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SUMMARY
Abstract
The 2008 Mintel report series on Health and Beauty Retailing in Europe covers the health and beauty market in six countries, France, Germany, Italy, the Netherlands, Spain and the UK. We have produced major Profiles of 12 leading health and beauty specialists (including Ihr Platz within the Schlecker profile) in Europe. For many countries we also include smaller profiles on major domestic players. This data in its entirety is contained in the single copy six-country report, which gives a full overview of health and beauty retailing in these markets. Single country reports, including consumer research analysis, are also available for the UK, France, Germany, Spain and Italy.
This reports focus primarily on health and beauty specialists and not other retail channels for these products. The company profiles cover specialist operators only. Non-specialist retailers of health and beauty products are however discussed briefly in the sections on Channels of Distribution and The Consumer.
TABLE OF CONTENTS
Table of Contents
- Market in Brief
- The future
- Market size and performance
- The competitive landscape
- Consumer research
- Report Scope
- Retailers
- Product markets
- Abbreviations
- Technical notes
- Financial definitions
- Currencies
- Country codes
- VAT
- Figure 2: Europe: Standard VAT rates, 2006/07
- Broader Market Environment
- Positive factors
- Negative factors
- Population
- Figure 3: Germany: Population trends, 2002-06
- Figure 4: Germany: Population, by age group, 2002, 2006 and 2010
- Economy
- Figure 5: Germany: Gross domestic product, 1995-2007
- Inflation in check
- Figure 6: Germany: Consumer prices, 1999-2007
- Unemployment falling
- Regulatory issues
- The Market in Context
- Subdued consumer spending
- Figure 7: Germany: Household consumer expenditure, 1999-2006
- Stagnant prices in beauty
- Figure 8: Germany: Consumer price indices for selected health and
personal care products categories, 2002-06
- Market value and trends
- Figure 9: Germany: Health and beauty products, relative performance,
2002-06
- Healthcare reforms force spend up
- Personal care hampered by consumer gloom
- Figure 10: Germany: Consumer spending on health and beauty products,
2002-06
- Product market breakdown
- Perfumes, cosmetics and toiletries
- Figure 11: Germany: sales of cosmetics, fragrances and toiletries by
category, 2002, 2004 and 2006
- Figure 12: Germany: Relative sales importance of categories vs western
Europe, 2006Pharmaceutical products
- Figure 13: Germany: Pharmaceuticals market, product breakdown, 2002-06
- Figure 14: Germany: Self-medication market breakdown, 2006
- Channels of distribution
- Cosmetic and personal care
- Figure 15: Germany: Facial care and personal care markets: Distribution
by retail channel, 2006
- Figure 16: Germany: Facial care and personal care markets: Distribution
by retail channel, 2006
- OTC medicines
- Figure 17: Germany: Over-the-counter medicines: Distribution by retail
channel, 2004
- Sector Size and Forecast
- Economic outlook
- Retailers' prospects
- Beauty specialists
- Health specialists
- Figure 18: Germany: Health and beauty retailers' sales, 2002-12
- Figure 19: Germany: Health and beauty retailers' sales as share of all
retail, 2002-12
- Past
- Figure 20: Germany: Health and beauty retailers' sales by specialist
type, index, 2003-07
- Figure 21: Germany: Health and beauty retailers' estimated sales by
specialist type, 2006
- Drugstore sales
- Figure 22: Germany: Drugstore sector, sales performance, 2002-06
- Outlet and enterprise data
- Figure 23: Germany: Number of retail enterprises, 1999, 2000, 2002 and
2005
- Figure 24: Germany: Number of retail outlets, 1999, 2000, 2002 and 2005
- The Consumer
- Where they shop
- Schlecker dominates, food discounters strong
- Figure 25: Germany: Retailer where toiletries, cosmetics/skincare,
perfumes, healthcare products or medicines purchased in the last 12 months,
November 2007
- Who buys where
- Figure 26: Germany: Market positioning of retailers where toiletries,
cosmetics/skincare, perfumes, healthcare products or medicines purchased in
the last 12 months, by income and age, November 2007
- Detailed consumer demographics
- Figure 27: Germany: Detailed demographics of toiletries,
cosmetics/skincare, perfumes, healthcare products or medicines shopper by
specialist retailer, November 2007
- Figure 28: Germany: Detailed demographics of toiletries,
cosmetics/skincare, perfumes, healthcare products or medicines shopper by
retailer, November 2007
- Retail Competitor Analysis
- Leading specialists
- Consolidation
- The e-sphere
- Budnikowsky
- Figure 29: Germany: Leading health and beauty specialists, 2007
- Market shares
- Figure 30: Germany: Leading specialists' market shares, 2004 and 2006
- Evaluation
- Figure 31: Germany: Health and beauty retailers, evaluation, 2006/07
- dm-drogerie markt
- Figure 32: dm-drogerie-markt: Share of all European health and beauty
retailers' sales, 2003-07
- Figure 33: dm-drogerie markt: Share of German health and beauty
specialists' sales, 2003-07
- Figure 34: dm-drogerie markt: Share of German drugstore retailers'
sales, 2002-06
- Strategic evaluation
