West Europe Functional Soft Drinks

SUMMARY

Zenith International's fourth report tracking Europe's functional soft drinks industry presents the only complete analysis available on this complex market.

Zenith's West Europe Functional Soft Drinks 2007 report is meticulously researched.

It includes:

• Clear and concise functional drinks definitions
• European volume and value trends, 2001-06
• 16 European countries: consumption in million litres, 2001-06
• 16 European countries: market value in million Euros, 2001-06
• New product developments; details of more than 250 new products
• Legislation update: latest developments in each European country
• Latest European regulations on nutrition and health claims (EC No 1924/2006)
• Country factsheets and individual market commentaries
• Full index of functional ingredients, including: amino acids, peptides, proteins...
• Comprehensive forecasts, 2007-11

Functional drinks are by their nature highly focused and targeted at specific consumption occasions.

Zenith's report breaks down functionality into four main sectors:

• enriched beverages (such as juices and waters with added vitamins and minerals);
• sports drinks;
• energy drinks; and
• nutraceuticals (products with targeted ingredients considered to provide specific medical or health benefits).

A high level of new product activity is being seen across the functional soft drinks category. Meanwhile, an above average proportion of new product development is taking place in the nutraceuticals segment, which is emerging strongly from a small base.

Nutraceuticals derive their functionality, in most cases, from a combination of different ingredients. They provide a specific health benefit (such as improved digestion) or are designed for a specific purpose (such as increased libido). Nutraceuticals themselves are divided into two broad segments, mind drinks and body drinks, each of which has a myriad of particularly oriented sub-segments.

Functional soft drinks are already shaping the course of soft drinks overall and are set to extend their influence even further:

• Soft drinks manufacturers are increasingly turning to 'added functional' as a means of enlivening the sometimes tired appearance of mainstream soft drinks;
• Smaller soft drinks operators have embraced an array of functional drinks options in order to differentiate their product offerings;
• Health and well-being have become major issues, as the western world battles with an obesity epidemic and its associated health concerns; and
• As price pressures squeeze the margins and thus future investment programmes of soft drinks operators, functional drinks provide a route to future profitability.

Zenith International reports offer you the most reliable market figures and in-depth analysis of trends. This comes from a bottom up approach to the research process, and detailed discussions undertaken with industry players.

West Europe Functional Soft Drinks 2007 contains:

• 1. A full regional commentary and analysis, with more than 25 detailed tables/charts providing in-depth exploration of trends. This covers areas as consumption, growth, value sales in Euros, market segmentation, EU legislation, commentary on leading players, penetration of soft drinks overall and forecasts to 2011.
• 2. Country sections, with historic and forecasted tables/charts covering trends across 16 countries: Austria, Belgium, Denmark, Finland, France, Germany, Greece, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland and United Kingdom. Each separate country section addresses consumption, year on year growth, market segmentation, country specific legislation and regulatory issues, recent product launches, country economic factsheets and forecasts to 2011.
• 3. Full listing and index of functional ingredients. This includes: amino acids, peptides and proteins; dietary fibres and probiotics; fatty acids; herbs; minerals; other functional ingredients; phytochemicals; and vitamins.
• 4. Appendices also provide a range of supplementary information: a functionality spectrum represents the varying bands of functional drinks available. Also included are tables of European RDA for minerals by country; and European RDA for vitamins by country.

Countries covered:

Austria, Belgium, Denmark, Finland, France, Germany, Greece, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, United Kingdom

TABLE OF CONTENTS

DEFINING THE SECTORS

BRIEF SUMMARY

SECTION 1 - WEST EUROPE

• Market Commentary
  • West Europe overview
  • Country overviews
  • EU Legislation
  • SWOT analysis, outlook and market forecast

