV region, social grade, daily and Sunday newspaper readership, gross household income, age of own children, Internet usage, supermarket used, mobile phone network provider and TV reception, November 2007
    • Figure 35: Agreement with statements about recycling food and drink packaging, by gender, age, ITV region, social grade, daily and Sunday newspaper readership, gross household income, age of own children, Internet usage, supermarket used, mobile phone network provider and TV reception, November 2007
  • Appendix -- Further Insights into Food Packaging: Detailed Demographics
    • Figure 36: Typologies, by gender, age, socio-economic group, region, daily and Sunday newspaper readership, household income, presence of children, supermarket usage, mobile provider and TV reception, November 2007
    • Figure 37: Demographic profile of the Pro-Ecos, by gender, age, socio-economic group, region, daily and Sunday newspaper readership, household income, presence of children, supermarket usage, mobile provider and TV reception, November 2007
    • Figure 38: Pro-Ecos, by agreement with statements about recycling food and drink packaging, November 2007