- Background
- Financial performance
- Figure 35: dm-drogerie markt: Sales performance, 2002/03-2006/07
- Store portfolio
- Larger than average stores
- Network development
- Sales productivity
- Figure 36: dm-drogerie markt: Outlet data, 2002/03-2006/07
- International stores
- Figure 37: dm-drogerie markt: International outlet numbers,
2002/03-2006/07
- Retail offering
- Market positioning
- Brands
- Pricing
- Product offer
- Marketing and loyalty card
- Distribution
- e-commerce
- Douglas
- Figure 38: Douglas perfumery division: Share of German health and beauty
specialists' sales, 2003-07
- Figure 39: Douglas perfumery division: Share of European health and
beauty specialists' sales, 2003-07
- Strategic evaluation
- International expansion
- Considered choices
- Standing out from the competition
- But an ever widening portfolio
- Background
- Financial performance
- Group data
- Figure 40: Douglas Holding: Group financial performance, 2002-06/07
- Perfumery division
- Figure 41: Douglas perfumery division: Financial performance, 2002-06/07
- Store portfolio
- International expansion continues
- Smart stores
- Figure 42: Douglas perfumery division: Outlet data, 2003-07Sales
densities
- Sales per outlet
- Figure 43: Douglas perfumery division: Average sales per outlet by
country, 2007
- Future store plans
- Retail offering
- Market positioning
- Brands and own brand
- Product offer
- Pricing
- Advertising and marketing
- e-commerce and home shopping
- Müller Ltd
- Figure 44: Müller Ltd: Sales as share of health & beauty retailers'
sales in Europe, 2002-06
- Figure 45: Müller Ltd: Estimated sales as share of health & beauty
retailers' sales in Germany, 2002-06
- Strategic evaluation
- Building scale and a USP
- Unconvincing foreign strategy
- An unhappy camp?
- Background
- Financial performance
- Figure 46: Müller Ltd: Estimated group sales performance, 2002-06
- Store portfolio
- Figure 47: Müller Ltd: Outlet data, 2002-07
- Retail offering
- Market positioning
- Brands
- Product offer
- Pricing
- Operational issues
- Advertising and marketing
- e-commerce and home shopping
- Rossmann
- Figure 48: Rossmann: Sales as share of health & beauty specialists'
sales in Europe, 2002-06
- Figure 49: Rossmann: Sales as share of health & beauty specialists'
sales in Germany, 2002-06
- Strategic evaluation
- Sharp pricing
- ...needs breadth?
- Focused expansion
- Competition heats up at home
- Background
- Financial performance
- Figure 50: Rossmann: Group financial performance, 2002-07
- Store portfolio
- Figure 51: Rossmann: Outlet data, 2002-07
- Retail offering
- Market positioning
- Brands
- Product offer
- Pricing
- Operational issues
- e-commerce and home shopping
- Schlecker
- Figure 52: Schlecker: Estimated share of German health and beauty
retailers' sales, 2003-07
- Figure 53: Schlecker: Share of European health and beauty specialists'
sales, 2003-07
- Strategic evaluation
- Background
- Financial performance
- Figure 54: Schlecker: Estimated sales performance, 2002-07
- Store portfolio
- Figure 55: Schlecker: Estimated outlet data, 2003-07
- Retail offering
- Market positioning
- Brands
- Pricing
- Product offer
- Logistics
- Advertising
- e-commerce and home shopping
- Ihr Platz
- Figure 56: Ihr Platz: Share of all German health and beauty retailers'
sales, 2002-06
- Strategic evaluation
- Background
- Financial performance
- Figure 57: Ihr Platz: Sales performance, 2002-06
- Store portfolio
- Figure 58: Ihr Platz: Outlet data, 2002-06
- Retail offering
- Market positioning
- Brands
- Product offer
- Pricing
- Operational issues
- Advertising and marketing
- e-commerce and home shopping
- The Body Shop
- Figure 59: The Body Shop: Share of UK health and beauty specialists'
sales, 2002-06
- Strategic evaluation
- Background
- Financial performance
- Figure 60: The Body Shop: Financial performance, 2001/02-05/06
- Store portfolio
- Group outlet data
- Figure 61: The Body Shop: Outlet data, 2002-2006
- European store numbers
- Figure 62: The Body Shop: European outlet numbers, 2002-06
- European company-owned stores
- Figure 63: The Body Shop: Company-owned outlets, 2002-06
- Shop refits
- Retail offering
- Market positioning
- Brands
- Pricing
- Product offer
- Advertising and marketing
- Loyalty card
- e-commerce and other home shopping
- Yves Rocher Group
- Figure 64: Yves Rocher Group: Estimated sales as share of health &
beauty specialists' sales in Europe, 2002-06
- Strategic evaluation
- Background
- Figure 65: Yves Rocher Group: Group brands, 2008
- Financial performance
- Figure 66: Yves Rocher Group: Sales performance, 2002-06
- Figure 67: Yves Rocher Group: Turnover by brand, 2000 and 2005
- Figure 68: Yves Rocher Group: Turnover by channel (%), 2000 and 2006
- Store portfolio
- Figure 69: Yves Rocher brand: outlet data, 2002-06
- Figure 70: Yves Rocher brand: Estimated European outlet numbers, 2005-06
- Retail offering
- Market positioning
- Brands
- Product offer
- Figure 71: Yves Rocher: Yves Rocher brand: Turnover by product group,
2006
- Pricing
- Operational issues
- e-commerce and home shopping
- Figure 72: Yves Rocher Group: Yves Rocher brand: Identified group
websites, 2008
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