Tables/charts

• Table 1 Functional Soft Drinks Consumption By Sector, 2001-2006
• Chart 2 Functional Soft Drinks Consumption By Sector, 2001-2006
• Table 3 Functional Soft Drinks Value By Sector, 2001-2006
• Chart 4 Functional Soft Drinks Value By Sector, 2006
• Table 5 Functional Soft Drinks Growth By Sector, 2002-2006
• Chart 6 Functional Soft Drinks Growth By Sector, 2002-2006
• Table 7 Functional Soft Drinks Consumption Per Person By Sector, 2001-2006
• Chart 8 Functional Soft Drinks Consumption Per Person Shares, 2001-2006
• Table 9 Functional Soft Drinks Consumption By Country, 2001-2006
• Table 10 Enriched Beverages Consumption By Country, 2001-2006
• Table 11 Enriched Beverages Growth By Country, 2002-2006
• Table 12 Enriched Beverages Consumption Per Person By Country, 2001-2006
• Table 13 Sports Drinks Consumption By Country, 2001-2006
• Table 14 Sports Drinks Growth By Country, 2002-2006
• Table 15 Sports Drinks Consumption Per Person By Country, 2001-2006
• Table 16 Energy Drinks Consumption By Country, 2001-2006
• Table 17 Energy Drinks Growth By Country, 2002-2006
• Table 18 Energy Drinks Consumption Per Person By Country, 2001-2006
• Table 19 Nutraceuticals Consumption By Country, 2001-2006
• Table 20 Nutraceuticals Growth By Country, 2002-2006
• Table 21 Nutraceuticals Consumption Per Person By Country, 2001-2006
• Table 22 Functional Soft Drinks Forecast Consumption By Sector, 2007-2011
• Chart 23 Functional Soft Drinks Forecast Consumption By Sector, 2007-2011
• Table 24 Functional Soft Drinks Forecast Growth By Sector, 2007-2011
• Chart 25 Functional Soft Drinks Forecast Growth By Sector, 2007-2011

SECTION 2 - NATIONAL MARKETS

• Country Sections
• Austria:
  • Country Factsheet; Functional Soft Drinks Consumption By Sector; Functional Soft Drinks Value By Sector; New Products; Legislation
• Belgium:
  • Country Factsheet; Functional Soft Drinks Consumption By Sector; Functional Soft Drinks Value By Sector; New Products; Legislation
• Denmark:
  • Country Factsheet; Functional Soft Drinks Consumption By Sector; Functional Soft Drinks Value By Sector; New Products; Legislation
• Finland:
  • Country Factsheet; Functional Soft Drinks Consumption By Sector; Functional Soft Drinks Value By Sector; New Products; Legislation
• France:
  • Country Factsheet; Functional Soft Drinks Consumption By Sector; Functional Soft Drinks Value By Sector; New Products; Legislation
• Germany:
  • Country Factsheet; Functional Soft Drinks Consumption By Sector; Functional Soft Drinks Value By Sector; New Products; Legislation
• Greece:
  • Country Factsheet; Functional Soft Drinks Consumption By Sector; Functional Soft Drinks Value By Sector; New Products; Legislation
• Ireland:
  • Country Factsheet; Functional Soft Drinks Consumption By Sector; Functional Soft Drinks Value By Sector; New Products; Legislation
• Italy:
  • Country Factsheet; Functional Soft Drinks Consumption By Sector; Functional Soft Drinks Value By Sector; New Products; Legislation
• Netherlands:
  • Country Factsheet; Functional Soft Drinks Consumption By Sector; Functional Soft Drinks Value By Sector; New Products; Legislation
• Norway:
  • Country Factsheet; Functional Soft Drinks Consumption By Sector; Functional Soft Drinks Value By Sector; New Products; Legislation
• Portugal:
  • Country Factsheet; Functional Soft Drinks Consumption By Sector; Functional Soft Drinks Value By Sector; New Products; Legislation
• Spain:
  • Country Factsheet; Functional Soft Drinks Consumption By Sector; Functional Soft Drinks Value By Sector; New Products; Legislation
• Sweden:
  • Country Factsheet; Functional Soft Drinks Consumption By Sector; Functional Soft Drinks Value By Sector; New Products; Legislation
• Switzerland:
  • Country Factsheet; Functional Soft Drinks Consumption By Sector; Functional Soft Drinks Value By Sector; New Products; Legislation
• United Kingdom:
  • Country Factsheet; Functional Soft Drinks Consumption By Sector; Functional Soft Drinks Value By Sector; New Products; Legislation

SECTION 3 - INGREDIENTS

• Ingredients Index
  • Amino acids, peptides and proteins
  • Dietary fibres and probiotics
  • Fatty Acids
  • Herbs
  • Minerals
  • Other functional ingredients
  • Phytochemicals
  • Vitamins

SECTION 4 - APPENDIX

• Appendix 1 - Functionality Spectrum
• Appendix 2 - European RDA for minerals by country
• Appendix 3 - European RDA for vitamins by country
• Appendix 4 - Symbols and Abbreviations