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Unified Messaging Market Trends, 2008-2011

Product Type: Market Research Report Publication Date: Jun 30, 2008
 
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SUMMARY

Report Focus

This report focuses on demand for unified messaging and related technologies in the North American market. The research conducted for this report, as well as the report itself, are focused on the needs of vendors, investors and others who are interested in participating in the unified messaging market in some fashion, whether as providers of the underlying technology, security systems that are focused on protecting a unified messaging infrastructure, archiving systems or other systems. The information presented in this report is designed to help these organizations to make informed decisions about the future opportunities available in this market.

The research was conducted, and this report was written, from an objective viewpoint, not with any predisposition for or against unified messaging. Because multiple vendors were involved in funding this report, no particular vendor's viewpoint had an influence on shaping the research focus, although early subscribers to the report were given the opportunity to provide input to the questions fielded to the survey audience.

Key Findings and Trends Discussed in this Report

Unified Messaging Adoption to Increase

The overwhelming majority of organizations have yet to deploy unified messaging, but that's likely to change in the next year when adoption rates are expected to jump and increase rapidly by 2010.

Unified Messaging Leads to Productivity Gains

More than three-quarters of organizations indicate that users would see some productivity benefits from unified messaging. The greatest percentage thought that IT staff would see some productivity benefits, followed by senior non-IT managers and then by typical end users.

IT and Telecom Departments Merge

With the convergence of data and voice there has been a similar consolidation in the organization. Nearly two-thirds of the organizations surveyed for this report indicated that IT would manage a unified messaging deployment. One in eight organizations indicated that the email or telecom group would be responsible.

Consolidation Has Already Started

A significant plurality of organizations looking at unified messaging has consolidated their telecom and IT departments to reduce their operating expenditures. Typically, telecom becomes a department within IT. This suggests that unified messaging vendors coming from a telecom background must understand whether their targeted prospect comes from the telecom or the IT side. Only then they will they be able to tailor their messaging appropriately.

Decreased Messaging Costs

Most respondents believe that unified messaging will decrease messaging costs, while more than one-quarter of respondents indicate that it will increase these costs.

Linux and Windows Server as Messaging Platforms

While Microsoft continues to dominate the vast majority of messaging platforms, that is starting to change. Linux has gained significant momentum since last year.

TABLE OF CONTENTS

Chapter 1

  • Executive Summary

Chapter 2

  • Methodology and Overview

Chapter 3

  • Current Messaging Infrastructure

Chapter 4

  • Problems With the Current Infrastructure

Chapter 5

  • Perceptions About Unified Messaging

Chapter 6

  • Unified Messaging's Impact on End Users

Chapter 7

  • Unified Messaging Infrastructure Planning

Chapter 8

  • Plans for Unified Messaging

Chapter 9

  • Unified Messaging Procurement Decisions

Chapter 10

  • Unified Messaging Vendors

List of Figures

  • Users Employing Unified and Conventional Messaging, 2008 through 2010
  • Estimated Costs to Provide Email and Telephony Services
  • Desirability of Various Communication Capabilities
  • Seats Licensed and Regularly Using SharePoint
  • Problems With Various Communications Platforms
  • Growth in Total Messaging-Related Storage, Q2/2007 to Q2/2008
  • Minutes of Unplanned Email Downtime per Month
  • Minutes of Unplanned Telephony Downtime per Month
  • Satisfaction with Secure/Encrypted Messaging Capabilities
  • Organizational Preparedness to Archive Web Conference Content
  • Organizational Preparedness to Address Regulatory, HR and Legal Issues for Email
  • Perceived Value of Various Attributes of Unified and Conventional Messaging Systems
  • Reasons Cited for Not Deploying Unified Messaging
  • Views on the Impact of Unified Messaging on Storage Requirements
  • Views on the Impact of Unified Messaging on Overall Messaging Costs, Including Telephony
  • Views on the Impact of Unified Messaging on Policy Implementation and Enforcement
  • Views on the Impact of Unified Messaging on Managing Nightly or Other Regular Backups
  • Views on the Impact of Unified Messaging on Security Issues
  • Perceptions About the Benefits of Unified Messaging for Typical End Users
  • Perceptions About the Benefits of Unified Messaging for Senior, Non-IT Managers
  • Perceptions About the Benefits of Unified Messaging for IT Staff
  • Views on the Impact of Unified Messaging on IT Time Spent Managing Messaging
  • Preference for a Unified Messaging Infrastructure Given the Current Messaging Infrastructure
  • Preference for a Unified Messaging Infrastructure if the Current Messaging Infrastructure Could be Scrapped
  • Concerns About the Discoverability of Voicemail in a Unified Messaging System
  • Anticipated Level of “Political” Difficulty in Migrating to Unified Messaging
  • Interest in Integrating Email With Other Information/Data Objects
  • Importance of Various Communications-Related Initiatives, 2009 and 2010
  • Timing for Migration to a New Messaging System
  • Percentage of Users Equipped With Various Communications Tools, 2008 and 2010
  • Users Employing Conventional and Unified Messaging Systems, 2008 through 2010
  • Organizations That Will Deploy and Not Deploy Unified Messaging, 2008 through 2010
  • Distribution of End Users on Mobile Messaging Platforms, 2008 and 2010
  • Mobile Servers Supported, 2008 and 2009
  • Decision Makers for Unified Messaging Solution Purchases
  • Final Decision Makers for Unified Messaging Solution Purchases

List of Tables

  • Management of Various Communications Capabilities
  • Storage Requirements for Conventional vs. Unified Messaging Systems
  • Views on the Impact of Unified Messaging on Overall Messaging Costs by User Type
  • Views on the Impact of Unified Messaging on IT Time Spent Managing Messaging by User Type
  • Users on Various Messaging Platforms, 2008 and 2010
  • Functions of Various Roles in the Unified Messaging Procurement Process
  • Likelihood of Considering Various Unified Messaging Vendors

Unified Messaging Market Trends, 2008-2011

Publisher: Osterman Research, Inc.

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