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SUMMARY
Enterprises are increasingly mobilizing their applications onto mobile devices
to aid their sale and service field forces and ‘road warriors' who are
rarely or never at their desks. Now attention is turning toward placing
Unified Communications (UC) functions onto mobile devices - functions such as
IM, click to call and conferencing. This report examines enterprises' short-
and medium-term plans for investments in IP technologies and provides a
comprehensive overview and analysis of how enterprise communications are
likely to evolve over the next five years.
TABLE OF CONTENTS
Executive summary
- Enterprise mobility: User adoption trends
- Enterprise mobility: The competitive landscape
- Enterprise mobility: Market size and forecast
- Voice/data convergence: User adoption trends
- Voice/data convergence: The competitive landscape
- Voice/data convergence: Market size and forecast
- Unified communications: Market analysis & recommendations
Chapter 1 - Enterprise mobility: User adoption trends
- Market context
- Technology overview
- Fixed mobile convergence
- Mobile enterprise applications
- End-user requirements
- Security
- Drivers and inhibitors
- Drivers for mobility solutions uptake
- Inhibitors to mobility solutions uptake
- Mobility investment trends
- Future plans for investment in mobility solutions
- Future investment plans by geography
- Future investment plans by vertical
- Future investment plans by company size
- Enterprise mobility purchasing patterns
- Channel preference by company size
- Preference for outsourcing
- Purchasing decision-maker
- Conclusions
Chapter 2 - Enterprise mobility: The competitive landscape
- Summary
- Competitive landscape
- Vendor share of mind
- Market leader analysis
- Technology
- User Sentiment
- Market impact
- Conclusions
Chapter 3 - Enterprise mobility: Market size and forecasts
- Market opportunity
- By geography
- By technology
- By vertical
- By enterprise size
- Conclusions
Chapter 4 - Voice/data convergence: User adoption trends
- Market drivers and inhibitors
- Drivers
- Inhibitors
- Voice/data convergence penetration and investment
- By technology
- By geography
- By vertical
- By enterprise size
- Voice/data convergence outsourcing
- Conclusions
Chapter 5 - Voice/data convergence: The competitive landscape
- Competitive landscape
- Vendor share of mind
- Market leader analysis
- Technology
- User sentiment
- Market impact
- Conclusions
Chapter 6 - Voice/data convergence: Market size and forecasts
- Summary
- Definition of technologies
- Market opportunity
- Market sizing
- By technology
- By geography
- By vertical
- By enterprise size
- Conclusions
Chapter 7 - Unified communications: Market analysis and recommendations
- Summary
- Definition of technologies
- Market overview
- Technology evolution
- Advanced features
- Contact centers
- Customer impact
- Drivers and inhibitors
- Drivers
- Inhibitors
- Competitive landscape
- Vendor share of mind
- Instant messaging share of mind
- Market strategy
- Recommendations
- APPENDIX
- Definitions
- Index
List of Figures
- Figure 1.1: Cellular technology evolution
- Figure 1.2: Key benefits of mobility technology
- Figure 1.3: Key benefits of mobility technology
- Figure 1.4: Enterprises' largest IT projects by technology
- Figure 1.5: Greenfield investments in mobile technology, 2008
- Figure 1.6: Future plans for investment in mobility solutions
- Figure 1.7: Mobile technology penetration by geography
- Figure 1.8: Future investment plans for mobile solutions by geography
- Figure 1.9: Mobile technology penetration by vertical
- Figure 1.10: Future investment plans for mobility solutions by company size
- Figure 1.11: Enterprise mobility purchasing patterns by channel
- Figure 1.12: Enterprise mobility purchasing patterns by geography
- Figure 1.13: Enterprise mobility outsourcing plans by geography
- Figure 1.14: Enterprise mobility purchasing decision
- Figure 2.15: Overview of enterprise mobility vendor technologies
- Figure 2.16: Enterprise mobility vendor share of mind
- Figure 2.17: Market leader analysis: Technology
- Figure 2.18: Market leader analysis: User sentiment
- Figure 2.19: Market leader analysis: Impact
- Figure 3.20: Enterprise expenditure on mobility solutions, by geography
($m)
