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SUMMARY
Futuretech, a series of 18 executive briefings a year, is your opportunity tolearn about new and emerging technologies before they become common knowledge.Each briefing, consisting of about 24 pages, introduces you to a new technologythat is poised to take off and, therefore, ripe for investment and businessopportunities. Not only do we analyze the new technology, project its marketimpact, but Futuretech also identifies the key players on the forefront ofdevelopment. Competitive Edge that Comes from Intelligence
Futuretech watches hundreds of technologies in every research area includingsuch diverse disciplines as nanotechnology, sensors, manufacturing, genetics,materials and coatings, microelectronics, and industrial bioprocessing. As thetechnologies emerge from the laboratory and move towards commercialization,Technical Insights' team of editors and analysts targets the most significantones for further research and publication. With our expert tracking abilities and contacts, Futuretech is often thefirst reporting service to provide a complete expose on a budding new industryand market. This translates into ground-floor opportunities for subscribers. Forexample, a year before any other publication, Futuretech told its subscribershow electronic noses would have an enormous impact on the sensor market; howwearable computers would be employed in industry; and how speech recognitiontechnology would be exploited by appliance and car manufacturers. Annual Subscription of Individual Issues
Futuretech is available as an annual subscription that keeps you abreast of thelatest technologies enabling you to benefit from the developments in a diverserange of disciplines. Briefings are also available for individual purchase. Although not rigidly structured, every Futuretech briefing gives you:
1. Perspective ? A succinct explanation of a specific new technology,including an analysis that compares it with competitive technologies andsignals the ones that it may replace.
2. Impact ? A forecast of the new technology's potential to create newmarkets, or to significantly modify existing ones.
3. Status/Forecast ? A brief history of the technology's origins, identifyingits key developers and outlining a likely schedule for commercialization.
4. Barriers to Commercialization? The technical and commercial problems thatmay hinder progress with the new technology.
5. Market Outlook ? A forecast of the size of the markets where the technologymust compete, and a projection of the dollar value of its likely market share.
6. Technical Description ? An executive's view of the new technology,describing how it works and what makes it unique.
7. How You Can Exploit ? A strategic, business-oriented view of thetechnology, complete with the names, phone numbers and affiliations of thepeople and institutions you should contact to get in on the ground floor ofthis new opportunity.
8. Key Researchers ? Bibliographical information about the people, researchgroups and companies that are leading the efforts in the new field - amongwhich you will find partners or consultants.
9. Patents ? A listing of patents the technology is based on, identifyingthose available for license.
10. Resources? Citations of related work in scientific journals, studies andother reference materials related to the technology.
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