- Figure 3.21: Enterprise expenditure on mobility solutions, by technology
($m)
- Figure 3.22: Mobility solutions penetration
- Figure 3.23: Enterprise investment in mobility solutions, by vertical ($m)
- Figure 3.24: Enterprise investment plans in mobility solutions, by vertical
- Figure 3.25: Mobility solutions penetration by enterprise size
- Figure 3.26: Expenditure on mobility solutions by enterprise size ($m)
- Figure 4.27: Voice/data convergence penetration, 2007
- Figure 4.28: Enterprise investment plans for voice/data convergence over
the next two years, by technology
- Figure 4.29: Enterprise investment plans for voice/data convergence over
the next two years, by technology
- Figure 4.30: Enterprise investment plans for voice/data convergence
solutions, by region
- Figure 4.31: Enterprise investment plans for voice/data convergence
solutions, by vertical
- Figure 4.32: Investment plans for voice/data convergence solutions, by
enterprise size
- Figure 4.33: Enterprise purchasing preferences for voice/data convergence
solutions
- Figure 4.34: Enterprise purchasing preferences for voice/data convergence
solutions, by region
- Figure 4.35: Enterprise plans for outsourcing voice/data convergence, by
region
- Figure 5.36: Voice/data convergence vendor share of mind
- Figure 5.37: Voice/data convergence vendor share of mind, by region
- Figure 5.38: Market leader analysis: Technology
- Figure 5.39: Market leader analysis: End-user sentiment
- Figure 5.40: Market leader analysis: Market impact
- Figure 6.41: Global market sizing for voice/data convergence solutions, by
technology ($m)
- Figure 6.42: Plans for Greenfield investments in voice/data convergence
- Figure 6.43: Enterprise expenditure on voice/data convergence, by
geography ($m)
- Figure 6.44: Enterprise technology priorities
- Figure 6.45: Greenfield investment plans by vertical industry
- Figure 6.46: Greenfield investment plans by enterprise size
- Figure 7.47: Unified Communications technology evolution
- Figure 7.48: Enterprise deployment of IP Telephony
- Figure 7.49: Perceived drivers of Unified Communications
- Figure 7.50: Perceived inhibitors of Unified Communications
- Figure 7.51: Unified Communications: Vendor share of mind
- Figure 7.52: Enterprise Instant messaging: Vendor share of mind
- Figure 7.53: Enterprise UC purchasing preferences
- Figure 7.54: Key decision makers for purchasing enterprise UC
List of Tables
- Table 1.1: Which technology area accounted for your single biggest IT
project in 2007?
- Table 1.2: Which of the following mobility solutions do you currently have
or use? Which would you prioritise for investment in the next 6 months?
- Table 1.3: Future plans for investment in mobility solutions
- Table 1.4: Mobile technology penetration by geography
- Table 1.5: Future investment plans for mobile solutions by geography
- Table 1.6: Future investment plans for mobility solutions by vertical
- Table 1.7: Future investment plans for mobility solutions by company size
- Table 1.8: What is your preferred approach to buying mobility technologies?
- Table 1.9: Enterprise mobility outsourcing plans by geography
- Table 2.10: Please pick two firms which you believe to be ‘leaders'
in enterprise mobility
- Table 3.11: Enterprise expenditure on mobility solutions, by geography ($m)
- Table 3.12: Enterprise expenditure on mobility solutions, by technology
($m)
- Table 3.13: Greenfield investments in mobility solutions, 6 months
- Table 3.14: Greenfield investments in mobility solutions, 6-24 months
- Table 3.15: Mobility expenditure by vertical and region 2008 ($m)
- Table 3.16: Expenditure on mobility solutions, by enterprise size ($m)
- Table 4.17: Ranking of objectives of convergent communications strategy
- Table 4.18: Inhibitors to convergent communications strategy
- Table 4.19: Enterprise investment plans for voice/data convergence
- Table 5.20: Voice/data convergence vendor share of mind
- Table 6.21: Penetration and investment plans for enterprise voice/data
convergence solutions
- Table 6.22: Enterprise expenditure on voice/data convergence solutions,
2007-2012 ($m)
- Table 6.23: Enterprise expenditure on voice/data convergence, by geography
($m)
- Table 6.24: Voice/data convergence expenditure by vertical and region 2008
($m)
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